---
title: "Range extender brands: Which brands are most popular in search?"
description: "Compare the range extender brands people buy. Share of Search among Google, TP-Link, Ubiquiti, NETGEAR, D-Link and Linksys, the range extender brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/range-extender-brands"
publisher: "Brandwave"
---

# Range extender brands: Which brands are most popular in search?

Compare the range extender brands people buy. Share of Search among Google, TP-Link, Ubiquiti, NETGEAR, D-Link and Linksys, the range extender brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Range extender brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Google, 99.3%

## Which brand is most popular in search among range extender brands worldwide?

- In August 2026, Google was the most searched among range extender brands worldwide, with an estimated 414M branded searches and 99.3% estimated Share of Search within this set.
- TP-Link is in 2nd place, 98.8 percentage points behind at 0.48% Share of Search.
- Across the 11 months ending August 2026, Google, TP-Link, Ubiquiti, NETGEAR, D-Link and Linksys held steady: their estimated Share of Search among range extender brands worldwide each moved less than 0.5 percentage points.

## How did search popularity change for range extender brands worldwide in August 2026?

- Estimated monthly branded searches for D-Link worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
- Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.
- Estimated monthly branded searches for NETGEAR worldwide fell 15.8% over 11 measured months, from 293K to 246K in August 2026.
- Estimated monthly branded searches for Linksys worldwide fell 15% over 11 measured months, from 90.9K to 77.3K in August 2026.
- Estimated monthly branded searches for TP-Link worldwide fell 13.9% over 11 measured months, from 2.3M to 2M in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Google | 99.3% | 414M | 0.0% | Google |
| 2 | TP-Link | 0.48% | 2M | +0.6% | TP-Link |
| 3 | Ubiquiti | 0.11% | 450K | 0.0% | Ubiquiti |
| 4 | NETGEAR | 0.06% | 246K | -0.3% | NETGEAR |
| 5 | D-Link | 0.03% | 135K | 0.0% | D-Link |
| 6 | Linksys | 0.02% | 77.3K | -0.1% | Linksys |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Google | 414M | 99.2% | 1 |
| Oct 2025 | TP-Link | 2.3M | 0.55% | 2 |
| Oct 2025 | Ubiquiti | 550K | 0.13% | 3 |
| Oct 2025 | NETGEAR | 293K | 0.07% | 4 |
| Oct 2025 | D-Link | 165K | 0.04% | 5 |
| Oct 2025 | Linksys | 90.9K | 0.02% | 6 |
| Nov 2025 | Google | 414M | 99.2% | 1 |
| Nov 2025 | TP-Link | 2.3M | 0.55% | 2 |
| Nov 2025 | Ubiquiti | 550K | 0.13% | 3 |
| Nov 2025 | NETGEAR | 294K | 0.07% | 4 |
| Nov 2025 | D-Link | 165K | 0.04% | 5 |
| Nov 2025 | Linksys | 91K | 0.02% | 6 |
| Dec 2025 | Google | 414M | 99.2% | 1 |
| Dec 2025 | TP-Link | 2.3M | 0.55% | 2 |
| Dec 2025 | Ubiquiti | 550K | 0.13% | 3 |
| Dec 2025 | NETGEAR | 299K | 0.07% | 4 |
| Dec 2025 | D-Link | 165K | 0.04% | 5 |
| Dec 2025 | Linksys | 89.7K | 0.02% | 6 |
| Jan 2026 | Google | 414M | 99.2% | 1 |
| Jan 2026 | TP-Link | 2.3M | 0.55% | 2 |
| Jan 2026 | Ubiquiti | 550K | 0.13% | 3 |
| Jan 2026 | NETGEAR | 296K | 0.07% | 4 |
| Jan 2026 | D-Link | 165K | 0.04% | 5 |
| Jan 2026 | Linksys | 90.9K | 0.02% | 6 |
| Feb 2026 | Google | 338M | 99.2% | 1 |
| Feb 2026 | TP-Link | 1.9M | 0.56% | 2 |
| Feb 2026 | Ubiquiti | 450K | 0.13% | 3 |
| Feb 2026 | NETGEAR | 251K | 0.07% | 4 |
| Feb 2026 | D-Link | 135K | 0.04% | 5 |
| Feb 2026 | Linksys | 78.5K | 0.02% | 6 |
| Mar 2026 | Google | 414M | 99.3% | 1 |
| Mar 2026 | TP-Link | 2M | 0.47% | 2 |
| Mar 2026 | Ubiquiti | 550K | 0.13% | 3 |
| Mar 2026 | NETGEAR | 288K | 0.07% | 4 |
| Mar 2026 | D-Link | 165K | 0.04% | 5 |
| Mar 2026 | Linksys | 89.7K | 0.02% | 6 |
| Apr 2026 | Google | 414M | 99.3% | 1 |
| Apr 2026 | TP-Link | 2M | 0.47% | 2 |
| Apr 2026 | Ubiquiti | 450K | 0.11% | 3 |
| Apr 2026 | NETGEAR | 265K | 0.06% | 4 |
| Apr 2026 | D-Link | 135K | 0.03% | 5 |
| Apr 2026 | Linksys | 77.4K | 0.02% | 6 |
| May 2026 | Google | 414M | 99.3% | 1 |
| May 2026 | TP-Link | 2M | 0.47% | 2 |
| May 2026 | Ubiquiti | 450K | 0.11% | 3 |
| May 2026 | NETGEAR | 276K | 0.07% | 4 |
| May 2026 | D-Link | 135K | 0.03% | 5 |
| May 2026 | Linksys | 77.4K | 0.02% | 6 |
| Jun 2026 | Google | 414M | 99.3% | 1 |
| Jun 2026 | TP-Link | 2M | 0.47% | 2 |
| Jun 2026 | Ubiquiti | 450K | 0.11% | 3 |
| Jun 2026 | NETGEAR | 246K | 0.06% | 4 |
| Jun 2026 | D-Link | 135K | 0.03% | 5 |
| Jun 2026 | Linksys | 77.4K | 0.02% | 6 |
| Jul 2026 | Google | 414M | 99.3% | 1 |
| Jul 2026 | TP-Link | 2M | 0.47% | 2 |
| Jul 2026 | Ubiquiti | 450K | 0.11% | 3 |
| Jul 2026 | NETGEAR | 247K | 0.06% | 4 |
| Jul 2026 | D-Link | 135K | 0.03% | 5 |
| Jul 2026 | Linksys | 77.4K | 0.02% | 6 |
| Aug 2026 | Google | 414M | 99.3% | 1 |
| Aug 2026 | TP-Link | 2M | 0.48% | 2 |
| Aug 2026 | Ubiquiti | 450K | 0.11% | 3 |
| Aug 2026 | NETGEAR | 246K | 0.06% | 4 |
| Aug 2026 | D-Link | 135K | 0.03% | 5 |
| Aug 2026 | Linksys | 77.3K | 0.02% | 6 |
| Sep 2026 | D-Link | — | — | — |
| Sep 2026 | Google | — | — | — |
| Sep 2026 | Linksys | — | — | — |
| Sep 2026 | NETGEAR | — | — | — |
| Sep 2026 | TP-Link | — | — | — |
| Sep 2026 | Ubiquiti | — | — | — |

## What is being compared

- **D-Link**: Measured on the search term “d-link”.
- **Google**: Measured on the search term “google”.
- **Linksys**: Measured on the search terms “linksys”, “linksys com”, “linksys router”, “linksys velop” and “linksys wifi router”, summed into one figure.
- **NETGEAR**: Measured on the search terms “netgear”, “netgear com”, “netgear nighthawk”, “netgear orbi”, “netgear router”, “netgear wifi router” and “router netgear”, summed into one figure.
- **TP-Link**: Measured on the search terms “router tp-link”, “tp link”, “tp link deco”, “tp link router”, “tp-link”, “tp-link com” and “tp-link wifi router”, summed into one figure.
- **Ubiquiti**: Measured on the search term “ubiquiti”.

- [D-Link](/demand/global-en/brands/d-link)
- [Google](/demand/global-en/brands/google)
- [Linksys](/demand/global-en/brands/linksys)
- [NETGEAR](/demand/global-en/brands/netgear)
- [TP-Link](/demand/global-en/brands/tp-link)
- [Ubiquiti](/demand/global-en/brands/ubiquiti)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among range extender brands worldwide?

In August 2026, Google was the most searched among range extender brands worldwide, with an estimated 414M branded searches and 99.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Range extender brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/range-extender-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/range-extender-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.