---
title: "Hayward vs Pentair: Which is searched more?"
description: "Is Hayward or Pentair more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pool pump brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/pool-pump-brands/compare/hayward-pool-vs-pentair"
publisher: "Brandwave"
---

# Hayward vs Pentair: Which is searched more?

Is Hayward or Pentair more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pool pump brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hayward and Pentair
- **Competitive set**: Pool pump brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hayward Share of Search**: 2.1%
- **Pentair Share of Search**: 35.4%

## Is Hayward or Pentair more popular in search?

- In September 2026, Pentair had more branded searches than Hayward among pool pump brands worldwide. Pentair had about 49,500 branded searches, while Hayward had 2,900. Pentair made up 35.4% of all pool pump brand searches we track, and Hayward accounted for 2.1%.
- Pentair was ahead of Hayward in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hayward’s share of searches among pool pump brands worldwide held steady at 2.1%, and its estimated monthly branded searches held steady at 2.9K.
- Across the 12 months ending September 2026, Pentair’s share of searches among pool pump brands worldwide moved from 35.7% to 35.4%, and its estimated monthly branded searches held steady at 49.5K.

## Top pool pump brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hayward and Pentair were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Pentair was listed before Hayward in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Pentair | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Hayward | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Jandy | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Waterco | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Davey | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Zodiac | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about pool pump brands

- Asked ChatGPT "Which pool pump brand should I buy?": 1. Pentair, 2. Hayward, 3. Jandy
- Asked ChatGPT "What are the best pool pump brands?": 1. Pentair, 2. Hayward, 3. Jandy
- Asked ChatGPT "What's the best pool pump brand for circulate pool water?": 1. Pentair, 2. Hayward, 3. Jandy
- Searched Google, AI Overview "swimming pool pump": 1. Hayward, 2. Pentair
- Searched Google, AI Overview "pool pump for above ground pool": named none of the brands we track

Not named in any answer: Waterco, Davey and Zodiac.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for pool pump brands worldwide in September 2026?

- In September 2026, Pentair lost share of searches among pool pump brands worldwide, from 36% to 35.4%.
- Hayward’s share of searches among pool pump brands worldwide has lost ground for 3 months in a row, from 4.3% to 2.1% in September 2026.

## Month by month

| Month | Hayward estimated searches | Hayward Share of Search | Hayward rank | Pentair estimated searches | Pentair Share of Search | Pentair rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 2.1% | 5 | 49.5K | 35.7% | 2 |
| Nov 2025 | 2.4K | 1.8% | 5 | 49.5K | 36.1% | 2 |
| Dec 2025 | 1.9K | 1.5% | 5 | 40.5K | 31.5% | 2 |
| Jan 2026 | 2.9K | 2.1% | 5 | 49.5K | 35.5% | 2 |
| Feb 2026 | 2.4K | 1.8% | 5 | 49.5K | 36.2% | 2 |
| Mar 2026 | 4.4K | 2.6% | 4 | 60.5K | 35.9% | 2 |
| Apr 2026 | 4.4K | 2.9% | 4 | 60.5K | 39.8% | 2 |
| May 2026 | 6.6K | 4.3% | 4 | 60.5K | 39.1% | 2 |
| Jun 2026 | 6.6K | 4.3% | 4 | 60.5K | 39% | 2 |
| Jul 2026 | 5.4K | 3.5% | 4 | 60.5K | 39.4% | 2 |
| Aug 2026 | 3.6K | 2.1% | 5 | 60.5K | 36% | 2 |
| Sep 2026 | 2.9K | 2.1% | 5 | 49.5K | 35.4% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hayward’s and Pentair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hayward**: Measured on the search term “hayward pool”.
- **Pentair**: Measured on the search term “pentair”.

- [Hayward profile](/demand/global-en/brands/hayward-pool)
- [Pentair profile](/demand/global-en/brands/pentair)
- [All pool pump brands worldwide](/demand/global-en/categories/pool-pump-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Hayward or Pentair more popular in search?

In September 2026, Pentair had more branded searches than Hayward among pool pump brands worldwide. Pentair had about 49,500 branded searches, while Hayward had 2,900. Pentair made up 35.4% of all pool pump brand searches we track, and Hayward accounted for 2.1%.

## Cite this page

Brandwave. "Hayward vs Pentair: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/pool-pump-brands/compare/hayward-pool-vs-pentair

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/pool-pump-brands/compare/hayward-pool-vs-pentair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
