---
title: "Post-purchase experience platforms: Which brands are most popular in search?"
description: "Compare tools that track orders and communicate with customers between checkout and delivery. Share of Search among AfterShip, Narvar, parcelLab, Malomo and Shipup, the post-purchase experience platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/post-purchase-experience-platforms"
publisher: "Brandwave"
---

# Post-purchase experience platforms: Which brands are most popular in search?

Compare tools that track orders and communicate with customers between checkout and delivery. Share of Search among AfterShip, Narvar, parcelLab, Malomo and Shipup, the post-purchase experience platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Post-purchase experience platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: AfterShip, 71.6%

## Which brand is most popular in search among post-purchase experience platforms worldwide?

- In August 2026, AfterShip was the most searched among post-purchase experience platforms worldwide, with an estimated 96.3K branded searches and 71.6% estimated Share of Search within this set.
- Narvar is in 2nd place, 47 percentage points behind at 24.6% Share of Search.
- Across the 11 months ending August 2026, AfterShip’s estimated Share of Search among post-purchase experience platforms worldwide decreased from 73.6% to 71.6%.
- Across the 11 months ending August 2026, Narvar’s estimated Share of Search among post-purchase experience platforms worldwide increased from 21.3% to 24.6%.
- Across the 11 months ending August 2026, Shipup’s estimated Share of Search among post-purchase experience platforms worldwide decreased from 1.3% to 0.75%.
- Across the 11 months ending August 2026, AfterShip’s estimated Share of Search among post-purchase experience platforms worldwide peaked at 74.2% in December 2025 and was lowest at 66.2% in March 2026.
- Across the 11 months ending August 2026, Narvar’s estimated Share of Search among post-purchase experience platforms worldwide peaked at 29.3% in April 2026 and was lowest at 21.3% in October 2025.
- Across the 11 months ending August 2026, parcelLab and Malomo held steady: their estimated Share of Search among post-purchase experience platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [AfterShip vs Narvar: compare search popularity](/demand/global-en/compare/aftership-vs-narvar): 71.6% against 24.6% Share of Search.

## How did search popularity change for post-purchase experience platforms worldwide in August 2026?

- In August 2026, Narvar gained estimated Share of Search among post-purchase experience platforms worldwide, from 23.8% to 24.6%.
- In August 2026, AfterShip lost estimated Share of Search among post-purchase experience platforms worldwide, from 72.4% to 71.6%.
- Estimated monthly branded searches for Shipup worldwide fell 38.4% over 11 measured months, from 1.6K to 1K in August 2026.
- Estimated monthly branded searches for parcelLab worldwide fell 16.8% over 11 measured months, from 2.9K to 2.4K in August 2026.
- Estimated monthly branded searches for Malomo worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | AfterShip | 71.6% | 96.3K | -4.5% | AfterShip |
| 2 | Narvar | 24.6% | 33.1K | 0.0% | Narvar |
| 3 | parcelLab | 1.8% | 2.4K | -17.1% | parcelLab |
| 4 | Malomo | 1.2% | 1.6K | +23.1% | Malomo |
| 5 | Shipup | 0.75% | 1K | -1.9% | Shipup |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AfterShip | 93.7K | 73.6% | 1 |
| Oct 2025 | Narvar | 27.1K | 21.3% | 2 |
| Oct 2025 | parcelLab | 2.9K | 2.3% | 3 |
| Oct 2025 | Malomo | 1.9K | 1.5% | 4 |
| Oct 2025 | Shipup | 1.6K | 1.3% | 5 |
| Nov 2025 | AfterShip | 75.9K | 69.5% | 1 |
| Nov 2025 | Narvar | 27.1K | 24.9% | 2 |
| Nov 2025 | parcelLab | 2.9K | 2.7% | 3 |
| Nov 2025 | Shipup | 1.6K | 1.5% | 4 |
| Nov 2025 | Malomo | 1.6K | 1.5% | 5 |
| Dec 2025 | AfterShip | 112K | 74.2% | 1 |
| Dec 2025 | Narvar | 33.1K | 21.9% | 2 |
| Dec 2025 | parcelLab | 2.9K | 1.9% | 3 |
| Dec 2025 | Malomo | 1.6K | 1.1% | 4 |
| Dec 2025 | Shipup | 1.4K | 0.89% | 5 |
| Jan 2026 | AfterShip | 92.2K | 70% | 1 |
| Jan 2026 | Narvar | 33.1K | 25.1% | 2 |
| Jan 2026 | parcelLab | 2.9K | 2.2% | 3 |
| Jan 2026 | Malomo | 1.9K | 1.4% | 4 |
| Jan 2026 | Shipup | 1.6K | 1.2% | 5 |
| Feb 2026 | AfterShip | 75.9K | 69.7% | 1 |
| Feb 2026 | Narvar | 27.1K | 24.9% | 2 |
| Feb 2026 | parcelLab | 2.9K | 2.7% | 3 |
| Feb 2026 | Malomo | 1.6K | 1.5% | 4 |
| Feb 2026 | Shipup | 1.3K | 1.2% | 5 |
| Mar 2026 | AfterShip | 92.4K | 66.2% | 1 |
| Mar 2026 | Narvar | 40.6K | 29.1% | 2 |
| Mar 2026 | parcelLab | 2.9K | 2.1% | 3 |
| Mar 2026 | Malomo | 2.4K | 1.7% | 4 |
| Mar 2026 | Shipup | 1.3K | 0.95% | 5 |
| Apr 2026 | AfterShip | 92.2K | 66.5% | 1 |
| Apr 2026 | Narvar | 40.5K | 29.3% | 2 |
| Apr 2026 | parcelLab | 2.9K | 2.1% | 3 |
| Apr 2026 | Malomo | 1.6K | 1.2% | 4 |
| Apr 2026 | Shipup | 1.3K | 0.95% | 5 |
| May 2026 | AfterShip | 92.1K | 70.4% | 1 |
| May 2026 | Narvar | 33.1K | 25.3% | 2 |
| May 2026 | parcelLab | 2.4K | 1.9% | 3 |
| May 2026 | Malomo | 1.9K | 1.5% | 4 |
| May 2026 | Shipup | 1.3K | 1% | 5 |
| Jun 2026 | AfterShip | 94.4K | 70.8% | 1 |
| Jun 2026 | Narvar | 33.1K | 24.8% | 2 |
| Jun 2026 | parcelLab | 2.9K | 2.2% | 3 |
| Jun 2026 | Malomo | 1.6K | 1.2% | 4 |
| Jun 2026 | Shipup | 1.3K | 0.99% | 5 |
| Jul 2026 | AfterShip | 101K | 72.4% | 1 |
| Jul 2026 | Narvar | 33.1K | 23.8% | 2 |
| Jul 2026 | parcelLab | 2.9K | 2.1% | 3 |
| Jul 2026 | Malomo | 1.3K | 0.93% | 4 |
| Jul 2026 | Shipup | 1K | 0.74% | 5 |
| Aug 2026 | AfterShip | 96.3K | 71.6% | 1 |
| Aug 2026 | Narvar | 33.1K | 24.6% | 2 |
| Aug 2026 | parcelLab | 2.4K | 1.8% | 3 |
| Aug 2026 | Malomo | 1.6K | 1.2% | 4 |
| Aug 2026 | Shipup | 1K | 0.75% | 5 |
| Sep 2026 | AfterShip | — | — | — |
| Sep 2026 | Malomo | — | — | — |
| Sep 2026 | Narvar | — | — | — |
| Sep 2026 | parcelLab | — | — | — |
| Sep 2026 | Shipup | — | — | — |

## What is being compared

- **AfterShip**: Measured on the search terms “aftership”, “aftership order tracking” and “aftership.com”, summed into one figure.
- **Malomo**: Measured on the search term “malomo”.
- **Narvar**: Measured on the search terms “corp.narvar.com”, “narvar”, “narvar ecommerce returns”, “narvar post purchase” and “narvar post-purchase experience”, summed into one figure.
- **parcelLab**: Measured on the search terms “parcellab” and “parcellab.com”, summed into one figure.
- **Shipup**: Measured on the search terms “shipup” and “shipup.co”, summed into one figure.

- [AfterShip](/demand/global-en/brands/aftership)
- [Malomo](/demand/global-en/brands/malomo)
- [Narvar](/demand/global-en/brands/narvar)
- [parcelLab](/demand/global-en/brands/parcellab)
- [Shipup](/demand/global-en/brands/shipup)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among post-purchase experience platforms worldwide?

In August 2026, AfterShip was the most searched among post-purchase experience platforms worldwide, with an estimated 96.3K branded searches and 71.6% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Post-purchase experience platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/post-purchase-experience-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/post-purchase-experience-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.