---
title: "Salon and clinic booking software: Which are searched most?"
description: "Compare the salon and clinic booking software people choose between. Share of Search among Fresha, Mindbody, Cliniko, Phorest and Timely, the salon and clinic booking software Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/salon-and-clinic-booking-software"
publisher: "Brandwave"
---

# Salon and clinic booking software: Which are searched most?

Compare the salon and clinic booking software people choose between. Share of Search among Fresha, Mindbody, Cliniko, Phorest and Timely, the salon and clinic booking software Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Salon and clinic booking software
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Fresha, 55.9%

## Which brand is most popular in search among salon and clinic booking software worldwide?

- In September 2026, Fresha was the most searched among salon and clinic booking software worldwide, with an estimated 246K branded searches and 55.9% estimated Share of Search within this set.
- Mindbody is in 2nd place, 28.7 percentage points behind at 27.2% Share of Search.
- Across the 12 months ending September 2026, Fresha’s estimated Share of Search among salon and clinic booking software worldwide increased from 52.8% to 55.9%.
- Across the 12 months ending September 2026, Mindbody’s estimated Share of Search among salon and clinic booking software worldwide decreased from 31.6% to 27.2%.
- Across the 12 months ending September 2026, Cliniko’s estimated Share of Search among salon and clinic booking software worldwide increased from 10.6% to 11.2%.
- Across the 12 months ending September 2026, Phorest’s estimated Share of Search among salon and clinic booking software worldwide increased from 3.2% to 4.1%.
- Across the 12 months ending September 2026, Fresha’s estimated Share of Search among salon and clinic booking software worldwide peaked at 60.8% in August 2026 and was lowest at 48.1% in November 2025.
- Across the 12 months ending September 2026, Mindbody’s estimated Share of Search among salon and clinic booking software worldwide peaked at 35.5% in December 2025 and was lowest at 24.2% in August 2026.
- Across the 12 months ending September 2026, Cliniko’s estimated Share of Search among salon and clinic booking software worldwide peaked at 11.8% in November 2025 and was lowest at 9.6% in May 2026.
- Across the 12 months ending September 2026, Phorest’s estimated Share of Search among salon and clinic booking software worldwide peaked at 4.1% in July 2026 and was lowest at 3% in December 2025.
- Across the 12 months ending September 2026, Timely held steady: its estimated Share of Search among salon and clinic booking software worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Fresha vs Mindbody: compare search popularity](/demand/global-en/compare/fresha-vs-mindbody): 55.9% against 27.2% Share of Search.
- [Fresha vs Cliniko: compare search popularity](/demand/global-en/compare/cliniko-vs-fresha): 55.9% against 11.2% Share of Search.
- [Fresha vs Phorest: compare search popularity](/demand/global-en/compare/fresha-vs-phorest): 55.9% against 4.1% Share of Search.
- [Mindbody vs Cliniko: compare search popularity](/demand/global-en/compare/cliniko-vs-mindbody): 27.2% against 11.2% Share of Search.
- [Mindbody vs Phorest: compare search popularity](/demand/global-en/compare/mindbody-vs-phorest): 27.2% against 4.1% Share of Search.
- [Cliniko vs Phorest: compare search popularity](/demand/global-en/compare/cliniko-vs-phorest): 11.2% against 4.1% Share of Search.

## How did search popularity change for salon and clinic booking software worldwide in September 2026?

- In September 2026, Mindbody gained estimated Share of Search among salon and clinic booking software worldwide, from 24.2% to 27.2%.
- In September 2026, Cliniko gained estimated Share of Search among salon and clinic booking software worldwide, from 10% to 11.2%.
- In September 2026, Fresha lost estimated Share of Search among salon and clinic booking software worldwide, from 60.8% to 55.9%.
- Estimated monthly branded searches for Phorest worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.
- Estimated monthly branded searches for Timely worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Fresha | 55.9% | 246K | -18.3% | Fresha |
| 2 | Mindbody | 27.2% | 120K | 0.0% | Mindbody |
| 3 | Cliniko | 11.2% | 49.5K | 0.0% | Cliniko |
| 4 | Phorest | 4.1% | 18.1K | 0.0% | Phorest |
| 5 | Timely | 1.5% | 6.6K | 0.0% | Timely |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fresha | 246K | 52.8% | 1 |
| Oct 2025 | Mindbody | 147K | 31.6% | 2 |
| Oct 2025 | Cliniko | 49.5K | 10.6% | 3 |
| Oct 2025 | Phorest | 14.8K | 3.2% | 4 |
| Oct 2025 | Timely | 8.1K | 1.7% | 5 |
| Nov 2025 | Fresha | 201K | 48.1% | 1 |
| Nov 2025 | Mindbody | 145K | 34.6% | 2 |
| Nov 2025 | Cliniko | 49.5K | 11.8% | 3 |
| Nov 2025 | Phorest | 14.8K | 3.5% | 4 |
| Nov 2025 | Timely | 8.1K | 1.9% | 5 |
| Dec 2025 | Fresha | 201K | 49.8% | 1 |
| Dec 2025 | Mindbody | 143K | 35.5% | 2 |
| Dec 2025 | Cliniko | 40.5K | 10% | 3 |
| Dec 2025 | Phorest | 12.1K | 3% | 4 |
| Dec 2025 | Timely | 6.6K | 1.6% | 5 |
| Jan 2026 | Fresha | 246K | 49.7% | 1 |
| Jan 2026 | Mindbody | 175K | 35.3% | 2 |
| Jan 2026 | Cliniko | 49.5K | 10% | 3 |
| Jan 2026 | Phorest | 18.1K | 3.7% | 4 |
| Jan 2026 | Timely | 6.6K | 1.3% | 5 |
| Feb 2026 | Fresha | 246K | 53.3% | 1 |
| Feb 2026 | Mindbody | 145K | 31.4% | 2 |
| Feb 2026 | Cliniko | 49.5K | 10.7% | 3 |
| Feb 2026 | Phorest | 14.8K | 3.2% | 4 |
| Feb 2026 | Timely | 6.6K | 1.4% | 5 |
| Mar 2026 | Fresha | 246K | 52.6% | 1 |
| Mar 2026 | Mindbody | 147K | 31.5% | 2 |
| Mar 2026 | Cliniko | 49.5K | 10.6% | 3 |
| Mar 2026 | Phorest | 18.1K | 3.9% | 4 |
| Mar 2026 | Timely | 6.6K | 1.4% | 5 |
| Apr 2026 | Fresha | 246K | 52.9% | 1 |
| Apr 2026 | Mindbody | 145K | 31.2% | 2 |
| Apr 2026 | Cliniko | 49.5K | 10.6% | 3 |
| Apr 2026 | Phorest | 18.1K | 3.9% | 4 |
| Apr 2026 | Timely | 6.6K | 1.4% | 5 |
| May 2026 | Fresha | 301K | 58.1% | 1 |
| May 2026 | Mindbody | 143K | 27.6% | 2 |
| May 2026 | Cliniko | 49.5K | 9.6% | 3 |
| May 2026 | Phorest | 18.1K | 3.5% | 4 |
| May 2026 | Timely | 6.6K | 1.3% | 5 |
| Jun 2026 | Fresha | 246K | 53.1% | 1 |
| Jun 2026 | Mindbody | 143K | 30.9% | 2 |
| Jun 2026 | Cliniko | 49.5K | 10.7% | 3 |
| Jun 2026 | Phorest | 18.1K | 3.9% | 4 |
| Jun 2026 | Timely | 6.6K | 1.4% | 5 |
| Jul 2026 | Fresha | 246K | 56.1% | 1 |
| Jul 2026 | Mindbody | 118K | 26.9% | 2 |
| Jul 2026 | Cliniko | 49.5K | 11.3% | 3 |
| Jul 2026 | Phorest | 18.1K | 4.1% | 4 |
| Jul 2026 | Timely | 6.6K | 1.5% | 5 |
| Aug 2026 | Fresha | 301K | 60.8% | 1 |
| Aug 2026 | Mindbody | 120K | 24.2% | 2 |
| Aug 2026 | Cliniko | 49.5K | 10% | 3 |
| Aug 2026 | Phorest | 18.1K | 3.7% | 4 |
| Aug 2026 | Timely | 6.6K | 1.3% | 5 |
| Sep 2026 | Fresha | 246K | 55.9% | 1 |
| Sep 2026 | Mindbody | 120K | 27.2% | 2 |
| Sep 2026 | Cliniko | 49.5K | 11.2% | 3 |
| Sep 2026 | Phorest | 18.1K | 4.1% | 4 |
| Sep 2026 | Timely | 6.6K | 1.5% | 5 |

## What is being compared

- **Cliniko**: Measured on the search term “cliniko”.
- **Fresha**: Measured on the search term “fresha”.
- **Mindbody**: Measured on the search terms “mindbody” and “mindbody spirit”, summed into one figure.
- **Phorest**: Measured on the search term “phorest”.
- **Timely**: Measured on the search term “gettimely”.

- [Cliniko](/demand/global-en/brands/cliniko)
- [Fresha](/demand/global-en/brands/fresha)
- [Mindbody](/demand/global-en/brands/mindbody)
- [Phorest](/demand/global-en/brands/phorest)
- [Timely](/demand/global-en/brands/timely-salon)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among salon and clinic booking software worldwide?

In September 2026, Fresha was the most searched among salon and clinic booking software worldwide, with an estimated 246K branded searches and 55.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Salon and clinic booking software: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/salon-and-clinic-booking-software

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/salon-and-clinic-booking-software. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
