---
title: "Robot mower brands: Which are searched most?"
description: "Compare the robot mower brands people choose between. Share of Search among Segway Navimow, Worx Landroid, Ecovacs Goat and Mammotion, the robot mower brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/robot-mower-brands"
publisher: "Brandwave"
---

# Robot mower brands: Which are searched most?

Compare the robot mower brands people choose between. Share of Search among Segway Navimow, Worx Landroid, Ecovacs Goat and Mammotion, the robot mower brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Robot mower brands
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: Segway Navimow, 69.8%

## Which brand is most popular in search among robot mower brands worldwide?

- In September 2026, Segway Navimow was the most searched among robot mower brands worldwide, with an estimated 60.5K branded searches and 69.8% estimated Share of Search within this set.
- Worx Landroid is in 2nd place, 48.9 percentage points behind at 20.9% Share of Search.
- Across the 12 months ending September 2026, Segway Navimow’s estimated Share of Search among robot mower brands worldwide increased from 49.6% to 69.8%.
- Across the 12 months ending September 2026, Worx Landroid’s estimated Share of Search among robot mower brands worldwide decreased from 40.5% to 20.9%.
- Across the 12 months ending September 2026, Ecovacs Goat’s estimated Share of Search among robot mower brands worldwide decreased from 9.9% to 9.3%.
- Across the 12 months ending September 2026, Segway Navimow’s estimated Share of Search among robot mower brands worldwide peaked at 74% in January 2026 and was lowest at 49.6% in October 2025.
- Across the 12 months ending September 2026, Worx Landroid’s estimated Share of Search among robot mower brands worldwide peaked at 40.5% in October 2025 and was lowest at 18% in January 2026.
- Across the 12 months ending September 2026, Ecovacs Goat’s estimated Share of Search among robot mower brands worldwide peaked at 11% in December 2025 and was lowest at 6.4% in March 2026.
- Across the 12 months ending September 2026, Mammotion held steady: its estimated Share of Search among robot mower brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Segway Navimow vs Worx Landroid: compare search popularity](/demand/global-en/compare/segway-navimow-vs-worx-landroid): 69.8% against 20.9% Share of Search.
- [Segway Navimow vs Ecovacs Goat: compare search popularity](/demand/global-en/compare/ecovacs-goat-vs-segway-navimow): 69.8% against 9.3% Share of Search.
- [Worx Landroid vs Ecovacs Goat: compare search popularity](/demand/global-en/compare/ecovacs-goat-vs-worx-landroid): 20.9% against 9.3% Share of Search.

## How did search popularity change for robot mower brands worldwide in September 2026?

- In September 2026, Ecovacs Goat gained estimated Share of Search among robot mower brands worldwide, from 7.8% to 9.3%.
- In September 2026, Segway Navimow lost estimated Share of Search among robot mower brands worldwide, from 70.9% to 69.8%.
- Estimated monthly branded searches for Worx Landroid worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Segway Navimow | 69.8% | 60.5K | -18.2% | Segway Navimow |
| 2 | Worx Landroid | 20.9% | 18.1K | -18.5% | WORX |
| 3 | Ecovacs Goat | 9.3% | 8.1K | 0.0% | Ecovacs |
| 4 | Mammotion | 0.01% | 10 | -66.7% | Mammotion |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Segway Navimow | 18.1K | 49.6% | 1 |
| Oct 2025 | Worx Landroid | 14.8K | 40.5% | 2 |
| Oct 2025 | Ecovacs Goat | 3.6K | 9.9% | 3 |
| Oct 2025 | Mammotion | 10 | 0.03% | 4 |
| Nov 2025 | Segway Navimow | 22.2K | 62.2% | 1 |
| Nov 2025 | Worx Landroid | 9.9K | 27.7% | 2 |
| Nov 2025 | Ecovacs Goat | 3.6K | 10.1% | 3 |
| Nov 2025 | Mammotion | 20 | 0.06% | 4 |
| Dec 2025 | Segway Navimow | 9.9K | 57.5% | 1 |
| Dec 2025 | Worx Landroid | 5.4K | 31.4% | 2 |
| Dec 2025 | Ecovacs Goat | 1.9K | 11% | 3 |
| Dec 2025 | Mammotion | 10 | 0.06% | 4 |
| Jan 2026 | Segway Navimow | 22.2K | 74% | 1 |
| Jan 2026 | Worx Landroid | 5.4K | 18% | 2 |
| Jan 2026 | Ecovacs Goat | 2.4K | 8% | 3 |
| Jan 2026 | Mammotion | 10 | 0.03% | 4 |
| Feb 2026 | Segway Navimow | 33.1K | 73.9% | 1 |
| Feb 2026 | Worx Landroid | 8.1K | 18.1% | 2 |
| Feb 2026 | Ecovacs Goat | 3.6K | 8% | 3 |
| Feb 2026 | Mammotion | 10 | 0.02% | 4 |
| Mar 2026 | Segway Navimow | 135K | 72% | 1 |
| Mar 2026 | Worx Landroid | 40.5K | 21.6% | 2 |
| Mar 2026 | Ecovacs Goat | 12.1K | 6.4% | 3 |
| Mar 2026 | Mammotion | 20 | 0.01% | 4 |
| Apr 2026 | Segway Navimow | 165K | 63.2% | 1 |
| Apr 2026 | Worx Landroid | 74K | 28.3% | 2 |
| Apr 2026 | Ecovacs Goat | 22.2K | 8.5% | 3 |
| Apr 2026 | Mammotion | 30 | 0.01% | 4 |
| May 2026 | Segway Navimow | 165K | 62% | 1 |
| May 2026 | Worx Landroid | 74K | 27.8% | 2 |
| May 2026 | Ecovacs Goat | 27.1K | 10.2% | 3 |
| May 2026 | Mammotion | 30 | 0.01% | 4 |
| Jun 2026 | Segway Navimow | 165K | 69.7% | 1 |
| Jun 2026 | Worx Landroid | 49.5K | 20.9% | 2 |
| Jun 2026 | Ecovacs Goat | 22.2K | 9.4% | 3 |
| Jun 2026 | Mammotion | 30 | 0.01% | 4 |
| Jul 2026 | Segway Navimow | 90.5K | 69.8% | 1 |
| Jul 2026 | Worx Landroid | 27.1K | 20.9% | 2 |
| Jul 2026 | Ecovacs Goat | 12.1K | 9.3% | 3 |
| Jul 2026 | Mammotion | 20 | 0.02% | 4 |
| Aug 2026 | Segway Navimow | 74K | 70.9% | 1 |
| Aug 2026 | Worx Landroid | 22.2K | 21.3% | 2 |
| Aug 2026 | Ecovacs Goat | 8.1K | 7.8% | 3 |
| Aug 2026 | Mammotion | 30 | 0.03% | 4 |
| Sep 2026 | Segway Navimow | 60.5K | 69.8% | 1 |
| Sep 2026 | Worx Landroid | 18.1K | 20.9% | 2 |
| Sep 2026 | Ecovacs Goat | 8.1K | 9.3% | 3 |
| Sep 2026 | Mammotion | 10 | 0.01% | 4 |

## What is being compared

- **Ecovacs Goat**: Measured on the search term “ecovacs goat”.
- **Mammotion**: Measured on the search term “lawn mower mammotion”.
- **Segway Navimow**: Measured on the search term “navimow”.
- **Worx Landroid**: Measured on the search term “worxlandroid”.

- [Ecovacs Goat](/demand/global-en/brands/ecovacs-goat)
- [Mammotion](/demand/global-en/brands/mammotion)
- [Segway Navimow](/demand/global-en/brands/segway-navimow)
- [Worx Landroid](/demand/global-en/brands/worx-landroid)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among robot mower brands worldwide?

In September 2026, Segway Navimow was the most searched among robot mower brands worldwide, with an estimated 60.5K branded searches and 69.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Robot mower brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/robot-mower-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/robot-mower-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
