--- title: "Pasta maker brands: Which are searched most?" description: "Compare the pasta maker brands people buy. Share of Search among KitchenAid, Smeg, Kenwood, Cuisinart and Philips, the pasta maker brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/pasta-maker-brands" publisher: "Brandwave" --- # Pasta maker brands: Which are searched most? Compare the pasta maker brands people buy. Share of Search among KitchenAid, Smeg, Kenwood, Cuisinart and Philips, the pasta maker brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Pasta maker brands - **Market**: Global - **Brands compared**: 5 - **Month measured**: Sep 2026 - **Highest Share of Search**: KitchenAid, 45.1% ## Which brand is most popular in search among pasta maker brands worldwide? - In September 2026, KitchenAid was the most searched among pasta maker brands worldwide, with an estimated 1.3M branded searches and 45.1% estimated Share of Search within this set. - Smeg is in 2nd place, 11.2 percentage points behind at 33.9% Share of Search. - Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among pasta maker brands worldwide decreased from 51% to 45.1%. - Across the 12 months ending September 2026, Smeg’s estimated Share of Search among pasta maker brands worldwide increased from 26.7% to 33.9%. - Across the 12 months ending September 2026, Kenwood’s estimated Share of Search among pasta maker brands worldwide decreased from 15.5% to 14%. - Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among pasta maker brands worldwide peaked at 58.2% in December 2025 and was lowest at 45.1% in September 2026. - Across the 12 months ending September 2026, Smeg’s estimated Share of Search among pasta maker brands worldwide peaked at 33.9% in September 2026 and was lowest at 22.3% in November 2025. - Across the 12 months ending September 2026, Kenwood’s estimated Share of Search among pasta maker brands worldwide peaked at 17.2% in March 2026 and was lowest at 11.3% in December 2025. - Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among pasta maker brands worldwide peaked at 9.1% in August 2026 and was lowest at 6.7% in October 2025. - Across the 12 months ending September 2026, Cuisinart and Philips held steady: their estimated Share of Search among pasta maker brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [KitchenAid vs Smeg: compare search popularity](/demand/global-en/compare/kitchenaid-vs-smeg): 45.1% against 33.9% Share of Search. - [KitchenAid vs Kenwood: compare search popularity](/demand/global-en/compare/kenwood-vs-kitchenaid): 45.1% against 14% Share of Search. - [KitchenAid vs Cuisinart: compare search popularity](/demand/global-en/compare/cuisinart-vs-kitchenaid): 45.1% against 7% Share of Search. - [Smeg vs Kenwood: compare search popularity](/demand/global-en/compare/kenwood-vs-smeg): 33.9% against 14% Share of Search. - [Smeg vs Cuisinart: compare search popularity](/demand/global-en/compare/cuisinart-vs-smeg): 33.9% against 7% Share of Search. - [Kenwood vs Cuisinart: compare search popularity](/demand/global-en/compare/cuisinart-vs-kenwood): 14% against 7% Share of Search. ## How did search popularity change for pasta maker brands worldwide in September 2026? - In September 2026, Smeg gained estimated Share of Search among pasta maker brands worldwide, from 30.3% to 33.9%. - In September 2026, Cuisinart lost estimated Share of Search among pasta maker brands worldwide, from 9.1% to 7%. - In September 2026, Kenwood lost estimated Share of Search among pasta maker brands worldwide, from 14.8% to 14%. - In September 2026, KitchenAid lost estimated Share of Search among pasta maker brands worldwide, from 45.8% to 45.1%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | KitchenAid | 45.1% | 1.3M | +4.5% | KitchenAid | | 2 | Smeg | 33.9% | 958K | +18.6% | Smeg | | 3 | Kenwood | 14% | 394K | 0.0% | Kenwood | | 4 | Cuisinart | 7% | 198K | -18.0% | Cuisinart | | 5 | Philips | 0.02% | 590 | +22.9% | Philips | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | KitchenAid | 1.8M | 51% | 1 | | Oct 2025 | Smeg | 958K | 26.7% | 2 | | Oct 2025 | Kenwood | 557K | 15.5% | 3 | | Oct 2025 | Cuisinart | 242K | 6.7% | 4 | | Oct 2025 | Philips | 590 | 0.02% | 5 | | Nov 2025 | KitchenAid | 3M | 56.8% | 1 | | Nov 2025 | Smeg | 1.2M | 22.3% | 2 | | Nov 2025 | Kenwood | 678K | 13% | 3 | | Nov 2025 | Cuisinart | 411K | 7.9% | 4 | | Nov 2025 | Philips | 880 | 0.02% | 5 | | Dec 2025 | KitchenAid | 3M | 58.2% | 1 | | Dec 2025 | Smeg | 1.2M | 22.5% | 2 | | Dec 2025 | Kenwood | 584K | 11.3% | 3 | | Dec 2025 | Cuisinart | 411K | 8% | 4 | | Dec 2025 | Philips | 880 | 0.02% | 5 | | Jan 2026 | KitchenAid | 1.8M | 47.8% | 1 | | Jan 2026 | Smeg | 1.2M | 30.7% | 2 | | Jan 2026 | Kenwood | 476K | 12.6% | 3 | | Jan 2026 | Cuisinart | 337K | 8.9% | 4 | | Jan 2026 | Philips | 880 | 0.02% | 5 | | Feb 2026 | KitchenAid | 1.5M | 47.4% | 1 | | Feb 2026 | Smeg | 933K | 30.4% | 2 | | Feb 2026 | Kenwood | 467K | 15.2% | 3 | | Feb 2026 | Cuisinart | 215K | 7% | 4 | | Feb 2026 | Philips | 880 | 0.03% | 5 | | Mar 2026 | KitchenAid | 1.5M | 46% | 1 | | Mar 2026 | Smeg | 933K | 28.4% | 2 | | Mar 2026 | Kenwood | 566K | 17.2% | 3 | | Mar 2026 | Cuisinart | 275K | 8.4% | 4 | | Mar 2026 | Philips | 590 | 0.02% | 5 | | Apr 2026 | KitchenAid | 1.5M | 50.2% | 1 | | Apr 2026 | Smeg | 783K | 26.7% | 2 | | Apr 2026 | Kenwood | 478K | 16.3% | 3 | | Apr 2026 | Cuisinart | 198K | 6.8% | 4 | | Apr 2026 | Philips | 590 | 0.02% | 5 | | May 2026 | KitchenAid | 1.3M | 46.8% | 1 | | May 2026 | Smeg | 783K | 28.3% | 2 | | May 2026 | Kenwood | 455K | 16.5% | 3 | | May 2026 | Cuisinart | 234K | 8.5% | 4 | | May 2026 | Philips | 480 | 0.02% | 5 | | Jun 2026 | KitchenAid | 1.2M | 48.2% | 1 | | Jun 2026 | Smeg | 660K | 27.3% | 2 | | Jun 2026 | Kenwood | 394K | 16.3% | 3 | | Jun 2026 | Cuisinart | 198K | 8.2% | 4 | | Jun 2026 | Philips | 390 | 0.02% | 5 | | Jul 2026 | KitchenAid | 1.2M | 46.5% | 1 | | Jul 2026 | Smeg | 783K | 29.7% | 2 | | Jul 2026 | Kenwood | 394K | 14.9% | 3 | | Jul 2026 | Cuisinart | 234K | 8.9% | 4 | | Jul 2026 | Philips | 390 | 0.01% | 5 | | Aug 2026 | KitchenAid | 1.2M | 45.8% | 1 | | Aug 2026 | Smeg | 808K | 30.3% | 2 | | Aug 2026 | Kenwood | 394K | 14.8% | 3 | | Aug 2026 | Cuisinart | 242K | 9.1% | 4 | | Aug 2026 | Philips | 480 | 0.02% | 5 | | Sep 2026 | KitchenAid | 1.3M | 45.1% | 1 | | Sep 2026 | Smeg | 958K | 33.9% | 2 | | Sep 2026 | Kenwood | 394K | 14% | 3 | | Sep 2026 | Cuisinart | 198K | 7% | 4 | | Sep 2026 | Philips | 590 | 0.02% | 5 | ## What is being compared - **Cuisinart**: Measured on the search terms “cuisinart” and “cuisinart food processor”, summed into one figure. - **Kenwood**: Measured on the search terms “kenwood”, “kenwood foodprocessor”, “kenwood mixer” and “kenwood truck”, summed into one figure. - **KitchenAid**: Measured on the search terms “kitchenaid”, “kitchenaid artisan”, “kitchenaid mixer” and “kitchenaid stand mixer”, summed into one figure. - **Philips**: Measured on the search term “philips pasta”. - **Smeg**: Measured on the search terms “smeg” and “smeg toaster”, summed into one figure. - [Cuisinart](/demand/global-en/brands/cuisinart) - [Kenwood](/demand/global-en/brands/kenwood) - [KitchenAid](/demand/global-en/brands/kitchenaid) - [Philips](/demand/global-en/brands/philips) - [Smeg](/demand/global-en/brands/smeg) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among pasta maker brands worldwide? In September 2026, KitchenAid was the most searched among pasta maker brands worldwide, with an estimated 1.3M branded searches and 45.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Pasta maker brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/pasta-maker-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/pasta-maker-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.