---
title: "Silentnight vs Tempur-Pedic: Which is more popular by branded search?"
description: "Which is more popular in search, Silentnight or Tempur-Pedic? Compare estimated monthly branded-search demand and Share of Search inside the Pillow brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/pillow-brands/compare/silentnight-vs-tempur-pedic"
publisher: "Brandwave"
---

# Silentnight vs Tempur-Pedic: Which is more popular by branded search?

Which is more popular in search, Silentnight or Tempur-Pedic? Compare estimated monthly branded-search demand and Share of Search inside the Pillow brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Silentnight and Tempur-Pedic
- **Competitive set**: Pillow brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Silentnight Share of Search**: 17.2%
- **Tempur-Pedic Share of Search**: 38.3%

## Which is more popular in search, Silentnight or Tempur-Pedic?

- In August 2026, Tempur-Pedic had more branded searches than Silentnight among pillow brands worldwide. Tempur-Pedic was estimated to have 165K branded searches compared to Silentnight’s 74K, and held a 38.3% Share of Search versus Silentnight’s 17.2%.
- The lead changed hands 2 times in the 11 months ending August 2026: Silentnight took it in November 2025, Tempur-Pedic took it in February 2026.
- Across the 11 months ending August 2026, Silentnight’s estimated Share of Search among pillow brands worldwide moved from 27.3% to 17.2%, and its estimated monthly branded searches moved from 135K to 74K.
- Across the 11 months ending August 2026, Tempur-Pedic’s estimated Share of Search among pillow brands worldwide moved from 33.4% to 38.3%, and its estimated monthly branded searches held steady at 165K.

## How did search popularity change for pillow brands worldwide in August 2026?

- In August 2026, Simba overtook Silentnight to rank 2nd among pillow brands worldwide, at 18.5%.
- In August 2026, Tempur-Pedic lost estimated Share of Search among pillow brands worldwide, from 40.8% to 38.3%.
- In August 2026, Silentnight lost estimated Share of Search among pillow brands worldwide, from 18.3% to 17.2%.

## Month by month

| Month | Silentnight estimated searches | Silentnight Share of Search | Silentnight rank | Tempur-Pedic estimated searches | Tempur-Pedic Share of Search | Tempur-Pedic rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 27.3% | 2 | 165K | 33.4% | 1 |
| Nov 2025 | 368K | 43.7% | 1 | 201K | 23.8% | 2 |
| Dec 2025 | 1M | 75% | 1 | 165K | 12.4% | 2 |
| Jan 2026 | 165K | 29.1% | 1 | 165K | 29.1% | 2 |
| Feb 2026 | 90.5K | 21.4% | 2 | 165K | 39% | 1 |
| Mar 2026 | 90.5K | 22.2% | 2 | 135K | 33.2% | 1 |
| Apr 2026 | 74K | 19.6% | 2 | 135K | 35.8% | 1 |
| May 2026 | 90.5K | 21.4% | 2 | 165K | 39.1% | 1 |
| Jun 2026 | 60.5K | 17.3% | 2 | 135K | 38.5% | 1 |
| Jul 2026 | 74K | 18.3% | 2 | 165K | 40.8% | 1 |
| Aug 2026 | 74K | 17.2% | 3 | 165K | 38.3% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Silentnight’s and Tempur-Pedic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Silentnight**: Measured on the search term “silentnight”.
- **Tempur-Pedic**: Measured on the search term “tempur-pedic”.

- [Silentnight profile](/demand/global-en/brands/silentnight)
- [Tempur-Pedic profile](/demand/global-en/brands/tempur-pedic)
- [All pillow brands worldwide](/demand/global-en/categories/pillow-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Silentnight or Tempur-Pedic?

In August 2026, Tempur-Pedic had more branded searches than Silentnight among pillow brands worldwide. Tempur-Pedic was estimated to have 165K branded searches compared to Silentnight’s 74K, and held a 38.3% Share of Search versus Silentnight’s 17.2%.

## Cite this page

Brandwave. "Silentnight vs Tempur-Pedic: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/pillow-brands/compare/silentnight-vs-tempur-pedic

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/pillow-brands/compare/silentnight-vs-tempur-pedic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
