---
title: "Gardena vs Hozelock: Which is searched more?"
description: "Is Gardena or Hozelock more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Retractable hose brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/retractable-hose-brands/compare/gardena-vs-hozelock"
publisher: "Brandwave"
---

# Gardena vs Hozelock: Which is searched more?

Is Gardena or Hozelock more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Retractable hose brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gardena and Hozelock
- **Competitive set**: Retractable hose brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Gardena Share of Search**: 71.3%
- **Hozelock Share of Search**: 6.4%

## Is Gardena or Hozelock more popular in search?

- In September 2026, Gardena had more branded searches than Hozelock among retractable hose brands worldwide. Gardena had about 201,000 branded searches, while Hozelock had 18,100. Gardena made up 71.3% of all retractable hose brand searches we track, and Hozelock accounted for 6.4%.
- Gardena was ahead of Hozelock in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gardena’s share of searches among retractable hose brands worldwide moved from 66.7% to 71.3%, and its estimated monthly branded searches moved from 165K to 201K.
- Across the 12 months ending September 2026, Hozelock’s share of searches among retractable hose brands worldwide moved from 6% to 6.4%, and its estimated monthly branded searches moved from 14.8K to 18.1K.

## Top retractable hose brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Gardena was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Hozelock was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Gardena was listed before Hozelock in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Gardena | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Hoselink | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| Giraffe Tools | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Hozelock | 4th | 1 of 3 | 0 of 1 | 1 of 4 |

## Every AI answer about retractable hose brands

- Asked ChatGPT "Which retractable hose brand should I buy?": 1. Giraffe Tools, 2. Hoselink, 3. Gardena
- Asked ChatGPT "What are the best retractable hose brands?": 1. Hoselink, 2. Gardena, 3. Giraffe Tools
- Asked ChatGPT "What's the best retractable hose brand for a small garden?": 1. Gardena, 2. Hozelock, 3. Giraffe Tools
- Searched Google, AI Overview "best retractable hose": 1. Giraffe Tools, 2. Hoselink

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for retractable hose brands worldwide in September 2026?

- In September 2026, Hozelock lost share of searches among retractable hose brands worldwide, from 9.8% to 6.4%.
- In September 2026, Gardena lost share of searches among retractable hose brands worldwide, from 72.5% to 71.3%.

## Month by month

| Month | Gardena estimated searches | Gardena Share of Search | Gardena rank | Hozelock estimated searches | Hozelock Share of Search | Hozelock rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 66.7% | 1 | 14.8K | 6% | 4 |
| Nov 2025 | 165K | 63.5% | 1 | 12.1K | 4.7% | 4 |
| Dec 2025 | 135K | 61.7% | 1 | 12.1K | 5.5% | 4 |
| Jan 2026 | 135K | 62.1% | 1 | 14.8K | 6.8% | 4 |
| Feb 2026 | 165K | 72% | 1 | 14.8K | 6.5% | 4 |
| Mar 2026 | 301K | 76.3% | 1 | 33.1K | 8.4% | 3 |
| Apr 2026 | 368K | 74.9% | 1 | 49.5K | 10.1% | 2 |
| May 2026 | 450K | 77% | 1 | 60.5K | 10.4% | 2 |
| Jun 2026 | 368K | 76.1% | 1 | 49.5K | 10.2% | 2 |
| Jul 2026 | 301K | 72.4% | 1 | 60.5K | 14.6% | 2 |
| Aug 2026 | 246K | 72.5% | 1 | 33.1K | 9.8% | 3 |
| Sep 2026 | 201K | 71.3% | 1 | 18.1K | 6.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Gardena’s and Hozelock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gardena**: Measured on the search term “gardena”.
- **Hozelock**: Measured on the search term “hozelock”.

- [Gardena profile](/demand/global-en/brands/gardena)
- [Hozelock profile](/demand/global-en/brands/hozelock)
- [All retractable hose brands worldwide](/demand/global-en/categories/retractable-hose-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Gardena or Hozelock more popular in search?

In September 2026, Gardena had more branded searches than Hozelock among retractable hose brands worldwide. Gardena had about 201,000 branded searches, while Hozelock had 18,100. Gardena made up 71.3% of all retractable hose brand searches we track, and Hozelock accounted for 6.4%.

## Cite this page

Brandwave. "Gardena vs Hozelock: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/retractable-hose-brands/compare/gardena-vs-hozelock

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/retractable-hose-brands/compare/gardena-vs-hozelock. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
