---
title: "Pool float brands: Which are most popular?"
description: "Compare the inflatable pool floats people buy for summer. Share of Search among Funboy, Sunnylife, Intex, BigMouth and Swimline, the pool float brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/pool-float-brands"
publisher: "Brandwave"
---

# Pool float brands: Which are most popular?

Compare the inflatable pool floats people buy for summer. Share of Search among Funboy, Sunnylife, Intex, BigMouth and Swimline, the pool float brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Pool float brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Oct 2026
- **Highest Share of Search**: Funboy, 39.6%

## Which brand is most popular in search among pool float brands worldwide?

- Funboy and Sunnylife tie for the highest share of searches among pool float brands worldwide, at 39.6% each in October 2026.
- Across the 12 months ending October 2026, Funboy’s share of searches among pool float brands worldwide decreased from 41% to 39.6%.
- Across the 12 months ending October 2026, Sunnylife’s share of searches among pool float brands worldwide decreased from 41% to 39.6%.
- Across the 12 months ending October 2026, Intex’s share of searches among pool float brands worldwide decreased from 10.7% to 9.5%.
- Across the 12 months ending October 2026, BigMouth’s share of searches among pool float brands worldwide increased from 3.7% to 6.3%.
- Across the 12 months ending October 2026, Swimline’s share of searches among pool float brands worldwide increased from 3.7% to 5%.
- Across the 12 months ending October 2026, Funboy’s share of searches among pool float brands worldwide peaked at 73.9% in April 2026 and was lowest at 15.5% in February 2026.
- Across the 12 months ending October 2026, Sunnylife’s share of searches among pool float brands worldwide peaked at 77.6% in February 2026 and was lowest at 13.7% in April 2026.
- Across the 12 months ending October 2026, Intex’s share of searches among pool float brands worldwide peaked at 13.4% in July 2026 and was lowest at 3% in February 2026.
- Across the 12 months ending October 2026, BigMouth’s share of searches among pool float brands worldwide peaked at 6.4% in June 2026 and was lowest at 1.9% in February 2026.
- Across the 12 months ending October 2026, Swimline’s share of searches among pool float brands worldwide peaked at 12.9% in August 2026 and was lowest at 1.9% in February 2026.

## Top pool float brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Intex was mentioned most often, in three of the five answers. BigMouth, which ranked fourth in searches, was not mentioned at all.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- |
| Funboy | 0 of 3 | 1 of 2 | 1 of 5 |
| Sunnylife | 0 of 3 | 1 of 2 | 1 of 5 |
| Intex | 2 of 3 | 1 of 2 | 3 of 5 |
| BigMouth | 0 of 3 | 0 of 2 | 0 of 5 |
| Swimline | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about pool float brands

- Asked ChatGPT "What are the best pool floats for adults?": 1. Intex
- Asked ChatGPT "Which pool float brand lasts longest?": named none of the brands we track
- Asked ChatGPT "What's a good pool float for lounging?": 1. Intex
- Searched Google, AI Overview "pool float": 1. Funboy, 2. Sunnylife
- Searched Google, AI Overview "pool floats for adults": 1. Intex

Not named in any answer: BigMouth and Swimline.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## Compare search popularity between leading brands

- [Funboy vs Sunnylife: compare search popularity](/demand/global-en/compare/funboy-vs-sunnylife): 39.6% Share of Search each.
- [Funboy vs Intex: compare search popularity](/demand/global-en/compare/funboy-vs-intex): 39.6% against 9.5% Share of Search.
- [Funboy vs BigMouth: compare search popularity](/demand/global-en/compare/bigmouth-vs-funboy): 39.6% against 6.3% Share of Search.
- [Funboy vs Swimline: compare search popularity](/demand/global-en/compare/funboy-vs-swimline): 39.6% against 5% Share of Search.
- [Sunnylife vs Intex: compare search popularity](/demand/global-en/compare/intex-vs-sunnylife): 39.6% against 9.5% Share of Search.
- [Sunnylife vs BigMouth: compare search popularity](/demand/global-en/compare/bigmouth-vs-sunnylife): 39.6% against 6.3% Share of Search.
- [Sunnylife vs Swimline: compare search popularity](/demand/global-en/compare/sunnylife-vs-swimline): 39.6% against 5% Share of Search.
- [Intex vs BigMouth: compare search popularity](/demand/global-en/compare/bigmouth-vs-intex): 9.5% against 6.3% Share of Search.
- [Intex vs Swimline: compare search popularity](/demand/global-en/compare/intex-vs-swimline): 9.5% against 5% Share of Search.
- [BigMouth vs Swimline: compare search popularity](/demand/global-en/compare/bigmouth-vs-swimline): 6.3% against 5% Share of Search.

## How did search popularity change for pool float brands worldwide in October 2026?

- In October 2026, BigMouth overtook Swimline to rank 4th among pool float brands worldwide, with 6.3% of the searches.
- In October 2026, Sunnylife gained share of searches among pool float brands worldwide, from 23.7% to 39.6%.
- In October 2026, Funboy lost share of searches among pool float brands worldwide, from 52.6% to 39.6%.
- In October 2026, Swimline lost share of searches among pool float brands worldwide, from 8.6% to 5%.
- In October 2026, Intex lost share of searches among pool float brands worldwide, from 10.5% to 9.5%.

## Which pool float brands do people search for most?

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Funboy | 39.6% | 880 | -45.0% | Funboy |
| 2 | Sunnylife | 39.6% | 880 | +22.2% | Sunnylife |
| 3 | Intex | 9.5% | 210 | -34.4% | Intex |
| 4 | BigMouth | 6.3% | 140 | 0.0% | BigMouth |
| 5 | Swimline | 5% | 110 | -57.7% | Swimline |

Funboy and Intex sell other things too, so only their searches that name this product count here, like “funboy pool float”.

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Funboy | 1K | 41% | 1 |
| Nov 2025 | Sunnylife | 1K | 41% | 2 |
| Nov 2025 | Intex | 260 | 10.7% | 3 |
| Nov 2025 | BigMouth | 90 | 3.7% | 4 |
| Nov 2025 | Swimline | 90 | 3.7% | 5 |
| Dec 2025 | Sunnylife | 1.6K | 56.3% | 1 |
| Dec 2025 | Funboy | 720 | 25.4% | 2 |
| Dec 2025 | Intex | 320 | 11.3% | 3 |
| Dec 2025 | BigMouth | 110 | 3.9% | 4 |
| Dec 2025 | Swimline | 90 | 3.2% | 5 |
| Jan 2026 | Sunnylife | 2.9K | 60.8% | 1 |
| Jan 2026 | Funboy | 1.3K | 27.3% | 2 |
| Jan 2026 | Intex | 320 | 6.7% | 3 |
| Jan 2026 | BigMouth | 140 | 2.9% | 4 |
| Jan 2026 | Swimline | 110 | 2.3% | 5 |
| Feb 2026 | Sunnylife | 4.4K | 77.6% | 1 |
| Feb 2026 | Funboy | 880 | 15.5% | 2 |
| Feb 2026 | Intex | 170 | 3% | 3 |
| Feb 2026 | BigMouth | 110 | 1.9% | 4 |
| Feb 2026 | Swimline | 110 | 1.9% | 5 |
| Mar 2026 | Funboy | 1.9K | 54.9% | 1 |
| Mar 2026 | Sunnylife | 880 | 25.4% | 2 |
| Mar 2026 | Intex | 260 | 7.5% | 3 |
| Mar 2026 | BigMouth | 210 | 6.1% | 4 |
| Mar 2026 | Swimline | 210 | 6.1% | 5 |
| Apr 2026 | Funboy | 5.4K | 73.9% | 1 |
| Apr 2026 | Sunnylife | 1K | 13.7% | 2 |
| Apr 2026 | Intex | 390 | 5.3% | 3 |
| Apr 2026 | BigMouth | 260 | 3.6% | 4 |
| Apr 2026 | Swimline | 260 | 3.6% | 5 |
| May 2026 | Funboy | 6.6K | 51.2% | 1 |
| May 2026 | Sunnylife | 4.4K | 34.1% | 2 |
| May 2026 | Intex | 720 | 5.6% | 3 |
| May 2026 | BigMouth | 590 | 4.6% | 4 |
| May 2026 | Swimline | 590 | 4.6% | 5 |
| Jun 2026 | Funboy | 8.1K | 59.2% | 1 |
| Jun 2026 | Sunnylife | 2.4K | 17.5% | 2 |
| Jun 2026 | Intex | 1.3K | 9.5% | 3 |
| Jun 2026 | Swimline | 1K | 7.3% | 4 |
| Jun 2026 | BigMouth | 880 | 6.4% | 5 |
| Jul 2026 | Funboy | 4.4K | 45.4% | 1 |
| Jul 2026 | Sunnylife | 2.4K | 24.8% | 2 |
| Jul 2026 | Intex | 1.3K | 13.4% | 3 |
| Jul 2026 | Swimline | 1K | 10.3% | 4 |
| Jul 2026 | BigMouth | 590 | 6.1% | 5 |
| Aug 2026 | Funboy | 2.9K | 51.8% | 1 |
| Aug 2026 | Sunnylife | 1K | 17.9% | 2 |
| Aug 2026 | Intex | 720 | 12.9% | 3 |
| Aug 2026 | Swimline | 720 | 12.9% | 4 |
| Aug 2026 | BigMouth | 260 | 4.6% | 5 |
| Sep 2026 | Funboy | 1.6K | 52.6% | 1 |
| Sep 2026 | Sunnylife | 720 | 23.7% | 2 |
| Sep 2026 | Intex | 320 | 10.5% | 3 |
| Sep 2026 | Swimline | 260 | 8.6% | 4 |
| Sep 2026 | BigMouth | 140 | 4.6% | 5 |
| Oct 2026 | Funboy | 880 | 39.6% | 1 |
| Oct 2026 | Sunnylife | 880 | 39.6% | 2 |
| Oct 2026 | Intex | 210 | 9.5% | 3 |
| Oct 2026 | BigMouth | 140 | 6.3% | 4 |
| Oct 2026 | Swimline | 110 | 5% | 5 |

## How are branded searches counted for pool float brands?

- **BigMouth**: Measured on the search term “bigmouth pool float”.
- **Funboy**: Measured on the search term “funboy pool float”.
- **Intex**: Measured on the search term “intex pool float”.
- **Sunnylife**: Measured on the search term “sunnylife pool float”.
- **Swimline**: Measured on the search term “swimline pool float”.

- [BigMouth](/demand/global-en/brands/bigmouth)
- [Funboy](/demand/global-en/brands/funboy)
- [Intex](/demand/global-en/brands/intex)
- [Sunnylife](/demand/global-en/brands/sunnylife)
- [Swimline](/demand/global-en/brands/swimline)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among pool float brands worldwide?

Funboy and Sunnylife tie for the highest share of searches among pool float brands worldwide, at 39.6% each in October 2026. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Pool float brands: Which are most popular?". https://gobrandwave.com/demand/global-en/categories/pool-float-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/pool-float-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.