---
title: "Linda McCartney vs Vivera: Which is searched more?"
description: "Which is more popular in search, Linda McCartney or Vivera? Compare estimated monthly branded-search demand and Share of Search inside the Plant based meat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/plant-based-meat-brands/compare/linda-mccartney-vs-vivera"
publisher: "Brandwave"
---

# Linda McCartney vs Vivera: Which is searched more?

Which is more popular in search, Linda McCartney or Vivera? Compare estimated monthly branded-search demand and Share of Search inside the Plant based meat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Linda McCartney and Vivera
- **Competitive set**: Plant based meat brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Linda McCartney Share of Search**: 44.4%
- **Vivera Share of Search**: 40.5%

## Which is more popular in search, Linda McCartney or Vivera?

- In August 2026, Linda McCartney had more branded searches than Vivera among plant based meat brands worldwide. Linda McCartney was estimated to have 404K branded searches compared to Vivera’s 368K, and held a 44.4% Share of Search versus Vivera’s 40.5%.
- Linda McCartney was ahead of Vivera in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Linda McCartney’s estimated Share of Search among plant based meat brands worldwide moved from 27.1% to 44.4%, and its estimated monthly branded searches held steady at 404K.
- Across the 11 months ending August 2026, Vivera’s estimated Share of Search among plant based meat brands worldwide moved from 24.7% to 40.5%, and its estimated monthly branded searches held steady at 368K.

## How did search popularity change for plant based meat brands worldwide in August 2026?

- In August 2026, Linda McCartney lost estimated Share of Search among plant based meat brands worldwide, from 45.3% to 44.4%.
- In August 2026, Vivera lost estimated Share of Search among plant based meat brands worldwide, from 41.1% to 40.5%.

## Month by month

| Month | Linda McCartney estimated searches | Linda McCartney Share of Search | Linda McCartney rank | Vivera estimated searches | Vivera Share of Search | Vivera rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 404K | 27.1% | 2 | 368K | 24.7% | 3 |
| Nov 2025 | 332K | 38.1% | 1 | 301K | 34.6% | 2 |
| Dec 2025 | 404K | 46.4% | 1 | 301K | 34.6% | 2 |
| Jan 2026 | 404K | 47.3% | 1 | 301K | 35.2% | 2 |
| Feb 2026 | 494K | 51.3% | 1 | 301K | 31.3% | 2 |
| Mar 2026 | 738K | 57.8% | 1 | 368K | 28.8% | 2 |
| Apr 2026 | 404K | 43% | 1 | 368K | 39.2% | 2 |
| May 2026 | 604K | 54.3% | 1 | 368K | 33.1% | 2 |
| Jun 2026 | 403K | 49.9% | 1 | 301K | 37.2% | 2 |
| Jul 2026 | 331K | 45.3% | 1 | 301K | 41.1% | 2 |
| Aug 2026 | 404K | 44.4% | 1 | 368K | 40.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Linda McCartney’s and Vivera’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Linda McCartney**: Measured on the search terms “linda mccartney”, “linda mccartney foods” and “lindamccartney”, summed into one figure.
- **Vivera**: Measured on the search term “vivera”.

- [Linda McCartney profile](/demand/global-en/brands/linda-mccartney)
- [Vivera profile](/demand/global-en/brands/vivera)
- [All plant based meat brands worldwide](/demand/global-en/categories/plant-based-meat-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Linda McCartney or Vivera?

In August 2026, Linda McCartney had more branded searches than Vivera among plant based meat brands worldwide. Linda McCartney was estimated to have 404K branded searches compared to Vivera’s 368K, and held a 44.4% Share of Search versus Vivera’s 40.5%.

## Cite this page

Brandwave. "Linda McCartney vs Vivera: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/plant-based-meat-brands/compare/linda-mccartney-vs-vivera

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/plant-based-meat-brands/compare/linda-mccartney-vs-vivera. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.