---
title: "Power broom brands: Which are searched most?"
description: "Compare the power broom brands people buy. Share of Search among Stihl, Husqvarna, Toro and ECHO, the power broom brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/power-broom-brands"
publisher: "Brandwave"
---

# Power broom brands: Which are searched most?

Compare the power broom brands people buy. Share of Search among Stihl, Husqvarna, Toro and ECHO, the power broom brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Power broom brands
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: Stihl, 48.3%

## Which brand is most popular in search among power broom brands worldwide?

- In September 2026, Stihl was the most searched among power broom brands worldwide, with an estimated 1.1M branded searches and 48.3% estimated Share of Search within this set.
- Husqvarna is in 2nd place, 2.9 percentage points behind at 45.4% Share of Search.
- Across the 12 months ending September 2026, Stihl’s estimated Share of Search among power broom brands worldwide increased from 45.5% to 48.3%.
- Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among power broom brands worldwide decreased from 50.5% to 45.4%.
- Across the 12 months ending September 2026, Toro’s estimated Share of Search among power broom brands worldwide increased from 3.4% to 5.6%.
- Across the 12 months ending September 2026, Stihl’s estimated Share of Search among power broom brands worldwide peaked at 55% in December 2025 and was lowest at 41.3% in May 2026.
- Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among power broom brands worldwide peaked at 50.5% in October 2025 and was lowest at 42.2% in December 2025.
- Across the 12 months ending September 2026, Toro’s estimated Share of Search among power broom brands worldwide peaked at 8.4% in May 2026 and was lowest at 2.2% in December 2025.
- Across the 12 months ending September 2026, Stihl rose from 2nd to 1st among power broom brands worldwide.
- Across the 12 months ending September 2026, Husqvarna fell from 1st to 2nd among power broom brands worldwide.
- Across the 12 months ending September 2026, ECHO held steady: its estimated Share of Search among power broom brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Stihl vs Husqvarna: compare search popularity](/demand/global-en/compare/husqvarna-vs-stihl): 48.3% against 45.4% Share of Search.
- [Stihl vs Toro: compare search popularity](/demand/global-en/compare/stihl-vs-toro): 48.3% against 5.6% Share of Search.
- [Husqvarna vs Toro: compare search popularity](/demand/global-en/compare/husqvarna-vs-toro): 45.4% against 5.6% Share of Search.

## How did search popularity change for power broom brands worldwide in September 2026?

- In September 2026, Stihl gained estimated Share of Search among power broom brands worldwide, from 47.1% to 48.3%.
- In September 2026, Husqvarna gained estimated Share of Search among power broom brands worldwide, from 44.6% to 45.4%.
- In September 2026, Toro lost estimated Share of Search among power broom brands worldwide, from 7.8% to 5.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Stihl | 48.3% | 1.1M | +0.7% | Stihl |
| 2 | Husqvarna | 45.4% | 1M | 0.0% | Husqvarna |
| 3 | Toro | 5.6% | 122K | -30.1% | Toro |
| 4 | ECHO | 0.67% | 14.8K | +22.3% | ECHO |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Husqvarna | 1.2M | 50.5% | 1 |
| Oct 2025 | Stihl | 1.1M | 45.5% | 2 |
| Oct 2025 | Toro | 83K | 3.4% | 3 |
| Oct 2025 | ECHO | 14.8K | 0.61% | 4 |
| Nov 2025 | Stihl | 1.1M | 51.3% | 1 |
| Nov 2025 | Husqvarna | 1M | 45.2% | 2 |
| Nov 2025 | Toro | 60.5K | 2.7% | 3 |
| Nov 2025 | ECHO | 18.1K | 0.82% | 4 |
| Dec 2025 | Stihl | 1.1M | 55% | 1 |
| Dec 2025 | Husqvarna | 823K | 42.2% | 2 |
| Dec 2025 | Toro | 43.8K | 2.2% | 3 |
| Dec 2025 | ECHO | 9.9K | 0.51% | 4 |
| Jan 2026 | Stihl | 1.1M | 49.8% | 1 |
| Jan 2026 | Husqvarna | 1M | 47.1% | 2 |
| Jan 2026 | Toro | 56.2K | 2.6% | 3 |
| Jan 2026 | ECHO | 8.1K | 0.38% | 4 |
| Feb 2026 | Stihl | 1M | 48.8% | 1 |
| Feb 2026 | Husqvarna | 1M | 47.8% | 2 |
| Feb 2026 | Toro | 63.2K | 3% | 3 |
| Feb 2026 | ECHO | 8.1K | 0.39% | 4 |
| Mar 2026 | Stihl | 1.3M | 47.2% | 1 |
| Mar 2026 | Husqvarna | 1.2M | 46% | 2 |
| Mar 2026 | Toro | 169K | 6.4% | 3 |
| Mar 2026 | ECHO | 12.1K | 0.46% | 4 |
| Apr 2026 | Husqvarna | 1.5M | 49% | 1 |
| Apr 2026 | Stihl | 1.3M | 42.3% | 2 |
| Apr 2026 | Toro | 253K | 8.3% | 3 |
| Apr 2026 | ECHO | 14.8K | 0.48% | 4 |
| May 2026 | Husqvarna | 1.5M | 49.9% | 1 |
| May 2026 | Stihl | 1.2M | 41.3% | 2 |
| May 2026 | Toro | 253K | 8.4% | 3 |
| May 2026 | ECHO | 12.1K | 0.4% | 4 |
| Jun 2026 | Stihl | 1.2M | 46.7% | 1 |
| Jun 2026 | Husqvarna | 1.2M | 45.9% | 2 |
| Jun 2026 | Toro | 182K | 6.9% | 3 |
| Jun 2026 | ECHO | 12.1K | 0.46% | 4 |
| Jul 2026 | Stihl | 1M | 46.2% | 1 |
| Jul 2026 | Husqvarna | 1M | 45.3% | 2 |
| Jul 2026 | Toro | 175K | 7.9% | 3 |
| Jul 2026 | ECHO | 12.1K | 0.55% | 4 |
| Aug 2026 | Stihl | 1.1M | 47.1% | 1 |
| Aug 2026 | Husqvarna | 1M | 44.6% | 2 |
| Aug 2026 | Toro | 175K | 7.8% | 3 |
| Aug 2026 | ECHO | 12.1K | 0.54% | 4 |
| Sep 2026 | Stihl | 1.1M | 48.3% | 1 |
| Sep 2026 | Husqvarna | 1M | 45.4% | 2 |
| Sep 2026 | Toro | 122K | 5.6% | 3 |
| Sep 2026 | ECHO | 14.8K | 0.67% | 4 |

## What is being compared

- **ECHO**: Measured on the search term “echo blower”.
- **Husqvarna**: Measured on the search term “husqvarna”.
- **Stihl**: Measured on the search terms “stihl”, “stihl chainsaw” and “stihl leaf blowers”, summed into one figure.
- **Toro**: Measured on the search terms “toro mower”, “toro push mower”, “toro riding lawn mower” and “toro zero turn mower”, summed into one figure.

- [ECHO](/demand/global-en/brands/echo)
- [Husqvarna](/demand/global-en/brands/husqvarna)
- [Stihl](/demand/global-en/brands/stihl)
- [Toro](/demand/global-en/brands/toro)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among power broom brands worldwide?

In September 2026, Stihl was the most searched among power broom brands worldwide, with an estimated 1.1M branded searches and 48.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Power broom brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/power-broom-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/power-broom-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.