--- title: "Modibodi vs Thinx: Which is searched more?" description: "Which is more popular in search, Modibodi or Thinx? Compare estimated monthly branded-search demand and Share of Search inside the Period care brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/period-care-brands/compare/modibodi-vs-thinx" publisher: "Brandwave" --- # Modibodi vs Thinx: Which is searched more? Which is more popular in search, Modibodi or Thinx? Compare estimated monthly branded-search demand and Share of Search inside the Period care brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Modibodi and Thinx - **Competitive set**: Period care brands - **Market**: Global - **Month measured**: Sep 2026 - **Modibodi Share of Search**: 34.1% - **Thinx Share of Search**: 14.1% ## Which is more popular in search, Modibodi or Thinx? - In September 2026, Modibodi had more branded searches than Thinx among period care brands worldwide. Modibodi was estimated to have 60.7K branded searches compared to Thinx’s 25K, and held a 34.1% Share of Search versus Thinx’s 14.1%. - The lead changed hands 2 times in the 12 months ending September 2026: Thinx took it in February 2026, Modibodi took it in May 2026. - Across the 12 months ending September 2026, Modibodi’s estimated Share of Search among period care brands worldwide moved from 36.4% to 34.1%, and its estimated monthly branded searches moved from 70.6K to 60.7K. - Across the 12 months ending September 2026, Thinx’s estimated Share of Search among period care brands worldwide moved from 16.2% to 14.1%, and its estimated monthly branded searches moved from 31.5K to 25K. ## How did search popularity change for period care brands worldwide in September 2026? - In September 2026, Thinx lost estimated Share of Search among period care brands worldwide, from 19.8% to 14.1%. - In September 2026, Modibodi lost estimated Share of Search among period care brands worldwide, from 35.7% to 34.1%. ## Month by month | Month | Modibodi estimated searches | Modibodi Share of Search | Modibodi rank | Thinx estimated searches | Thinx Share of Search | Thinx rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 70.6K | 36.4% | 2 | 31.5K | 16.2% | 3 | | Nov 2025 | 86.9K | 40% | 2 | 38.9K | 17.9% | 3 | | Dec 2025 | 74.7K | 35.4% | 2 | 44.9K | 21.3% | 3 | | Jan 2026 | 86.3K | 35.7% | 2 | 64.2K | 26.5% | 3 | | Feb 2026 | 58.5K | 27.4% | 3 | 79.9K | 37.5% | 1 | | Mar 2026 | 57.8K | 27.5% | 3 | 61K | 29% | 2 | | Apr 2026 | 64K | 28.5% | 3 | 68.9K | 30.7% | 2 | | May 2026 | 99.3K | 36.7% | 1 | 79.9K | 29.5% | 3 | | Jun 2026 | 108K | 38.8% | 1 | 79K | 28.4% | 3 | | Jul 2026 | 98.8K | 36.9% | 1 | 77.2K | 28.9% | 3 | | Aug 2026 | 73.4K | 35.7% | 2 | 40.8K | 19.8% | 3 | | Sep 2026 | 60.7K | 34.1% | 2 | 25K | 14.1% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Modibodi’s and Thinx’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Modibodi**: Measured on the search terms “modi bodi”, “modibodi”, “modibodi period underwear”, “modibodi swimwear” and “modibodi underwear”, summed into one figure. - **Thinx**: Measured on the search terms “thinx”, “thinx pants”, “thinx period underwear” and “thinx underwear”, summed into one figure. - [Modibodi profile](/demand/global-en/brands/modibodi) - [Thinx profile](/demand/global-en/brands/thinx) - [All period care brands worldwide](/demand/global-en/categories/period-care-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Modibodi or Thinx? In September 2026, Modibodi had more branded searches than Thinx among period care brands worldwide. Modibodi was estimated to have 60.7K branded searches compared to Thinx’s 25K, and held a 34.1% Share of Search versus Thinx’s 14.1%. ## Cite this page Brandwave. "Modibodi vs Thinx: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/period-care-brands/compare/modibodi-vs-thinx This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/period-care-brands/compare/modibodi-vs-thinx. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.