---
title: "Rmm platforms: Which brands are most popular in search?"
description: "Compare the rmm platforms engineering teams rely on. Share of Search among ConnectWise, NinjaOne, Kaseya, Datto, N-able and Atera, the rmm platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/rmm-platforms"
publisher: "Brandwave"
---

# Rmm platforms: Which brands are most popular in search?

Compare the rmm platforms engineering teams rely on. Share of Search among ConnectWise, NinjaOne, Kaseya, Datto, N-able and Atera, the rmm platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Rmm platforms
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: ConnectWise, 30.5%

## Which brand is most popular in search among rmm platforms worldwide?

- ConnectWise and NinjaOne share the highest estimated Share of Search among rmm platforms worldwide, at 30.5% in August 2026.
- Across the 11 months ending August 2026, ConnectWise’s estimated Share of Search among rmm platforms worldwide increased from 21% to 30.5%.
- Across the 11 months ending August 2026, NinjaOne’s estimated Share of Search among rmm platforms worldwide decreased from 31.4% to 30.5%.
- Across the 11 months ending August 2026, Kaseya’s estimated Share of Search among rmm platforms worldwide decreased from 25.7% to 16.7%.
- Across the 11 months ending August 2026, Datto’s estimated Share of Search among rmm platforms worldwide decreased from 14.1% to 11.2%.
- Across the 11 months ending August 2026, N-able’s estimated Share of Search among rmm platforms worldwide increased from 7.7% to 11.2%.
- Across the 11 months ending August 2026, ConnectWise’s estimated Share of Search among rmm platforms worldwide peaked at 30.5% in August 2026 and was lowest at 19.3% in April 2026.
- Across the 11 months ending August 2026, NinjaOne’s estimated Share of Search among rmm platforms worldwide peaked at 37.9% in January 2026 and was lowest at 27.3% in December 2025.
- Across the 11 months ending August 2026, Kaseya’s estimated Share of Search among rmm platforms worldwide peaked at 27.3% in December 2025 and was lowest at 16.7% in August 2026.
- Across the 11 months ending August 2026, Datto’s estimated Share of Search among rmm platforms worldwide peaked at 15% in December 2025 and was lowest at 11.2% in August 2026.
- Across the 11 months ending August 2026, N-able’s estimated Share of Search among rmm platforms worldwide peaked at 11.2% in August 2026 and was lowest at 7.2% in July 2026.
- Across the 11 months ending August 2026, ConnectWise rose from 3rd to 1st among rmm platforms worldwide.
- Across the 11 months ending August 2026, NinjaOne fell from 1st to 2nd among rmm platforms worldwide.
- Across the 11 months ending August 2026, Kaseya fell from 2nd to 3rd among rmm platforms worldwide.
- Across the 11 months ending August 2026, Atera held steady: its estimated Share of Search among rmm platforms worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [ConnectWise vs NinjaOne: compare search popularity](/demand/global-en/compare/connectwise-vs-ninjaone): 30.5% Share of Search each.
- [ConnectWise vs Kaseya: compare search popularity](/demand/global-en/compare/connectwise-vs-kaseya): 30.5% against 16.7% Share of Search.
- [ConnectWise vs Datto: compare search popularity](/demand/global-en/compare/connectwise-vs-datto): 30.5% against 11.2% Share of Search.
- [ConnectWise vs N-able: compare search popularity](/demand/global-en/compare/connectwise-vs-n-able): 30.5% against 11.2% Share of Search.
- [NinjaOne vs Kaseya: compare search popularity](/demand/global-en/compare/kaseya-vs-ninjaone): 30.5% against 16.7% Share of Search.
- [NinjaOne vs Datto: compare search popularity](/demand/global-en/compare/datto-vs-ninjaone): 30.5% against 11.2% Share of Search.
- [NinjaOne vs N-able: compare search popularity](/demand/global-en/compare/n-able-vs-ninjaone): 30.5% against 11.2% Share of Search.
- [Kaseya vs Datto: compare search popularity](/demand/global-en/compare/datto-vs-kaseya): 16.7% against 11.2% Share of Search.
- [Kaseya vs N-able: compare search popularity](/demand/global-en/compare/kaseya-vs-n-able): 16.7% against 11.2% Share of Search.
- [Datto vs N-able: compare search popularity](/demand/global-en/compare/datto-vs-n-able): 11.2% Share of Search each.

## How did search popularity change for rmm platforms worldwide in August 2026?

- In August 2026, ConnectWise overtook NinjaOne to take the highest estimated Share of Search among rmm platforms worldwide, at 30.5%.
- In August 2026, N-able gained estimated Share of Search among rmm platforms worldwide, from 7.2% to 11.2%.
- In August 2026, NinjaOne lost estimated Share of Search among rmm platforms worldwide, from 35.9% to 30.5%.
- In August 2026, Kaseya lost estimated Share of Search among rmm platforms worldwide, from 19.6% to 16.7%.
- In August 2026, Datto lost estimated Share of Search among rmm platforms worldwide, from 13.2% to 11.2%.
- Estimated monthly branded searches for Atera worldwide rose 88.9% over 11 measured months, from 90 to 170 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | ConnectWise | 30.5% | 60.5K | +49.4% | ConnectWise |
| 2 | NinjaOne | 30.5% | 60.5K | 0.0% | NinjaOne |
| 3 | Kaseya | 16.7% | 33.1K | 0.0% | Kaseya |
| 4 | Datto | 11.2% | 22.2K | 0.0% | Datto |
| 5 | N-able | 11.2% | 22.2K | +83.5% | N-able |
| 6 | Atera | 0.09% | 170 | 0.0% | Atera |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | NinjaOne | 60.5K | 31.4% | 1 |
| Oct 2025 | Kaseya | 49.5K | 25.7% | 2 |
| Oct 2025 | ConnectWise | 40.5K | 21% | 3 |
| Oct 2025 | Datto | 27.1K | 14.1% | 4 |
| Oct 2025 | N-able | 14.8K | 7.7% | 5 |
| Oct 2025 | Atera | 90 | 0.05% | 6 |
| Nov 2025 | NinjaOne | 49.5K | 30.9% | 1 |
| Nov 2025 | Kaseya | 40.5K | 25.3% | 2 |
| Nov 2025 | ConnectWise | 33.1K | 20.7% | 3 |
| Nov 2025 | Datto | 22.2K | 13.9% | 4 |
| Nov 2025 | N-able | 14.8K | 9.2% | 5 |
| Nov 2025 | Atera | 70 | 0.04% | 6 |
| Dec 2025 | Kaseya | 40.5K | 27.3% | 1 |
| Dec 2025 | NinjaOne | 40.5K | 27.3% | 2 |
| Dec 2025 | ConnectWise | 33.1K | 22.3% | 3 |
| Dec 2025 | Datto | 22.2K | 15% | 4 |
| Dec 2025 | N-able | 12.1K | 8.1% | 5 |
| Dec 2025 | Atera | 70 | 0.05% | 6 |
| Jan 2026 | NinjaOne | 74K | 37.9% | 1 |
| Jan 2026 | ConnectWise | 40.5K | 20.7% | 2 |
| Jan 2026 | Kaseya | 40.5K | 20.7% | 3 |
| Jan 2026 | Datto | 22.2K | 11.4% | 4 |
| Jan 2026 | N-able | 18.1K | 9.3% | 5 |
| Jan 2026 | Atera | 90 | 0.05% | 6 |
| Feb 2026 | NinjaOne | 60.5K | 35.3% | 1 |
| Feb 2026 | ConnectWise | 40.5K | 23.7% | 2 |
| Feb 2026 | Kaseya | 33.1K | 19.3% | 3 |
| Feb 2026 | Datto | 22.2K | 13% | 4 |
| Feb 2026 | N-able | 14.8K | 8.6% | 5 |
| Feb 2026 | Atera | 110 | 0.06% | 6 |
| Mar 2026 | NinjaOne | 60.5K | 32.4% | 1 |
| Mar 2026 | ConnectWise | 40.5K | 21.7% | 2 |
| Mar 2026 | Kaseya | 40.5K | 21.7% | 3 |
| Mar 2026 | Datto | 27.1K | 14.5% | 4 |
| Mar 2026 | N-able | 18.1K | 9.7% | 5 |
| Mar 2026 | Atera | 140 | 0.07% | 6 |
| Apr 2026 | NinjaOne | 60.5K | 35.3% | 1 |
| Apr 2026 | Kaseya | 40.5K | 23.7% | 2 |
| Apr 2026 | ConnectWise | 33.1K | 19.3% | 3 |
| Apr 2026 | Datto | 22.2K | 13% | 4 |
| Apr 2026 | N-able | 14.8K | 8.6% | 5 |
| Apr 2026 | Atera | 140 | 0.08% | 6 |
| May 2026 | NinjaOne | 60.5K | 36.9% | 1 |
| May 2026 | ConnectWise | 33.1K | 20.2% | 2 |
| May 2026 | Kaseya | 33.1K | 20.2% | 3 |
| May 2026 | Datto | 22.2K | 13.5% | 4 |
| May 2026 | N-able | 14.8K | 9% | 5 |
| May 2026 | Atera | 170 | 0.1% | 6 |
| Jun 2026 | NinjaOne | 60.5K | 33.6% | 1 |
| Jun 2026 | ConnectWise | 49.5K | 27.5% | 2 |
| Jun 2026 | Kaseya | 33.1K | 18.4% | 3 |
| Jun 2026 | Datto | 22.2K | 12.3% | 4 |
| Jun 2026 | N-able | 14.8K | 8.2% | 5 |
| Jun 2026 | Atera | 140 | 0.08% | 6 |
| Jul 2026 | NinjaOne | 60.5K | 35.9% | 1 |
| Jul 2026 | ConnectWise | 40.5K | 24% | 2 |
| Jul 2026 | Kaseya | 33.1K | 19.6% | 3 |
| Jul 2026 | Datto | 22.2K | 13.2% | 4 |
| Jul 2026 | N-able | 12.1K | 7.2% | 5 |
| Jul 2026 | Atera | 170 | 0.1% | 6 |
| Aug 2026 | ConnectWise | 60.5K | 30.5% | 1 |
| Aug 2026 | NinjaOne | 60.5K | 30.5% | 2 |
| Aug 2026 | Kaseya | 33.1K | 16.7% | 3 |
| Aug 2026 | Datto | 22.2K | 11.2% | 4 |
| Aug 2026 | N-able | 22.2K | 11.2% | 5 |
| Aug 2026 | Atera | 170 | 0.09% | 6 |
| Sep 2026 | Atera | — | — | — |
| Sep 2026 | ConnectWise | — | — | — |
| Sep 2026 | Datto | — | — | — |
| Sep 2026 | Kaseya | — | — | — |
| Sep 2026 | N-able | — | — | — |
| Sep 2026 | NinjaOne | — | — | — |

## What is being compared

- **Atera**: Measured on the search term “atera roof box”.
- **ConnectWise**: Measured on the search term “connectwise”.
- **Datto**: Measured on the search term “datto”.
- **Kaseya**: Measured on the search term “kaseya”.
- **N-able**: Measured on the search term “n able”.
- **NinjaOne**: Measured on the search term “ninjaone”.

- [Atera](/demand/global-en/brands/atera)
- [ConnectWise](/demand/global-en/brands/connectwise)
- [Datto](/demand/global-en/brands/datto)
- [Kaseya](/demand/global-en/brands/kaseya)
- [N-able](/demand/global-en/brands/n-able)
- [NinjaOne](/demand/global-en/brands/ninjaone)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among rmm platforms worldwide?

ConnectWise and NinjaOne share the highest estimated Share of Search among rmm platforms worldwide, at 30.5% in August 2026. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Rmm platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/rmm-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/rmm-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
