---
title: "Promotional products: Which are searched most?"
description: "Compare the promotional products people buy from. Share of Search among 4imprint, Everything Branded, AllBranded, Total Merchandise, Custom Planet and Printed4You, the promotional products Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/promotional-products"
publisher: "Brandwave"
---

# Promotional products: Which are searched most?

Compare the promotional products people buy from. Share of Search among 4imprint, Everything Branded, AllBranded, Total Merchandise, Custom Planet and Printed4You, the promotional products Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Promotional products
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: 4imprint, 75%

## Which brand is most popular in search among promotional products worldwide?

- In August 2026, 4imprint was the most searched among promotional products worldwide, with an estimated 49.5K branded searches and 75% estimated Share of Search within this set.
- Everything Branded is in 2nd place, 66.8 percentage points behind at 8.2% Share of Search.
- Across the 11 months ending August 2026, Everything Branded’s estimated Share of Search among promotional products worldwide increased from 6.7% to 8.2%.
- Across the 11 months ending August 2026, AllBranded’s estimated Share of Search among promotional products worldwide decreased from 8.2% to 6.7%.
- Across the 11 months ending August 2026, 4imprint’s estimated Share of Search among promotional products worldwide peaked at 77.8% in April 2026 and was lowest at 72.2% in November 2025.
- Across the 11 months ending August 2026, Everything Branded’s estimated Share of Search among promotional products worldwide peaked at 8.2% in July 2026 and was lowest at 6.4% in December 2025.
- Across the 11 months ending August 2026, AllBranded’s estimated Share of Search among promotional products worldwide peaked at 9.7% in December 2025 and was lowest at 5.7% in April 2026.
- Across the 11 months ending August 2026, Total Merchandise’s estimated Share of Search among promotional products worldwide peaked at 6.7% in July 2026 and was lowest at 5.3% in December 2025.
- Across the 11 months ending August 2026, Custom Planet’s estimated Share of Search among promotional products worldwide peaked at 3.6% in December 2025 and was lowest at 1.7% in July 2026.
- Across the 11 months ending August 2026, Everything Branded rose from 3rd to 2nd among promotional products worldwide.
- Across the 11 months ending August 2026, AllBranded fell from 2nd to 3rd among promotional products worldwide.
- Across the 11 months ending August 2026, 4imprint, Total Merchandise, Custom Planet and Printed4You held steady: their estimated Share of Search among promotional products worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [4imprint vs Everything Branded: compare search popularity](/demand/global-en/compare/4imprint-vs-everything-branded): 75% against 8.2% Share of Search.
- [4imprint vs AllBranded: compare search popularity](/demand/global-en/compare/4imprint-vs-allbranded): 75% against 6.7% Share of Search.
- [4imprint vs Total Merchandise: compare search popularity](/demand/global-en/compare/4imprint-vs-total-merchandise): 75% against 6.7% Share of Search.
- [4imprint vs Custom Planet: compare search popularity](/demand/global-en/compare/4imprint-vs-custom-planet): 75% against 2.2% Share of Search.
- [Everything Branded vs AllBranded: compare search popularity](/demand/global-en/compare/allbranded-vs-everything-branded): 8.2% against 6.7% Share of Search.
- [Everything Branded vs Total Merchandise: compare search popularity](/demand/global-en/compare/everything-branded-vs-total-merchandise): 8.2% against 6.7% Share of Search.
- [Everything Branded vs Custom Planet: compare search popularity](/demand/global-en/compare/custom-planet-vs-everything-branded): 8.2% against 2.2% Share of Search.
- [AllBranded vs Total Merchandise: compare search popularity](/demand/global-en/compare/allbranded-vs-total-merchandise): 6.7% Share of Search each.
- [AllBranded vs Custom Planet: compare search popularity](/demand/global-en/compare/allbranded-vs-custom-planet): 6.7% against 2.2% Share of Search.
- [Total Merchandise vs Custom Planet: compare search popularity](/demand/global-en/compare/custom-planet-vs-total-merchandise): 6.7% against 2.2% Share of Search.

## How did search popularity change for promotional products worldwide in August 2026?

- Estimated monthly branded searches for AllBranded worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.
- Estimated monthly branded searches for Custom Planet worldwide fell 22.6% over 11 measured months, from 1.9K to 1.4K in August 2026.
- Estimated monthly branded searches for Total Merchandise worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
- Estimated monthly branded searches for 4imprint worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
- Estimated monthly branded searches for Printed4You worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | 4imprint | 75% | 49.5K | 0.0% | 4imprint |
| 2 | Everything Branded | 8.2% | 5.4K | 0.0% | Everything Branded |
| 3 | AllBranded | 6.7% | 4.4K | 0.0% | AllBranded |
| 4 | Total Merchandise | 6.7% | 4.4K | 0.0% | Total Merchandise |
| 5 | Custom Planet | 2.2% | 1.4K | +26.3% | Custom Planet |
| 6 | Printed4You | 1.3% | 880 | 0.0% | Printed4You |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | 4imprint | 60.5K | 74.9% | 1 |
| Oct 2025 | AllBranded | 6.6K | 8.2% | 2 |
| Oct 2025 | Everything Branded | 5.4K | 6.7% | 3 |
| Oct 2025 | Total Merchandise | 5.4K | 6.7% | 4 |
| Oct 2025 | Custom Planet | 1.9K | 2.3% | 5 |
| Oct 2025 | Printed4You | 1K | 1.2% | 6 |
| Nov 2025 | 4imprint | 49.5K | 72.2% | 1 |
| Nov 2025 | AllBranded | 6.6K | 9.6% | 2 |
| Nov 2025 | Everything Branded | 5.4K | 7.9% | 3 |
| Nov 2025 | Total Merchandise | 4.4K | 6.4% | 4 |
| Nov 2025 | Custom Planet | 1.6K | 2.4% | 5 |
| Nov 2025 | Printed4You | 1K | 1.5% | 6 |
| Dec 2025 | 4imprint | 33.1K | 73.3% | 1 |
| Dec 2025 | AllBranded | 4.4K | 9.7% | 2 |
| Dec 2025 | Everything Branded | 2.9K | 6.4% | 3 |
| Dec 2025 | Total Merchandise | 2.4K | 5.3% | 4 |
| Dec 2025 | Custom Planet | 1.6K | 3.6% | 5 |
| Dec 2025 | Printed4You | 720 | 1.6% | 6 |
| Jan 2026 | 4imprint | 49.5K | 74.3% | 1 |
| Jan 2026 | Everything Branded | 5.4K | 8.1% | 2 |
| Jan 2026 | AllBranded | 4.4K | 6.6% | 3 |
| Jan 2026 | Total Merchandise | 4.4K | 6.6% | 4 |
| Jan 2026 | Custom Planet | 1.9K | 2.9% | 5 |
| Jan 2026 | Printed4You | 1K | 1.5% | 6 |
| Feb 2026 | 4imprint | 49.5K | 74.8% | 1 |
| Feb 2026 | Everything Branded | 5.4K | 8.2% | 2 |
| Feb 2026 | AllBranded | 4.4K | 6.6% | 3 |
| Feb 2026 | Total Merchandise | 4.4K | 6.6% | 4 |
| Feb 2026 | Custom Planet | 1.5K | 2.3% | 5 |
| Feb 2026 | Printed4You | 1K | 1.5% | 6 |
| Mar 2026 | 4imprint | 60.5K | 76.8% | 1 |
| Mar 2026 | AllBranded | 5.4K | 6.9% | 2 |
| Mar 2026 | Everything Branded | 5.4K | 6.9% | 3 |
| Mar 2026 | Total Merchandise | 4.4K | 5.6% | 4 |
| Mar 2026 | Custom Planet | 1.8K | 2.3% | 5 |
| Mar 2026 | Printed4You | 1.3K | 1.6% | 6 |
| Apr 2026 | 4imprint | 60.5K | 77.8% | 1 |
| Apr 2026 | Everything Branded | 5.4K | 6.9% | 2 |
| Apr 2026 | AllBranded | 4.4K | 5.7% | 3 |
| Apr 2026 | Total Merchandise | 4.4K | 5.7% | 4 |
| Apr 2026 | Custom Planet | 1.8K | 2.3% | 5 |
| Apr 2026 | Printed4You | 1.3K | 1.7% | 6 |
| May 2026 | 4imprint | 49.5K | 74.6% | 1 |
| May 2026 | Everything Branded | 5.4K | 8.1% | 2 |
| May 2026 | AllBranded | 4.4K | 6.6% | 3 |
| May 2026 | Total Merchandise | 4.4K | 6.6% | 4 |
| May 2026 | Custom Planet | 1.7K | 2.6% | 5 |
| May 2026 | Printed4You | 880 | 1.3% | 6 |
| Jun 2026 | 4imprint | 49.5K | 74.8% | 1 |
| Jun 2026 | Everything Branded | 5.4K | 8.2% | 2 |
| Jun 2026 | AllBranded | 4.4K | 6.6% | 3 |
| Jun 2026 | Total Merchandise | 4.4K | 6.6% | 4 |
| Jun 2026 | Custom Planet | 1.5K | 2.2% | 5 |
| Jun 2026 | Printed4You | 1K | 1.5% | 6 |
| Jul 2026 | 4imprint | 49.5K | 75.3% | 1 |
| Jul 2026 | Everything Branded | 5.4K | 8.2% | 2 |
| Jul 2026 | AllBranded | 4.4K | 6.7% | 3 |
| Jul 2026 | Total Merchandise | 4.4K | 6.7% | 4 |
| Jul 2026 | Custom Planet | 1.1K | 1.7% | 5 |
| Jul 2026 | Printed4You | 880 | 1.3% | 6 |
| Aug 2026 | 4imprint | 49.5K | 75% | 1 |
| Aug 2026 | Everything Branded | 5.4K | 8.2% | 2 |
| Aug 2026 | AllBranded | 4.4K | 6.7% | 3 |
| Aug 2026 | Total Merchandise | 4.4K | 6.7% | 4 |
| Aug 2026 | Custom Planet | 1.4K | 2.2% | 5 |
| Aug 2026 | Printed4You | 880 | 1.3% | 6 |
| Sep 2026 | 4imprint | — | — | — |
| Sep 2026 | AllBranded | — | — | — |
| Sep 2026 | Custom Planet | — | — | — |
| Sep 2026 | Everything Branded | — | — | — |
| Sep 2026 | Printed4You | — | — | — |
| Sep 2026 | Total Merchandise | — | — | — |

## What is being compared

- **4imprint**: Measured on the search term “4 imprint”.
- **AllBranded**: Measured on the search term “allbranded”.
- **Custom Planet**: Measured on the search terms “custom planet” and “customplanet”, summed into one figure.
- **Everything Branded**: Measured on the search term “everything branded”.
- **Printed4You**: Measured on the search term “printed4you”.
- **Total Merchandise**: Measured on the search term “total merchandise”.

- [4imprint](/demand/global-en/brands/4imprint)
- [AllBranded](/demand/global-en/brands/allbranded)
- [Custom Planet](/demand/global-en/brands/custom-planet)
- [Everything Branded](/demand/global-en/brands/everything-branded)
- [Printed4You](/demand/global-en/brands/printed4you)
- [Total Merchandise](/demand/global-en/brands/total-merchandise)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among promotional products worldwide?

In August 2026, 4imprint was the most searched among promotional products worldwide, with an estimated 49.5K branded searches and 75% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Promotional products: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/promotional-products

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/promotional-products. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.