--- title: "Podcast apps: Which brands are most popular in search?" description: "Compare the apps people listen to podcasts in. Share of Search among Spotify, Apple Podcasts, Overcast, Pocket Casts and Castbox, the podcast apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/podcast-apps" publisher: "Brandwave" --- # Podcast apps: Which brands are most popular in search? Compare the apps people listen to podcasts in. Share of Search among Spotify, Apple Podcasts, Overcast, Pocket Casts and Castbox, the podcast apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Podcast apps - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Spotify, 99.5% ## Which brand is most popular in search among podcast apps worldwide? - In August 2026, Spotify was the most searched among podcast apps worldwide, with an estimated 55.6M branded searches and 99.5% estimated Share of Search within this set. - Apple Podcasts is in 2nd place, 99.1 percentage points behind at 0.36% Share of Search. - Across the 11 months ending August 2026, Spotify, Apple Podcasts, Overcast, Pocket Casts and Castbox held steady: their estimated Share of Search among podcast apps worldwide each moved less than 0.5 percentage points. ## How did search popularity change for podcast apps worldwide in August 2026? - Estimated monthly branded searches for Castbox worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026. - Estimated monthly branded searches for Spotify worldwide fell 18.2% over 11 measured months, from 68M to 55.6M in August 2026. - Estimated monthly branded searches for Pocket Casts worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Spotify | 99.5% | 55.6M | 0.0% | Spotify | | 2 | Apple Podcasts | 0.36% | 201K | +21.8% | Apple | | 3 | Overcast | 0.09% | 49.5K | 0.0% | Overcast | | 4 | Pocket Casts | 0.04% | 22.2K | 0.0% | Pocket Casts | | 5 | Castbox | 0.03% | 18.1K | +22.3% | Castbox | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Spotify | 68M | 99.6% | 1 | | Oct 2025 | Apple Podcasts | 201K | 0.29% | 2 | | Oct 2025 | Overcast | 49.5K | 0.07% | 3 | | Oct 2025 | Pocket Casts | 27.1K | 0.04% | 4 | | Oct 2025 | Castbox | 22.2K | 0.03% | 5 | | Nov 2025 | Spotify | 68M | 99.6% | 1 | | Nov 2025 | Apple Podcasts | 201K | 0.29% | 2 | | Nov 2025 | Overcast | 49.5K | 0.07% | 3 | | Nov 2025 | Pocket Casts | 27.1K | 0.04% | 4 | | Nov 2025 | Castbox | 18.1K | 0.03% | 5 | | Dec 2025 | Spotify | 68M | 99.6% | 1 | | Dec 2025 | Apple Podcasts | 201K | 0.29% | 2 | | Dec 2025 | Overcast | 49.5K | 0.07% | 3 | | Dec 2025 | Pocket Casts | 27.1K | 0.04% | 4 | | Dec 2025 | Castbox | 18.1K | 0.03% | 5 | | Jan 2026 | Spotify | 68M | 99.5% | 1 | | Jan 2026 | Apple Podcasts | 246K | 0.36% | 2 | | Jan 2026 | Overcast | 60.5K | 0.09% | 3 | | Jan 2026 | Pocket Casts | 33.1K | 0.05% | 4 | | Jan 2026 | Castbox | 14.8K | 0.02% | 5 | | Feb 2026 | Spotify | 55.6M | 99.5% | 1 | | Feb 2026 | Apple Podcasts | 201K | 0.36% | 2 | | Feb 2026 | Overcast | 40.5K | 0.07% | 3 | | Feb 2026 | Pocket Casts | 27.1K | 0.05% | 4 | | Feb 2026 | Castbox | 14.8K | 0.03% | 5 | | Mar 2026 | Spotify | 68M | 99.6% | 1 | | Mar 2026 | Apple Podcasts | 201K | 0.29% | 2 | | Mar 2026 | Overcast | 49.5K | 0.07% | 3 | | Mar 2026 | Pocket Casts | 27.1K | 0.04% | 4 | | Mar 2026 | Castbox | 12.1K | 0.02% | 5 | | Apr 2026 | Spotify | 68M | 99.6% | 1 | | Apr 2026 | Apple Podcasts | 201K | 0.29% | 2 | | Apr 2026 | Overcast | 49.5K | 0.07% | 3 | | Apr 2026 | Pocket Casts | 27.1K | 0.04% | 4 | | Apr 2026 | Castbox | 12.1K | 0.02% | 5 | | May 2026 | Spotify | 68M | 99.6% | 1 | | May 2026 | Apple Podcasts | 201K | 0.29% | 2 | | May 2026 | Overcast | 49.5K | 0.07% | 3 | | May 2026 | Pocket Casts | 22.2K | 0.03% | 4 | | May 2026 | Castbox | 14.8K | 0.02% | 5 | | Jun 2026 | Spotify | 68M | 99.6% | 1 | | Jun 2026 | Apple Podcasts | 201K | 0.29% | 2 | | Jun 2026 | Overcast | 49.5K | 0.07% | 3 | | Jun 2026 | Pocket Casts | 22.2K | 0.03% | 4 | | Jun 2026 | Castbox | 14.8K | 0.02% | 5 | | Jul 2026 | Spotify | 55.6M | 99.5% | 1 | | Jul 2026 | Apple Podcasts | 165K | 0.3% | 2 | | Jul 2026 | Overcast | 49.5K | 0.09% | 3 | | Jul 2026 | Pocket Casts | 22.2K | 0.04% | 4 | | Jul 2026 | Castbox | 14.8K | 0.03% | 5 | | Aug 2026 | Spotify | 55.6M | 99.5% | 1 | | Aug 2026 | Apple Podcasts | 201K | 0.36% | 2 | | Aug 2026 | Overcast | 49.5K | 0.09% | 3 | | Aug 2026 | Pocket Casts | 22.2K | 0.04% | 4 | | Aug 2026 | Castbox | 18.1K | 0.03% | 5 | | Sep 2026 | Apple Podcasts | — | — | — | | Sep 2026 | Castbox | — | — | — | | Sep 2026 | Overcast | — | — | — | | Sep 2026 | Pocket Casts | — | — | — | | Sep 2026 | Spotify | — | — | — | ## What is being compared - **Apple Podcasts**: Measured on the search term “apple podcasts”. - **Castbox**: Measured on the search term “castbox”. - **Overcast**: Measured on the search term “overcast app”. - **Pocket Casts**: Measured on the search term “pocket casts”. - **Spotify**: Measured on the search term “spotify”. - [Apple Podcasts](/demand/global-en/brands/apple-podcasts) - [Castbox](/demand/global-en/brands/castbox) - [Overcast](/demand/global-en/brands/overcast) - [Pocket Casts](/demand/global-en/brands/pocket-casts) - [Spotify](/demand/global-en/brands/spotify) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among podcast apps worldwide? In August 2026, Spotify was the most searched among podcast apps worldwide, with an estimated 55.6M branded searches and 99.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Podcast apps: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/podcast-apps This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/podcast-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.