---
title: "Product information management platforms: Which brands are most popular in search?"
description: "Compare services and tools used to organize product information and distribute it across commerce channels. Share of Search among Akeneo, Pimcore, Plytix, Sales Layer and Salsify, the product information management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/product-information-management-platforms"
publisher: "Brandwave"
---

# Product information management platforms: Which brands are most popular in search?

Compare services and tools used to organize product information and distribute it across commerce channels. Share of Search among Akeneo, Pimcore, Plytix, Sales Layer and Salsify, the product information management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Product information management platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Akeneo, 48.1%

## Which brand is most popular in search among product information management platforms worldwide?

- In August 2026, Akeneo was the most searched among product information management platforms worldwide, with an estimated 11.8K branded searches and 48.1% estimated Share of Search within this set.
- Pimcore is in 2nd place, 14.8 percentage points behind at 33.4% Share of Search.
- Across the 11 months ending August 2026, Akeneo’s estimated Share of Search among product information management platforms worldwide increased from 43.2% to 48.1%.
- Across the 11 months ending August 2026, Pimcore’s estimated Share of Search among product information management platforms worldwide decreased from 36.6% to 33.4%.
- Across the 11 months ending August 2026, Plytix’s estimated Share of Search among product information management platforms worldwide decreased from 14.2% to 12.9%.
- Across the 11 months ending August 2026, Akeneo’s estimated Share of Search among product information management platforms worldwide peaked at 52.6% in June 2026 and was lowest at 43.2% in October 2025.
- Across the 11 months ending August 2026, Pimcore’s estimated Share of Search among product information management platforms worldwide peaked at 37.1% in November 2025 and was lowest at 29.7% in April 2026.
- Across the 11 months ending August 2026, Plytix’s estimated Share of Search among product information management platforms worldwide peaked at 14.2% in October 2025 and was lowest at 10.7% in December 2025.
- Across the 11 months ending August 2026, Sales Layer’s estimated Share of Search among product information management platforms worldwide peaked at 5.3% in November 2025 and was lowest at 3.7% in July 2026.
- Across the 11 months ending August 2026, Sales Layer and Salsify held steady: their estimated Share of Search among product information management platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Akeneo vs Pimcore: compare search popularity](/demand/global-en/compare/akeneo-vs-pimcore): 48.1% against 33.4% Share of Search.
- [Akeneo vs Plytix: compare search popularity](/demand/global-en/compare/akeneo-vs-plytix): 48.1% against 12.9% Share of Search.
- [Akeneo vs Sales Layer: compare search popularity](/demand/global-en/compare/akeneo-vs-sales-layer): 48.1% against 3.9% Share of Search.
- [Pimcore vs Plytix: compare search popularity](/demand/global-en/compare/pimcore-vs-plytix): 33.4% against 12.9% Share of Search.
- [Pimcore vs Sales Layer: compare search popularity](/demand/global-en/compare/pimcore-vs-sales-layer): 33.4% against 3.9% Share of Search.
- [Plytix vs Sales Layer: compare search popularity](/demand/global-en/compare/plytix-vs-sales-layer): 12.9% against 3.9% Share of Search.

## How did search popularity change for product information management platforms worldwide in August 2026?

- In August 2026, Plytix gained estimated Share of Search among product information management platforms worldwide, from 10.7% to 12.9%.
- In August 2026, Akeneo lost estimated Share of Search among product information management platforms worldwide, from 50.1% to 48.1%.
- Estimated monthly branded searches for Sales Layer worldwide fell 46.1% over 11 measured months, from 1.8K to 970 in August 2026.
- Estimated monthly branded searches for Pimcore worldwide fell 45.4% over 11 measured months, from 15K to 8.2K in August 2026.
- Estimated monthly branded searches for Salsify worldwide fell 38.2% over 11 measured months, from 680 to 420 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Akeneo | 48.1% | 11.8K | -21.4% | Akeneo |
| 2 | Pimcore | 33.4% | 8.2K | -18.3% | Pimcore |
| 3 | Plytix | 12.9% | 3.2K | -1.9% | Plytix |
| 4 | Sales Layer | 3.9% | 970 | -13.4% | Sales Layer |
| 5 | Salsify | 1.7% | 420 | -30.0% | Salsify |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Akeneo | 17.8K | 43.2% | 1 |
| Oct 2025 | Pimcore | 15K | 36.6% | 2 |
| Oct 2025 | Plytix | 5.8K | 14.2% | 3 |
| Oct 2025 | Sales Layer | 1.8K | 4.4% | 4 |
| Oct 2025 | Salsify | 680 | 1.7% | 5 |
| Nov 2025 | Akeneo | 14.6K | 43.8% | 1 |
| Nov 2025 | Pimcore | 12.4K | 37.1% | 2 |
| Nov 2025 | Plytix | 4K | 11.9% | 3 |
| Nov 2025 | Sales Layer | 1.8K | 5.3% | 4 |
| Nov 2025 | Salsify | 670 | 2% | 5 |
| Dec 2025 | Akeneo | 14.6K | 48.7% | 1 |
| Dec 2025 | Pimcore | 10.1K | 33.7% | 2 |
| Dec 2025 | Plytix | 3.2K | 10.7% | 3 |
| Dec 2025 | Sales Layer | 1.5K | 4.9% | 4 |
| Dec 2025 | Salsify | 580 | 1.9% | 5 |
| Jan 2026 | Akeneo | 17.8K | 49.1% | 1 |
| Jan 2026 | Pimcore | 12.3K | 33.9% | 2 |
| Jan 2026 | Plytix | 4K | 11% | 3 |
| Jan 2026 | Sales Layer | 1.5K | 4.1% | 4 |
| Jan 2026 | Salsify | 710 | 2% | 5 |
| Feb 2026 | Akeneo | 17.8K | 48.5% | 1 |
| Feb 2026 | Pimcore | 12.4K | 33.7% | 2 |
| Feb 2026 | Plytix | 4K | 10.9% | 3 |
| Feb 2026 | Sales Layer | 1.8K | 4.9% | 4 |
| Feb 2026 | Salsify | 760 | 2.1% | 5 |
| Mar 2026 | Akeneo | 18.5K | 48.3% | 1 |
| Mar 2026 | Pimcore | 12.4K | 32.4% | 2 |
| Mar 2026 | Plytix | 4.9K | 12.7% | 3 |
| Mar 2026 | Sales Layer | 1.8K | 4.6% | 4 |
| Mar 2026 | Salsify | 770 | 2% | 5 |
| Apr 2026 | Akeneo | 17.8K | 52.3% | 1 |
| Apr 2026 | Pimcore | 10.1K | 29.7% | 2 |
| Apr 2026 | Plytix | 3.9K | 11.6% | 3 |
| Apr 2026 | Sales Layer | 1.5K | 4.3% | 4 |
| Apr 2026 | Salsify | 720 | 2.1% | 5 |
| May 2026 | Akeneo | 15.1K | 48.4% | 1 |
| May 2026 | Pimcore | 10.1K | 32.3% | 2 |
| May 2026 | Plytix | 3.9K | 12.6% | 3 |
| May 2026 | Sales Layer | 1.5K | 4.7% | 4 |
| May 2026 | Salsify | 610 | 2% | 5 |
| Jun 2026 | Akeneo | 17.8K | 52.6% | 1 |
| Jun 2026 | Pimcore | 10.1K | 29.8% | 2 |
| Jun 2026 | Plytix | 3.9K | 11.6% | 3 |
| Jun 2026 | Sales Layer | 1.4K | 4.3% | 4 |
| Jun 2026 | Salsify | 600 | 1.8% | 5 |
| Jul 2026 | Akeneo | 15.1K | 50.1% | 1 |
| Jul 2026 | Pimcore | 10.1K | 33.4% | 2 |
| Jul 2026 | Plytix | 3.2K | 10.7% | 3 |
| Jul 2026 | Sales Layer | 1.1K | 3.7% | 4 |
| Jul 2026 | Salsify | 600 | 2% | 5 |
| Aug 2026 | Akeneo | 11.8K | 48.1% | 1 |
| Aug 2026 | Pimcore | 8.2K | 33.4% | 2 |
| Aug 2026 | Plytix | 3.2K | 12.9% | 3 |
| Aug 2026 | Sales Layer | 970 | 3.9% | 4 |
| Aug 2026 | Salsify | 420 | 1.7% | 5 |
| Sep 2026 | Akeneo | — | — | — |
| Sep 2026 | Pimcore | — | — | — |
| Sep 2026 | Plytix | — | — | — |
| Sep 2026 | Sales Layer | — | — | — |
| Sep 2026 | Salsify | — | — | — |

## What is being compared

- **Akeneo**: Measured on the search terms “akeneo”, “akeneo app”, “akeneo com”, “akeneo pim” and “akeneo software”, summed into one figure.
- **Pimcore**: Measured on the search terms “pimcore”, “pimcore app”, “pimcore com”, “pimcore pim”, “pimcore platform” and “pimcore software”, summed into one figure.
- **Plytix**: Measured on the search terms “pim plytix”, “plytix”, “plytix com” and “plytix pim”, summed into one figure.
- **Sales Layer**: Measured on the search terms “pim sales layer”, “sales layer”, “sales layer pim” and “saleslayer com”, summed into one figure.
- **Salsify**: Measured on the search terms “salsify com”, “salsify pim”, “salsify product experience management” and “salsify product information management”, summed into one figure.

- [Akeneo](/demand/global-en/brands/akeneo)
- [Pimcore](/demand/global-en/brands/pimcore)
- [Plytix](/demand/global-en/brands/plytix)
- [Sales Layer](/demand/global-en/brands/sales-layer)
- [Salsify](/demand/global-en/brands/salsify)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among product information management platforms worldwide?

In August 2026, Akeneo was the most searched among product information management platforms worldwide, with an estimated 11.8K branded searches and 48.1% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Product information management platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/product-information-management-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/product-information-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.