---
title: "Payment processors: Which are searched most?"
description: "Compare the payment processors people choose between. Share of Search among PayPal, Revolut, Stripe, Wise, Adyen, Airwallex, GoCardless, Square, Worldline, Braintree, Shopify POS and Mollie, the payment processors Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/payment-processors"
publisher: "Brandwave"
---

# Payment processors: Which are searched most?

Compare the payment processors people choose between. Share of Search among PayPal, Revolut, Stripe, Wise, Adyen, Airwallex, GoCardless, Square, Worldline, Braintree, Shopify POS and Mollie, the payment processors Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Payment processors
- **Market**: Global
- **Brands compared**: 12
- **Month measured**: Sep 2026
- **Highest Share of Search**: PayPal, 69.4%

## Which brand is most popular in search among payment processors worldwide?

- In September 2026, PayPal was the most searched among payment processors worldwide, with an estimated 20.5M branded searches and 69.4% estimated Share of Search within this set.
- Revolut is in 2nd place, 53.4 percentage points behind at 16% Share of Search.
- Across the 12 months ending September 2026, PayPal’s estimated Share of Search among payment processors worldwide decreased from 75.4% to 69.4%.
- Across the 12 months ending September 2026, Revolut’s estimated Share of Search among payment processors worldwide increased from 11.7% to 16%.
- Across the 12 months ending September 2026, Stripe’s estimated Share of Search among payment processors worldwide increased from 8.9% to 10%.
- Across the 12 months ending September 2026, PayPal’s estimated Share of Search among payment processors worldwide peaked at 78.1% in December 2025 and was lowest at 69.4% in March 2026.
- Across the 12 months ending September 2026, Revolut’s estimated Share of Search among payment processors worldwide peaked at 16% in September 2026 and was lowest at 10% in November 2025.
- Across the 12 months ending September 2026, Stripe’s estimated Share of Search among payment processors worldwide peaked at 12.3% in March 2026 and was lowest at 7.7% in December 2025.
- Across the 12 months ending September 2026, Airwallex rose from 7th to 6th among payment processors worldwide.
- Across the 12 months ending September 2026, GoCardless fell from 6th to 7th among payment processors worldwide.
- Across the 12 months ending September 2026, Square rose from 9th to 8th among payment processors worldwide.
- Across the 12 months ending September 2026, Worldline fell from 8th to 9th among payment processors worldwide.
- Across the 12 months ending September 2026, Braintree rose from 12th to 10th among payment processors worldwide.
- Across the 12 months ending September 2026, Shopify POS fell from 10th to 11th among payment processors worldwide.
- Across the 12 months ending September 2026, Mollie fell from 11th to 12th among payment processors worldwide.
- Across the 12 months ending September 2026, Wise and Adyen held steady: their estimated Share of Search among payment processors worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [PayPal vs Revolut: compare search popularity](/demand/global-en/compare/paypal-vs-revolut): 69.4% against 16% Share of Search.
- [PayPal vs Stripe: compare search popularity](/demand/global-en/compare/paypal-vs-stripe): 69.4% against 10% Share of Search.
- [PayPal vs Wise: compare search popularity](/demand/global-en/compare/paypal-vs-wise): 69.4% against 2.1% Share of Search.
- [Revolut vs Stripe: compare search popularity](/demand/global-en/compare/revolut-vs-stripe): 16% against 10% Share of Search.
- [Revolut vs Wise: compare search popularity](/demand/global-en/compare/revolut-vs-wise): 16% against 2.1% Share of Search.
- [Stripe vs Wise: compare search popularity](/demand/global-en/compare/stripe-vs-wise): 10% against 2.1% Share of Search.

## How did search popularity change for payment processors worldwide in September 2026?

- In September 2026, Revolut gained estimated Share of Search among payment processors worldwide, from 13.6% to 16%.
- In September 2026, PayPal lost estimated Share of Search among payment processors worldwide, from 71% to 69.4%.
- In September 2026, Adyen rose from 6th to 5th among payment processors worldwide.
- In September 2026, Airwallex fell from 5th to 6th among payment processors worldwide.
- Estimated monthly branded searches for Braintree worldwide rose 352.1% over 12 measured months, from 7K to 31.6K in September 2026.
- Estimated monthly branded searches for Shopify POS worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.
- Estimated monthly branded searches for Worldline worldwide fell 33% over 12 measured months, from 135K to 90.5K in September 2026.
- Estimated monthly branded searches for Mollie worldwide fell 31.9% over 12 measured months, from 12.9K to 8.8K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | PayPal | 69.4% | 20.5M | +0.1% | PayPal |
| 2 | Revolut | 16% | 4.7M | +20.7% | Revolut Newco NZ Limited |
| 3 | Stripe | 10% | 2.9M | -1.2% | Stripe |
| 4 | Wise | 2.1% | 623K | -5.3% | Wise Forex Limited |
| 5 | Adyen | 0.59% | 176K | +0.5% | Adyen |
| 6 | Airwallex | 0.57% | 168K | -17.7% | Airwallex |
| 7 | GoCardless | 0.47% | 140K | +0.3% | GoCardless |
| 8 | Square | 0.35% | 102K | -23.6% | Block |
| 9 | Worldline | 0.31% | 90.5K | 0.0% | Worldline |
| 10 | Braintree | 0.11% | 31.6K | -16.3% | PayPal |
| 11 | Shopify POS | 0.06% | 18.1K | 0.0% | Shopify POS |
| 12 | Mollie | 0.03% | 8.8K | -16.7% | Mollie |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | PayPal | 25M | 75.4% | 1 |
| Oct 2025 | Revolut | 3.9M | 11.7% | 2 |
| Oct 2025 | Stripe | 3M | 8.9% | 3 |
| Oct 2025 | Wise | 584K | 1.8% | 4 |
| Oct 2025 | Adyen | 175K | 0.53% | 5 |
| Oct 2025 | GoCardless | 141K | 0.43% | 6 |
| Oct 2025 | Airwallex | 138K | 0.42% | 7 |
| Oct 2025 | Worldline | 135K | 0.41% | 8 |
| Oct 2025 | Square | 95.1K | 0.29% | 9 |
| Oct 2025 | Shopify POS | 27.1K | 0.08% | 10 |
| Oct 2025 | Mollie | 12.9K | 0.04% | 11 |
| Oct 2025 | Braintree | 7K | 0.02% | 12 |
| Nov 2025 | PayPal | 25M | 77% | 1 |
| Nov 2025 | Revolut | 3.2M | 10% | 2 |
| Nov 2025 | Stripe | 2.9M | 9.1% | 3 |
| Nov 2025 | Wise | 573K | 1.8% | 4 |
| Nov 2025 | Adyen | 144K | 0.44% | 5 |
| Nov 2025 | GoCardless | 141K | 0.44% | 6 |
| Nov 2025 | Airwallex | 138K | 0.42% | 7 |
| Nov 2025 | Worldline | 135K | 0.42% | 8 |
| Nov 2025 | Square | 90.2K | 0.28% | 9 |
| Nov 2025 | Shopify POS | 27.1K | 0.08% | 10 |
| Nov 2025 | Mollie | 12.9K | 0.04% | 11 |
| Nov 2025 | Braintree | 7.6K | 0.02% | 12 |
| Dec 2025 | PayPal | 25M | 78.1% | 1 |
| Dec 2025 | Revolut | 3.2M | 10.1% | 2 |
| Dec 2025 | Stripe | 2.5M | 7.7% | 3 |
| Dec 2025 | Wise | 587K | 1.8% | 4 |
| Dec 2025 | Airwallex | 204K | 0.64% | 5 |
| Dec 2025 | Adyen | 173K | 0.54% | 6 |
| Dec 2025 | GoCardless | 140K | 0.44% | 7 |
| Dec 2025 | Worldline | 110K | 0.34% | 8 |
| Dec 2025 | Square | 81K | 0.25% | 9 |
| Dec 2025 | Shopify POS | 22.2K | 0.07% | 10 |
| Dec 2025 | Mollie | 12.8K | 0.04% | 11 |
| Dec 2025 | Braintree | 6.6K | 0.02% | 12 |
| Jan 2026 | PayPal | 25M | 75.1% | 1 |
| Jan 2026 | Revolut | 3.9M | 11.7% | 2 |
| Jan 2026 | Stripe | 3M | 8.9% | 3 |
| Jan 2026 | Wise | 653K | 2% | 4 |
| Jan 2026 | Airwallex | 204K | 0.61% | 5 |
| Jan 2026 | Adyen | 174K | 0.52% | 6 |
| Jan 2026 | GoCardless | 173K | 0.52% | 7 |
| Jan 2026 | Worldline | 110K | 0.33% | 8 |
| Jan 2026 | Square | 102K | 0.31% | 9 |
| Jan 2026 | Shopify POS | 27.1K | 0.08% | 10 |
| Jan 2026 | Mollie | 12.9K | 0.04% | 11 |
| Jan 2026 | Braintree | 7.5K | 0.02% | 12 |
| Feb 2026 | PayPal | 20.5M | 72.9% | 1 |
| Feb 2026 | Revolut | 3.2M | 11.5% | 2 |
| Feb 2026 | Stripe | 3M | 10.6% | 3 |
| Feb 2026 | Wise | 567K | 2% | 4 |
| Feb 2026 | Adyen | 210K | 0.75% | 5 |
| Feb 2026 | Airwallex | 204K | 0.73% | 6 |
| Feb 2026 | GoCardless | 172K | 0.61% | 7 |
| Feb 2026 | Square | 114K | 0.4% | 8 |
| Feb 2026 | Worldline | 110K | 0.39% | 9 |
| Feb 2026 | Shopify POS | 27.1K | 0.1% | 10 |
| Feb 2026 | Mollie | 12.9K | 0.05% | 11 |
| Feb 2026 | Braintree | 7.6K | 0.03% | 12 |
| Mar 2026 | PayPal | 20.5M | 69.4% | 1 |
| Mar 2026 | Revolut | 3.9M | 13.2% | 2 |
| Mar 2026 | Stripe | 3.6M | 12.3% | 3 |
| Mar 2026 | Wise | 598K | 2% | 4 |
| Mar 2026 | Airwallex | 205K | 0.69% | 5 |
| Mar 2026 | Adyen | 176K | 0.6% | 6 |
| Mar 2026 | GoCardless | 172K | 0.58% | 7 |
| Mar 2026 | Worldline | 165K | 0.56% | 8 |
| Mar 2026 | Square | 141K | 0.48% | 9 |
| Mar 2026 | Shopify POS | 27.1K | 0.09% | 10 |
| Mar 2026 | Mollie | 12.9K | 0.04% | 11 |
| Mar 2026 | Braintree | 7.7K | 0.03% | 12 |
| Apr 2026 | PayPal | 20.5M | 72.8% | 1 |
| Apr 2026 | Revolut | 3.3M | 11.5% | 2 |
| Apr 2026 | Stripe | 3M | 10.6% | 3 |
| Apr 2026 | Wise | 618K | 2.2% | 4 |
| Apr 2026 | Airwallex | 204K | 0.72% | 5 |
| Apr 2026 | Adyen | 174K | 0.62% | 6 |
| Apr 2026 | Square | 149K | 0.53% | 7 |
| Apr 2026 | GoCardless | 142K | 0.5% | 8 |
| Apr 2026 | Worldline | 110K | 0.39% | 9 |
| Apr 2026 | Shopify POS | 27.1K | 0.1% | 10 |
| Apr 2026 | Mollie | 10.8K | 0.04% | 11 |
| Apr 2026 | Braintree | 7.5K | 0.03% | 12 |
| May 2026 | PayPal | 20.5M | 71.1% | 1 |
| May 2026 | Revolut | 3.9M | 13.4% | 2 |
| May 2026 | Stripe | 3M | 10.4% | 3 |
| May 2026 | Wise | 611K | 2.1% | 4 |
| May 2026 | Airwallex | 204K | 0.71% | 5 |
| May 2026 | Square | 180K | 0.63% | 6 |
| May 2026 | Adyen | 174K | 0.61% | 7 |
| May 2026 | GoCardless | 141K | 0.49% | 8 |
| May 2026 | Worldline | 110K | 0.38% | 9 |
| May 2026 | Shopify POS | 27.1K | 0.09% | 10 |
| May 2026 | Mollie | 10.7K | 0.04% | 11 |
| May 2026 | Braintree | 6.7K | 0.02% | 12 |
| Jun 2026 | PayPal | 20.5M | 70.9% | 1 |
| Jun 2026 | Revolut | 3.9M | 13.4% | 2 |
| Jun 2026 | Stripe | 3M | 10.5% | 3 |
| Jun 2026 | Wise | 610K | 2.1% | 4 |
| Jun 2026 | Adyen | 210K | 0.73% | 5 |
| Jun 2026 | Airwallex | 204K | 0.71% | 6 |
| Jun 2026 | Square | 191K | 0.66% | 7 |
| Jun 2026 | GoCardless | 141K | 0.49% | 8 |
| Jun 2026 | Worldline | 110K | 0.38% | 9 |
| Jun 2026 | Shopify POS | 27.1K | 0.09% | 10 |
| Jun 2026 | Mollie | 10.8K | 0.04% | 11 |
| Jun 2026 | Braintree | 6.8K | 0.02% | 12 |
| Jul 2026 | PayPal | 20.5M | 71.2% | 1 |
| Jul 2026 | Revolut | 3.9M | 13.6% | 2 |
| Jul 2026 | Stripe | 3M | 10.4% | 3 |
| Jul 2026 | Wise | 600K | 2.1% | 4 |
| Jul 2026 | Airwallex | 204K | 0.71% | 5 |
| Jul 2026 | Square | 157K | 0.55% | 6 |
| Jul 2026 | Adyen | 144K | 0.5% | 7 |
| Jul 2026 | GoCardless | 140K | 0.49% | 8 |
| Jul 2026 | Worldline | 90.5K | 0.31% | 9 |
| Jul 2026 | Shopify POS | 27.1K | 0.09% | 10 |
| Jul 2026 | Mollie | 10.5K | 0.04% | 11 |
| Jul 2026 | Braintree | 6.3K | 0.02% | 12 |
| Aug 2026 | PayPal | 20.5M | 71% | 1 |
| Aug 2026 | Revolut | 3.9M | 13.6% | 2 |
| Aug 2026 | Stripe | 3M | 10.3% | 3 |
| Aug 2026 | Wise | 658K | 2.3% | 4 |
| Aug 2026 | Airwallex | 204K | 0.71% | 5 |
| Aug 2026 | Adyen | 175K | 0.61% | 6 |
| Aug 2026 | GoCardless | 140K | 0.48% | 7 |
| Aug 2026 | Square | 133K | 0.46% | 8 |
| Aug 2026 | Worldline | 90.5K | 0.31% | 9 |
| Aug 2026 | Braintree | 37.7K | 0.13% | 10 |
| Aug 2026 | Shopify POS | 18.1K | 0.06% | 11 |
| Aug 2026 | Mollie | 10.6K | 0.04% | 12 |
| Sep 2026 | PayPal | 20.5M | 69.4% | 1 |
| Sep 2026 | Revolut | 4.7M | 16% | 2 |
| Sep 2026 | Stripe | 2.9M | 10% | 3 |
| Sep 2026 | Wise | 623K | 2.1% | 4 |
| Sep 2026 | Adyen | 176K | 0.59% | 5 |
| Sep 2026 | Airwallex | 168K | 0.57% | 6 |
| Sep 2026 | GoCardless | 140K | 0.47% | 7 |
| Sep 2026 | Square | 102K | 0.35% | 8 |
| Sep 2026 | Worldline | 90.5K | 0.31% | 9 |
| Sep 2026 | Braintree | 31.6K | 0.11% | 10 |
| Sep 2026 | Shopify POS | 18.1K | 0.06% | 11 |
| Sep 2026 | Mollie | 8.8K | 0.03% | 12 |

## What is being compared

- **Adyen**: Measured on the search terms “adyen”, “adyen checkout”, “adyen for platform”, “adyen for platforms”, “adyen pay”, “adyen payment”, “adyen payment gateway”, “adyen payment gateways”, “adyen payment method”, “adyen payment methods”, “adyen payment platform”, “adyen payment processing”, “adyen payment processor”, “adyen payments”, “adyen terminal”, “adyen terminals”, “checkout adyen”, “payment adyen”, “payment gateway adyen”, “payment method adyen” and “payment methods adyen”, summed into one figure.
- **Airwallex**: Measured on the search terms “airwallex”, “airwallex app”, “airwallex business”, “airwallex card”, “airwallex checkout”, “airwallex corporate cards”, “airwallex fees”, “airwallex pay”, “airwallex payment”, “airwallex payments” and “airwallex yield”, summed into one figure.
- **Braintree**: Measured on the search terms “braintree checkout”, “braintree fees”, “braintree gateway”, “braintree payment”, “braintree payment gateway”, “braintree payment processing”, “braintree payments”, “braintree paypal”, “braintreegateway”, “checkout braintree” and “paypal braintree”, summed into one figure.
- **GoCardless**: Measured on the search terms “direct debit gocardless”, “gocardless”, “gocardless app”, “gocardless charge”, “gocardless charges”, “gocardless dd”, “gocardless direct debit”, “gocardless fees”, “gocardless open banking”, “gocardless payment”, “gocardless payments”, “gocardless prime” and “gocardless transaction”, summed into one figure.
- **Mollie**: Measured on the search terms “mollie checkout”, “mollie fees”, “mollie payment”, “mollie payment gateway” and “mollie payments”, summed into one figure.
- **PayPal**: Measured on the search terms “paypal”, “paypal business”, “paypal business app”, “paypal business charges”, “paypal business cost”, “paypal business fees”, “paypal checkout”, “paypal express checkout”, “paypal for company”, “paypal merchant”, “paypal merchant services”, “paypal payment processing” and “paypal payments”, summed into one figure.
- **Revolut**: Measured on the search terms “app revolut”, “bank revolut”, “mastercard revolut”, “Revolut”, “revolut app”, “revolut bank”, “revolut business”, “revolut card”, “revolut crypto”, “revolut investing”, “revolut mastercard”, “revolut metal”, “revolut payments”, “revolut plus”, “revolut savings”, “revolut trading”, “revolut ultra”, “revolut visa” and “revolut web”, summed into one figure.
- **Shopify POS**: Measured on the search term “shopifypos”.
- **Square**: Measured on the search terms “handheld square terminal”, “ipad square pos”, “mobile pos square”, “pos square”, “pos square app”, “pos square stand”, “pos square system”, “pos square terminal”, “printer for square pos”, “square app pos”, “square kds app”, “square point of sale”, “square point of sale device”, “square point of sale equipment”, “square point of sale ipad”, “square point of sale pos”, “square point of sale printer”, “square point of sale stand”, “square point of sale system”, “square point of sale terminal”, “square pos”, “square pos app”, “square pos apps”, “square pos charges”, “square pos device”, “square pos devices”, “square pos equipment”, “square pos fees”, “square pos for ipad”, “square pos for iphone”, “square pos handheld”, “square pos hardware”, “square pos ipad”, “square pos iphone”, “square pos machine”, “square pos printer”, “square pos reader”, “square pos scanner”, “square pos software”, “square pos solutions”, “square pos stand”, “square pos system”, “square pos systems”, “square pos tablet”, “square pos terminal”, “square pos terminals”, “square reader point of sale”, “square reader pos”, “square reader pos system”, “square terminal pos”, “square up pos”, “square up pos system” and “the square pos”, summed into one figure.
- **Stripe**: Measured on the search terms “billing stripe”, “charge for stripe”, “check out stripe”, “checkout stripe”, “checkoutstripe”, “direct debit stripe”, “fees for stripe”, “instant payouts stripe”, “payment stripe”, “payments stripe”, “set up stripe”, “stripe”, “stripe ach payments”, “stripe atlas”, “stripe billing”, “stripe business”, “stripe cc processing”, “stripe charge fee”, “stripe charges”, “stripe connect”, “stripe direct debit”, “stripe fees”, “stripe instant payouts”, “stripe invoicing”, “stripe issuing”, “stripe merchant services”, “stripe pay”, “stripe payment”, “stripe payment app”, “stripe payment company”, “stripe payment gateway”, “stripe payment processing”, “stripe payment services”, “stripe payments”, “stripe payments company”, “stripe payments processing”, “stripe payouts”, “stripe processing fees”, “stripe recurring payments”, “stripe terminal”, “stripe transaction charges”, “stripe transaction fee” and “terminal stripe”, summed into one figure.
- **Wise**: Measured on the search terms “send money wise”, “transfer wise app”, “TransferWise”, “transferwise app”, “transferwise apps”, “transferwise mobile app”, “transferwise wise”, “wise app”, “wise bank”, “wise banking app”, “wise business”, “wise card”, “wise debit card”, “wise international payments”, “wise money transfer”, “wise remittance”, “wise transfer”, “wise transfer money”, “wise transferwise” and “wise travel card”, summed into one figure.
- **Worldline**: Measured on the search term “worldline”.

- [Adyen](/demand/global-en/brands/adyen)
- [Airwallex](/demand/global-en/brands/airwallex)
- [Braintree](/demand/global-en/brands/braintree)
- [GoCardless](/demand/global-en/brands/gocardless)
- [Mollie](/demand/global-en/brands/mollie)
- [PayPal](/demand/global-en/brands/paypal)
- [Revolut](/demand/global-en/brands/revolut)
- [Shopify POS](/demand/global-en/brands/shopify-pos)
- [Square](/demand/global-en/brands/square)
- [Stripe](/demand/global-en/brands/stripe)
- [Wise](/demand/global-en/brands/wise)
- [Worldline](/demand/global-en/brands/worldline)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among payment processors worldwide?

In September 2026, PayPal was the most searched among payment processors worldwide, with an estimated 20.5M branded searches and 69.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Payment processors: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/payment-processors

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/payment-processors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.