---
title: "Roof paint brands: Which are searched most?"
description: "Compare the roof paint brands people buy. Share of Search among Sherwin-Williams, Felt, Dulux, Behr and Resene, the roof paint brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/roof-paint-brands"
publisher: "Brandwave"
---

# Roof paint brands: Which are searched most?

Compare the roof paint brands people buy. Share of Search among Sherwin-Williams, Felt, Dulux, Behr and Resene, the roof paint brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Roof paint brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Sherwin-Williams, 79.4%

## Which brand is most popular in search among roof paint brands worldwide?

- In September 2026, Sherwin-Williams was the most searched among roof paint brands worldwide, with an estimated 1.8M branded searches and 79.4% estimated Share of Search within this set.
- Felt is in 2nd place, 68.7 percentage points behind at 10.7% Share of Search.
- Across the 12 months ending September 2026, Sherwin-Williams’ estimated Share of Search among roof paint brands worldwide increased from 77.9% to 79.4%.
- Across the 12 months ending September 2026, Dulux’s estimated Share of Search among roof paint brands worldwide decreased from 8.6% to 7.2%.
- Across the 12 months ending September 2026, Sherwin-Williams’ estimated Share of Search among roof paint brands worldwide peaked at 82.1% in June 2026 and was lowest at 73.9% in December 2025.
- Across the 12 months ending September 2026, Felt’s estimated Share of Search among roof paint brands worldwide peaked at 14.8% in December 2025 and was lowest at 8.8% in August 2026.
- Across the 12 months ending September 2026, Dulux’s estimated Share of Search among roof paint brands worldwide peaked at 8.6% in February 2026 and was lowest at 6.1% in June 2026.
- Across the 12 months ending September 2026, Felt, Behr and Resene held steady: their estimated Share of Search among roof paint brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Sherwin-Williams vs Felt: compare search popularity](/demand/global-en/compare/felt-vs-sherwin-williams): 79.4% against 10.7% Share of Search.
- [Sherwin-Williams vs Dulux: compare search popularity](/demand/global-en/compare/dulux-vs-sherwin-williams): 79.4% against 7.2% Share of Search.
- [Sherwin-Williams vs Behr: compare search popularity](/demand/global-en/compare/behr-vs-sherwin-williams): 79.4% against 2.1% Share of Search.
- [Felt vs Dulux: compare search popularity](/demand/global-en/compare/dulux-vs-felt): 10.7% against 7.2% Share of Search.
- [Felt vs Behr: compare search popularity](/demand/global-en/compare/behr-vs-felt): 10.7% against 2.1% Share of Search.
- [Dulux vs Behr: compare search popularity](/demand/global-en/compare/behr-vs-dulux): 7.2% against 2.1% Share of Search.

## How did search popularity change for roof paint brands worldwide in September 2026?

- In September 2026, Felt gained estimated Share of Search among roof paint brands worldwide, from 8.8% to 10.7%.
- In September 2026, Sherwin-Williams lost estimated Share of Search among roof paint brands worldwide, from 80.6% to 79.4%.
- In September 2026, Behr lost estimated Share of Search among roof paint brands worldwide, from 2.7% to 2.1%.
- Estimated monthly branded searches for Resene worldwide fell 33.3% over 12 measured months, from 22.2K to 14.8K in September 2026.
- Estimated monthly branded searches for Dulux worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Sherwin-Williams | 79.4% | 1.8M | 0.0% | Sherwin-Williams |
| 2 | Felt | 10.7% | 246K | +22.4% | Felt |
| 3 | Dulux | 7.2% | 165K | 0.0% | Dulux |
| 4 | Behr | 2.1% | 49.5K | -18.2% | Behr |
| 5 | Resene | 0.64% | 14.8K | 0.0% | Resene |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sherwin-Williams | 1.8M | 77.9% | 1 |
| Oct 2025 | Felt | 246K | 10.5% | 2 |
| Oct 2025 | Dulux | 201K | 8.6% | 3 |
| Oct 2025 | Behr | 49.5K | 2.1% | 4 |
| Oct 2025 | Resene | 22.2K | 0.95% | 5 |
| Nov 2025 | Sherwin-Williams | 1.8M | 78.1% | 1 |
| Nov 2025 | Felt | 246K | 10.5% | 2 |
| Nov 2025 | Dulux | 201K | 8.6% | 3 |
| Nov 2025 | Behr | 49.5K | 2.1% | 4 |
| Nov 2025 | Resene | 18.1K | 0.77% | 5 |
| Dec 2025 | Sherwin-Williams | 1.5M | 73.9% | 1 |
| Dec 2025 | Felt | 301K | 14.8% | 2 |
| Dec 2025 | Dulux | 165K | 8.1% | 3 |
| Dec 2025 | Behr | 49.5K | 2.4% | 4 |
| Dec 2025 | Resene | 14.8K | 0.73% | 5 |
| Jan 2026 | Sherwin-Williams | 1.8M | 78.1% | 1 |
| Jan 2026 | Felt | 246K | 10.5% | 2 |
| Jan 2026 | Dulux | 201K | 8.6% | 3 |
| Jan 2026 | Behr | 49.5K | 2.1% | 4 |
| Jan 2026 | Resene | 18.1K | 0.77% | 5 |
| Feb 2026 | Sherwin-Williams | 1.5M | 78.1% | 1 |
| Feb 2026 | Felt | 201K | 10.5% | 2 |
| Feb 2026 | Dulux | 165K | 8.6% | 3 |
| Feb 2026 | Behr | 40.5K | 2.1% | 4 |
| Feb 2026 | Resene | 14.8K | 0.77% | 5 |
| Mar 2026 | Sherwin-Williams | 1.8M | 80.8% | 1 |
| Mar 2026 | Felt | 201K | 8.9% | 2 |
| Mar 2026 | Dulux | 165K | 7.3% | 3 |
| Mar 2026 | Behr | 49.5K | 2.2% | 4 |
| Mar 2026 | Resene | 18.1K | 0.8% | 5 |
| Apr 2026 | Sherwin-Williams | 1.8M | 81% | 1 |
| Apr 2026 | Felt | 201K | 8.9% | 2 |
| Apr 2026 | Dulux | 165K | 7.3% | 3 |
| Apr 2026 | Behr | 49.5K | 2.2% | 4 |
| Apr 2026 | Resene | 14.8K | 0.65% | 5 |
| May 2026 | Sherwin-Williams | 1.8M | 81% | 1 |
| May 2026 | Felt | 201K | 8.9% | 2 |
| May 2026 | Dulux | 165K | 7.3% | 3 |
| May 2026 | Behr | 49.5K | 2.2% | 4 |
| May 2026 | Resene | 14.8K | 0.65% | 5 |
| Jun 2026 | Sherwin-Williams | 1.8M | 82.1% | 1 |
| Jun 2026 | Felt | 201K | 9% | 2 |
| Jun 2026 | Dulux | 135K | 6.1% | 3 |
| Jun 2026 | Behr | 49.5K | 2.2% | 4 |
| Jun 2026 | Resene | 14.8K | 0.66% | 5 |
| Jul 2026 | Sherwin-Williams | 1.8M | 81% | 1 |
| Jul 2026 | Felt | 201K | 8.9% | 2 |
| Jul 2026 | Dulux | 165K | 7.3% | 3 |
| Jul 2026 | Behr | 49.5K | 2.2% | 4 |
| Jul 2026 | Resene | 14.8K | 0.65% | 5 |
| Aug 2026 | Sherwin-Williams | 1.8M | 80.6% | 1 |
| Aug 2026 | Felt | 201K | 8.8% | 2 |
| Aug 2026 | Dulux | 165K | 7.3% | 3 |
| Aug 2026 | Behr | 60.5K | 2.7% | 4 |
| Aug 2026 | Resene | 14.8K | 0.65% | 5 |
| Sep 2026 | Sherwin-Williams | 1.8M | 79.4% | 1 |
| Sep 2026 | Felt | 246K | 10.7% | 2 |
| Sep 2026 | Dulux | 165K | 7.2% | 3 |
| Sep 2026 | Behr | 49.5K | 2.1% | 4 |
| Sep 2026 | Resene | 14.8K | 0.64% | 5 |

## What is being compared

- **Behr**: Measured on the search term “behr”.
- **Dulux**: Measured on the search term “dulux”.
- **Felt**: Measured on the search term “felt”.
- **Resene**: Measured on the search term “resene”.
- **Sherwin-Williams**: Measured on the search term “sherwin-williams”.

- [Behr](/demand/global-en/brands/behr)
- [Dulux](/demand/global-en/brands/dulux)
- [Felt](/demand/global-en/brands/felt)
- [Resene](/demand/global-en/brands/resene)
- [Sherwin-Williams](/demand/global-en/brands/sherwin-williams)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among roof paint brands worldwide?

In September 2026, Sherwin-Williams was the most searched among roof paint brands worldwide, with an estimated 1.8M branded searches and 79.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Roof paint brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/roof-paint-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/roof-paint-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.