---
title: "Clark vs Hyster: Which is searched more?"
description: "Which is more popular in search, Clark or Hyster? Compare estimated monthly branded-search demand and Share of Search inside the Reach truck brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/reach-truck-brands/compare/clark-vs-hyster"
publisher: "Brandwave"
---

# Clark vs Hyster: Which is searched more?

Which is more popular in search, Clark or Hyster? Compare estimated monthly branded-search demand and Share of Search inside the Reach truck brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Clark and Hyster
- **Competitive set**: Reach truck brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Clark Share of Search**: 30.4%
- **Hyster Share of Search**: 1.5%

## Which is more popular in search, Clark or Hyster?

- In September 2026, Clark had more branded searches than Hyster among reach truck brands worldwide. Clark was estimated to have 5.4K branded searches compared to Hyster’s 260, and held a 30.4% Share of Search versus Hyster’s 1.5%.
- Clark was ahead of Hyster in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clark’s estimated Share of Search among reach truck brands worldwide moved from 34.8% to 30.4%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Hyster’s estimated Share of Search among reach truck brands worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches moved from 320 to 260.

## How did search popularity change for reach truck brands worldwide in September 2026?

- Estimated monthly branded searches for Clark worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
- Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

## Month by month

| Month | Clark estimated searches | Clark Share of Search | Clark rank | Hyster estimated searches | Hyster Share of Search | Hyster rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 34.8% | 2 | 320 | 1.4% | 3 |
| Nov 2025 | 5.4K | 30.2% | 2 | 320 | 1.8% | 3 |
| Dec 2025 | 5.4K | 30.3% | 2 | 260 | 1.5% | 3 |
| Jan 2026 | 8.1K | 34.8% | 2 | 320 | 1.4% | 3 |
| Feb 2026 | 6.6K | 34.6% | 2 | 320 | 1.7% | 3 |
| Mar 2026 | 6.6K | 30.4% | 2 | 260 | 1.2% | 3 |
| Apr 2026 | 6.6K | 30.5% | 2 | 210 | 0.97% | 3 |
| May 2026 | 5.4K | 30.4% | 2 | 260 | 1.5% | 3 |
| Jun 2026 | 5.4K | 26.3% | 2 | 260 | 1.3% | 3 |
| Jul 2026 | 5.4K | 30.3% | 2 | 260 | 1.5% | 3 |
| Aug 2026 | 5.4K | 30.3% | 2 | 260 | 1.5% | 3 |
| Sep 2026 | 5.4K | 30.4% | 2 | 260 | 1.5% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Clark’s and Hyster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Clark**: Measured on the search term “clark forklifts”.
- **Hyster**: Measured on the search term “hyster 155”.

- [Clark profile](/demand/global-en/brands/clark)
- [Hyster profile](/demand/global-en/brands/hyster)
- [All reach truck brands worldwide](/demand/global-en/categories/reach-truck-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Clark or Hyster?

In September 2026, Clark had more branded searches than Hyster among reach truck brands worldwide. Clark was estimated to have 5.4K branded searches compared to Hyster’s 260, and held a 30.4% Share of Search versus Hyster’s 1.5%.

## Cite this page

Brandwave. "Clark vs Hyster: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/reach-truck-brands/compare/clark-vs-hyster

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/reach-truck-brands/compare/clark-vs-hyster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.