--- title: "Payment orchestration platforms: Which brands are most popular in search?" description: "Compare the platforms that route payments across providers. Share of Search among Zooz, Payrix, Spreedly, Gr4vy and Primer, the payment orchestration platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/payment-orchestration-platforms" publisher: "Brandwave" --- # Payment orchestration platforms: Which brands are most popular in search? Compare the platforms that route payments across providers. Share of Search among Zooz, Payrix, Spreedly, Gr4vy and Primer, the payment orchestration platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Payment orchestration platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Zooz, 84.6% ## Which brand is most popular in search among payment orchestration platforms worldwide? - In August 2026, Zooz was the most searched among payment orchestration platforms worldwide, with an estimated 40.5K branded searches and 84.6% estimated Share of Search within this set. - Payrix is in 2nd place, 78.5 percentage points behind at 6.1% Share of Search. - Across the 11 months ending August 2026, Zooz’s estimated Share of Search among payment orchestration platforms worldwide increased from 69.4% to 84.6%. - Across the 11 months ending August 2026, Payrix’s estimated Share of Search among payment orchestration platforms worldwide decreased from 13.8% to 6.1%. - Across the 11 months ending August 2026, Spreedly’s estimated Share of Search among payment orchestration platforms worldwide decreased from 11.3% to 6.1%. - Across the 11 months ending August 2026, Gr4vy’s estimated Share of Search among payment orchestration platforms worldwide decreased from 4.1% to 2.1%. - Across the 11 months ending August 2026, Zooz’s estimated Share of Search among payment orchestration platforms worldwide peaked at 86.1% in April 2026 and was lowest at 67.1% in February 2026. - Across the 11 months ending August 2026, Payrix’s estimated Share of Search among payment orchestration platforms worldwide peaked at 16.4% in January 2026 and was lowest at 6.1% in June 2026. - Across the 11 months ending August 2026, Spreedly’s estimated Share of Search among payment orchestration platforms worldwide peaked at 11.5% in March 2026 and was lowest at 5% in May 2026. - Across the 11 months ending August 2026, Gr4vy’s estimated Share of Search among payment orchestration platforms worldwide peaked at 4.2% in March 2026 and was lowest at 1.8% in July 2026. - Across the 11 months ending August 2026, Primer’s estimated Share of Search among payment orchestration platforms worldwide peaked at 1.9% in March 2026 and was lowest at 0.68% in April 2026. - Across the 11 months ending August 2026, Primer held steady: its estimated Share of Search among payment orchestration platforms worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Zooz vs Payrix: compare search popularity](/demand/global-en/compare/payrix-vs-zooz): 84.6% against 6.1% Share of Search. - [Zooz vs Spreedly: compare search popularity](/demand/global-en/compare/spreedly-vs-zooz): 84.6% against 6.1% Share of Search. - [Zooz vs Gr4vy: compare search popularity](/demand/global-en/compare/gr4vy-vs-zooz): 84.6% against 2.1% Share of Search. - [Payrix vs Spreedly: compare search popularity](/demand/global-en/compare/payrix-vs-spreedly): 6.1% Share of Search each. - [Payrix vs Gr4vy: compare search popularity](/demand/global-en/compare/gr4vy-vs-payrix): 6.1% against 2.1% Share of Search. - [Spreedly vs Gr4vy: compare search popularity](/demand/global-en/compare/gr4vy-vs-spreedly): 6.1% against 2.1% Share of Search. ## How did search popularity change for payment orchestration platforms worldwide in August 2026? - Estimated monthly branded searches for Zooz worldwide rose 82.4% over 11 measured months, from 22.2K to 40.5K in August 2026. - Estimated monthly branded searches for Primer worldwide rose 22.9% over 11 measured months, from 480 to 590 in August 2026. - Estimated monthly branded searches for Payrix worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026. - Estimated monthly branded searches for Gr4vy worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026. - Estimated monthly branded searches for Spreedly worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Zooz | 84.6% | 40.5K | 0.0% | Zooz | | 2 | Payrix | 6.1% | 2.9K | 0.0% | Payrix | | 3 | Spreedly | 6.1% | 2.9K | 0.0% | Spreedly | | 4 | Gr4vy | 2.1% | 1K | +13.6% | Gr4vy | | 5 | Primer | 1.2% | 590 | 0.0% | Primer | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Zooz | 22.2K | 69.4% | 1 | | Oct 2025 | Payrix | 4.4K | 13.8% | 2 | | Oct 2025 | Spreedly | 3.6K | 11.3% | 3 | | Oct 2025 | Gr4vy | 1.3K | 4.1% | 4 | | Oct 2025 | Primer | 480 | 1.5% | 5 | | Nov 2025 | Zooz | 22.2K | 71.9% | 1 | | Nov 2025 | Payrix | 4.4K | 14.3% | 2 | | Nov 2025 | Spreedly | 2.9K | 9.4% | 3 | | Nov 2025 | Gr4vy | 880 | 2.9% | 4 | | Nov 2025 | Primer | 480 | 1.6% | 5 | | Dec 2025 | Zooz | 22.2K | 74.1% | 1 | | Dec 2025 | Payrix | 3.6K | 12% | 2 | | Dec 2025 | Spreedly | 2.9K | 9.7% | 3 | | Dec 2025 | Gr4vy | 880 | 2.9% | 4 | | Dec 2025 | Primer | 390 | 1.3% | 5 | | Jan 2026 | Zooz | 22.2K | 67.3% | 1 | | Jan 2026 | Payrix | 5.4K | 16.4% | 2 | | Jan 2026 | Spreedly | 3.6K | 10.9% | 3 | | Jan 2026 | Gr4vy | 1.3K | 3.9% | 4 | | Jan 2026 | Primer | 480 | 1.5% | 5 | | Feb 2026 | Zooz | 22.2K | 67.1% | 1 | | Feb 2026 | Payrix | 5.4K | 16.3% | 2 | | Feb 2026 | Spreedly | 3.6K | 10.9% | 3 | | Feb 2026 | Gr4vy | 1.3K | 3.9% | 4 | | Feb 2026 | Primer | 590 | 1.8% | 5 | | Mar 2026 | Zooz | 27.1K | 70.9% | 1 | | Mar 2026 | Payrix | 4.4K | 11.5% | 2 | | Mar 2026 | Spreedly | 4.4K | 11.5% | 3 | | Mar 2026 | Gr4vy | 1.6K | 4.2% | 4 | | Mar 2026 | Primer | 720 | 1.9% | 5 | | Apr 2026 | Zooz | 60.5K | 86.1% | 1 | | Apr 2026 | Payrix | 4.4K | 6.3% | 2 | | Apr 2026 | Spreedly | 3.6K | 5.1% | 3 | | Apr 2026 | Gr4vy | 1.3K | 1.8% | 4 | | Apr 2026 | Primer | 480 | 0.68% | 5 | | May 2026 | Zooz | 49.5K | 85.3% | 1 | | May 2026 | Payrix | 3.6K | 6.2% | 2 | | May 2026 | Spreedly | 2.9K | 5% | 3 | | May 2026 | Gr4vy | 1.3K | 2.2% | 4 | | May 2026 | Primer | 720 | 1.2% | 5 | | Jun 2026 | Zooz | 40.5K | 84.6% | 1 | | Jun 2026 | Payrix | 2.9K | 6.1% | 2 | | Jun 2026 | Spreedly | 2.9K | 6.1% | 3 | | Jun 2026 | Gr4vy | 1K | 2.1% | 4 | | Jun 2026 | Primer | 590 | 1.2% | 5 | | Jul 2026 | Zooz | 40.5K | 84.8% | 1 | | Jul 2026 | Payrix | 2.9K | 6.1% | 2 | | Jul 2026 | Spreedly | 2.9K | 6.1% | 3 | | Jul 2026 | Gr4vy | 880 | 1.8% | 4 | | Jul 2026 | Primer | 590 | 1.2% | 5 | | Aug 2026 | Zooz | 40.5K | 84.6% | 1 | | Aug 2026 | Payrix | 2.9K | 6.1% | 2 | | Aug 2026 | Spreedly | 2.9K | 6.1% | 3 | | Aug 2026 | Gr4vy | 1K | 2.1% | 4 | | Aug 2026 | Primer | 590 | 1.2% | 5 | | Sep 2026 | Gr4vy | — | — | — | | Sep 2026 | Payrix | — | — | — | | Sep 2026 | Primer | — | — | — | | Sep 2026 | Spreedly | — | — | — | | Sep 2026 | Zooz | — | — | — | ## What is being compared - **Gr4vy**: Measured on the search term “gr4vy”. - **Payrix**: Measured on the search term “payrix”. - **Primer**: Measured on the search term “primer payments”. - **Spreedly**: Measured on the search term “spreedly”. - **Zooz**: Measured on the search term “zooz”. - [Gr4vy](/demand/global-en/brands/gr4vy) - [Payrix](/demand/global-en/brands/payrix) - [Primer](/demand/global-en/brands/primer) - [Spreedly](/demand/global-en/brands/spreedly) - [Zooz](/demand/global-en/brands/zooz) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among payment orchestration platforms worldwide? In August 2026, Zooz was the most searched among payment orchestration platforms worldwide, with an estimated 40.5K branded searches and 84.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Payment orchestration platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/payment-orchestration-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/payment-orchestration-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.