---
title: "Pc case brands: Which are searched most?"
description: "Compare the pc case brands people buy. Share of Search among Corsair, Lian Li, NZXT, Cooler Master, Thermaltake and Fractal Design, the pc case brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/pc-case-brands"
publisher: "Brandwave"
---

# Pc case brands: Which are searched most?

Compare the pc case brands people buy. Share of Search among Corsair, Lian Li, NZXT, Cooler Master, Thermaltake and Fractal Design, the pc case brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Pc case brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Corsair, 61.2%

## Which brand is most popular in search among pc case brands worldwide?

- In August 2026, Corsair was the most searched among pc case brands worldwide, with an estimated 847K branded searches and 61.2% estimated Share of Search within this set.
- Lian Li is in 2nd place, 49 percentage points behind at 12.1% Share of Search.
- Across the 11 months ending August 2026, Corsair’s estimated Share of Search among pc case brands worldwide increased from 54.1% to 61.2%.
- Across the 11 months ending August 2026, NZXT’s estimated Share of Search among pc case brands worldwide decreased from 15.6% to 11.9%.
- Across the 11 months ending August 2026, Fractal Design’s estimated Share of Search among pc case brands worldwide decreased from 6.1% to 3.8%.
- Across the 11 months ending August 2026, Corsair’s estimated Share of Search among pc case brands worldwide peaked at 65% in March 2026 and was lowest at 54.1% in October 2025.
- Across the 11 months ending August 2026, Lian Li’s estimated Share of Search among pc case brands worldwide peaked at 12.6% in October 2025 and was lowest at 8.7% in March 2026.
- Across the 11 months ending August 2026, NZXT’s estimated Share of Search among pc case brands worldwide peaked at 19.5% in November 2025 and was lowest at 11.9% in August 2026.
- Across the 11 months ending August 2026, Cooler Master’s estimated Share of Search among pc case brands worldwide peaked at 7% in October 2025 and was lowest at 5.4% in February 2026.
- Across the 11 months ending August 2026, Thermaltake’s estimated Share of Search among pc case brands worldwide peaked at 4.7% in October 2025 and was lowest at 3.6% in May 2026.
- Across the 11 months ending August 2026, Lian Li rose from 3rd to 2nd among pc case brands worldwide.
- Across the 11 months ending August 2026, NZXT fell from 2nd to 3rd among pc case brands worldwide.
- Across the 11 months ending August 2026, Thermaltake rose from 6th to 5th among pc case brands worldwide.
- Across the 11 months ending August 2026, Fractal Design fell from 5th to 6th among pc case brands worldwide.
- Across the 11 months ending August 2026, Cooler Master held steady: its estimated Share of Search among pc case brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Corsair vs Lian Li: compare search popularity](/demand/global-en/compare/corsair-vs-lian-li): 61.2% against 12.1% Share of Search.
- [Corsair vs NZXT: compare search popularity](/demand/global-en/compare/corsair-vs-nzxt): 61.2% against 11.9% Share of Search.
- [Corsair vs Cooler Master: compare search popularity](/demand/global-en/compare/cooler-master-vs-corsair): 61.2% against 6.5% Share of Search.
- [Corsair vs Thermaltake: compare search popularity](/demand/global-en/compare/corsair-vs-thermaltake): 61.2% against 4.4% Share of Search.
- [Lian Li vs NZXT: compare search popularity](/demand/global-en/compare/lian-li-vs-nzxt): 12.1% against 11.9% Share of Search.
- [Lian Li vs Cooler Master: compare search popularity](/demand/global-en/compare/cooler-master-vs-lian-li): 12.1% against 6.5% Share of Search.
- [Lian Li vs Thermaltake: compare search popularity](/demand/global-en/compare/lian-li-vs-thermaltake): 12.1% against 4.4% Share of Search.
- [NZXT vs Cooler Master: compare search popularity](/demand/global-en/compare/cooler-master-vs-nzxt): 11.9% against 6.5% Share of Search.
- [NZXT vs Thermaltake: compare search popularity](/demand/global-en/compare/nzxt-vs-thermaltake): 11.9% against 4.4% Share of Search.
- [Cooler Master vs Thermaltake: compare search popularity](/demand/global-en/compare/cooler-master-vs-thermaltake): 6.5% against 4.4% Share of Search.

## How did search popularity change for pc case brands worldwide in August 2026?

- In August 2026, Thermaltake overtook Fractal Design to rank 5th among pc case brands worldwide, at 4.4%.
- In August 2026, Cooler Master gained estimated Share of Search among pc case brands worldwide, from 5.4% to 6.5%.
- In August 2026, Fractal Design lost estimated Share of Search among pc case brands worldwide, from 4.7% to 3.8%.
- In August 2026, Corsair lost estimated Share of Search among pc case brands worldwide, from 61.9% to 61.2%.
- Estimated monthly branded searches for NZXT worldwide fell 32.9% over 11 measured months, from 246K to 165K in August 2026.
- Estimated monthly branded searches for Lian Li worldwide fell 15.1% over 11 measured months, from 198K to 168K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Corsair | 61.2% | 847K | +0.1% | Corsair |
| 2 | Lian Li | 12.1% | 168K | 0.0% | Lian Li |
| 3 | NZXT | 11.9% | 165K | 0.0% | NZXT |
| 4 | Cooler Master | 6.5% | 90.5K | +22.3% | Cooler Master |
| 5 | Thermaltake | 4.4% | 60.5K | +22.2% | Thermaltake |
| 6 | Fractal Design | 3.8% | 53.1K | -17.2% | Fractal Design |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Corsair | 854K | 54.1% | 1 |
| Oct 2025 | NZXT | 246K | 15.6% | 2 |
| Oct 2025 | Lian Li | 198K | 12.6% | 3 |
| Oct 2025 | Cooler Master | 110K | 7% | 4 |
| Oct 2025 | Fractal Design | 95.9K | 6.1% | 5 |
| Oct 2025 | Thermaltake | 74K | 4.7% | 6 |
| Nov 2025 | Corsair | 1M | 54.8% | 1 |
| Nov 2025 | NZXT | 368K | 19.5% | 2 |
| Nov 2025 | Lian Li | 206K | 10.9% | 3 |
| Nov 2025 | Cooler Master | 110K | 5.8% | 4 |
| Nov 2025 | Fractal Design | 95.9K | 5.1% | 5 |
| Nov 2025 | Thermaltake | 74K | 3.9% | 6 |
| Dec 2025 | Corsair | 1M | 54.8% | 1 |
| Dec 2025 | NZXT | 368K | 19.5% | 2 |
| Dec 2025 | Lian Li | 206K | 10.9% | 3 |
| Dec 2025 | Cooler Master | 110K | 5.8% | 4 |
| Dec 2025 | Fractal Design | 95.9K | 5.1% | 5 |
| Dec 2025 | Thermaltake | 74K | 3.9% | 6 |
| Jan 2026 | Corsair | 1.2M | 63.6% | 1 |
| Jan 2026 | NZXT | 246K | 12.5% | 2 |
| Jan 2026 | Lian Li | 206K | 10.5% | 3 |
| Jan 2026 | Cooler Master | 110K | 5.6% | 4 |
| Jan 2026 | Fractal Design | 78.4K | 4% | 5 |
| Jan 2026 | Thermaltake | 74K | 3.8% | 6 |
| Feb 2026 | Corsair | 850K | 61.8% | 1 |
| Feb 2026 | NZXT | 201K | 14.6% | 2 |
| Feb 2026 | Lian Li | 137K | 10% | 3 |
| Feb 2026 | Cooler Master | 74K | 5.4% | 4 |
| Feb 2026 | Fractal Design | 64.1K | 4.7% | 5 |
| Feb 2026 | Thermaltake | 49.5K | 3.6% | 6 |
| Mar 2026 | Corsair | 1M | 65% | 1 |
| Mar 2026 | NZXT | 201K | 12.7% | 2 |
| Mar 2026 | Lian Li | 137K | 8.7% | 3 |
| Mar 2026 | Cooler Master | 90.5K | 5.7% | 4 |
| Mar 2026 | Fractal Design | 64.1K | 4.1% | 5 |
| Mar 2026 | Thermaltake | 60.5K | 3.8% | 6 |
| Apr 2026 | Corsair | 846K | 62.6% | 1 |
| Apr 2026 | NZXT | 165K | 12.2% | 2 |
| Apr 2026 | Lian Li | 137K | 10.1% | 3 |
| Apr 2026 | Cooler Master | 90.5K | 6.7% | 4 |
| Apr 2026 | Fractal Design | 63.4K | 4.7% | 5 |
| Apr 2026 | Thermaltake | 49.5K | 3.7% | 6 |
| May 2026 | Corsair | 846K | 61.4% | 1 |
| May 2026 | NZXT | 165K | 12% | 2 |
| May 2026 | Lian Li | 162K | 11.8% | 3 |
| May 2026 | Cooler Master | 90.5K | 6.6% | 4 |
| May 2026 | Fractal Design | 64.1K | 4.7% | 5 |
| May 2026 | Thermaltake | 49.5K | 3.6% | 6 |
| Jun 2026 | Corsair | 846K | 59.1% | 1 |
| Jun 2026 | NZXT | 201K | 14.1% | 2 |
| Jun 2026 | Lian Li | 168K | 11.8% | 3 |
| Jun 2026 | Cooler Master | 90.5K | 6.3% | 4 |
| Jun 2026 | Fractal Design | 64.1K | 4.5% | 5 |
| Jun 2026 | Thermaltake | 60.5K | 4.2% | 6 |
| Jul 2026 | Corsair | 846K | 61.9% | 1 |
| Jul 2026 | Lian Li | 168K | 12.3% | 2 |
| Jul 2026 | NZXT | 165K | 12.1% | 3 |
| Jul 2026 | Cooler Master | 74K | 5.4% | 4 |
| Jul 2026 | Fractal Design | 64.1K | 4.7% | 5 |
| Jul 2026 | Thermaltake | 49.5K | 3.6% | 6 |
| Aug 2026 | Corsair | 847K | 61.2% | 1 |
| Aug 2026 | Lian Li | 168K | 12.1% | 2 |
| Aug 2026 | NZXT | 165K | 11.9% | 3 |
| Aug 2026 | Cooler Master | 90.5K | 6.5% | 4 |
| Aug 2026 | Thermaltake | 60.5K | 4.4% | 5 |
| Aug 2026 | Fractal Design | 53.1K | 3.8% | 6 |
| Sep 2026 | Cooler Master | — | — | — |
| Sep 2026 | Corsair | — | — | — |
| Sep 2026 | Fractal Design | — | — | — |
| Sep 2026 | Lian Li | — | — | — |
| Sep 2026 | NZXT | — | — | — |
| Sep 2026 | Thermaltake | — | — | — |

## What is being compared

- **Cooler Master**: Measured on the search term “cooler master”.
- **Corsair**: Measured on the search terms “corsair”, “corsair com”, “corsair gaming mouse” and “corsair mouse”, summed into one figure.
- **Fractal Design**: Measured on the search terms “fractal design” and “fractal design case”, summed into one figure.
- **Lian Li**: Measured on the search terms “lian li” and “lian li case”, summed into one figure.
- **NZXT**: Measured on the search term “nzxt”.
- **Thermaltake**: Measured on the search term “thermaltake”.

- [Cooler Master](/demand/global-en/brands/cooler-master)
- [Corsair](/demand/global-en/brands/corsair)
- [Fractal Design](/demand/global-en/brands/fractal-design)
- [Lian Li](/demand/global-en/brands/lian-li)
- [NZXT](/demand/global-en/brands/nzxt)
- [Thermaltake](/demand/global-en/brands/thermaltake)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among pc case brands worldwide?

In August 2026, Corsair was the most searched among pc case brands worldwide, with an estimated 847K branded searches and 61.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Pc case brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/pc-case-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/pc-case-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.