---
title: "Packing cube brands: Which brands are most popular in search?"
description: "Compare the packing cube brands people buy. Share of Search among Peak Design, Sea to Summit, Eagle Creek, TravelWise, AmazonBasics and Gonex, the packing cube brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/packing-cube-brands"
publisher: "Brandwave"
---

# Packing cube brands: Which brands are most popular in search?

Compare the packing cube brands people buy. Share of Search among Peak Design, Sea to Summit, Eagle Creek, TravelWise, AmazonBasics and Gonex, the packing cube brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Packing cube brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Peak Design, 56.1%

## Which brand is most popular in search among packing cube brands worldwide?

- In August 2026, Peak Design was the most searched among packing cube brands worldwide, with an estimated 211K branded searches and 56.1% estimated Share of Search within this set.
- Sea to Summit is in 2nd place, 26.9 percentage points behind at 29.2% Share of Search.
- Across the 11 months ending August 2026, Peak Design’s estimated Share of Search among packing cube brands worldwide decreased from 66.2% to 56.1%.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among packing cube brands worldwide increased from 18.9% to 29.2%.
- Across the 11 months ending August 2026, Peak Design’s estimated Share of Search among packing cube brands worldwide peaked at 68.3% in November 2025 and was lowest at 51.2% in July 2026.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among packing cube brands worldwide peaked at 32.5% in July 2026 and was lowest at 18.8% in December 2025.
- Across the 11 months ending August 2026, Eagle Creek’s estimated Share of Search among packing cube brands worldwide peaked at 14.6% in July 2026 and was lowest at 10.6% in November 2025.
- Across the 11 months ending August 2026, Eagle Creek, TravelWise, AmazonBasics and Gonex held steady: their estimated Share of Search among packing cube brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Peak Design vs Sea to Summit: compare search popularity](/demand/global-en/compare/peak-design-vs-sea-to-summit): 56.1% against 29.2% Share of Search.
- [Peak Design vs Eagle Creek: compare search popularity](/demand/global-en/compare/eagle-creek-vs-peak-design): 56.1% against 13.1% Share of Search.
- [Sea to Summit vs Eagle Creek: compare search popularity](/demand/global-en/compare/eagle-creek-vs-sea-to-summit): 29.2% against 13.1% Share of Search.

## How did search popularity change for packing cube brands worldwide in August 2026?

- In August 2026, Peak Design gained estimated Share of Search among packing cube brands worldwide, from 51.2% to 56.1%.
- In August 2026, Sea to Summit lost estimated Share of Search among packing cube brands worldwide, from 32.5% to 29.2%.
- In August 2026, Eagle Creek lost estimated Share of Search among packing cube brands worldwide, from 14.6% to 13.1%.
- Estimated monthly branded searches for Gonex worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.
- Estimated monthly branded searches for TravelWise worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.
- Estimated monthly branded searches for AmazonBasics worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Peak Design | 56.1% | 211K | +21.9% | Peak Design |
| 2 | Sea to Summit | 29.2% | 110K | 0.0% | Sea to Summit |
| 3 | Eagle Creek | 13.1% | 49.5K | 0.0% | Eagle Creek |
| 4 | TravelWise | 0.77% | 2.9K | 0.0% | TravelWise |
| 5 | AmazonBasics | 0.64% | 2.4K | 0.0% | AmazonBasics |
| 6 | Gonex | 0.13% | 480 | 0.0% | Gonex |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Peak Design | 211K | 66.2% | 1 |
| Oct 2025 | Sea to Summit | 60.5K | 18.9% | 2 |
| Oct 2025 | Eagle Creek | 40.5K | 12.7% | 3 |
| Oct 2025 | TravelWise | 3.6K | 1.1% | 4 |
| Oct 2025 | AmazonBasics | 2.9K | 0.91% | 5 |
| Oct 2025 | Gonex | 390 | 0.12% | 6 |
| Nov 2025 | Peak Design | 261K | 68.3% | 1 |
| Nov 2025 | Sea to Summit | 74K | 19.3% | 2 |
| Nov 2025 | Eagle Creek | 40.5K | 10.6% | 3 |
| Nov 2025 | TravelWise | 3.6K | 0.94% | 4 |
| Nov 2025 | AmazonBasics | 2.9K | 0.76% | 5 |
| Nov 2025 | Gonex | 390 | 0.1% | 6 |
| Dec 2025 | Peak Design | 214K | 66.4% | 1 |
| Dec 2025 | Sea to Summit | 60.5K | 18.8% | 2 |
| Dec 2025 | Eagle Creek | 40.5K | 12.6% | 3 |
| Dec 2025 | AmazonBasics | 3.6K | 1.1% | 4 |
| Dec 2025 | TravelWise | 2.9K | 0.9% | 5 |
| Dec 2025 | Gonex | 480 | 0.15% | 6 |
| Jan 2026 | Peak Design | 211K | 63.4% | 1 |
| Jan 2026 | Sea to Summit | 74K | 22.2% | 2 |
| Jan 2026 | Eagle Creek | 40.5K | 12.1% | 3 |
| Jan 2026 | AmazonBasics | 3.6K | 1.1% | 4 |
| Jan 2026 | TravelWise | 3.6K | 1.1% | 5 |
| Jan 2026 | Gonex | 480 | 0.14% | 6 |
| Feb 2026 | Peak Design | 174K | 63.3% | 1 |
| Feb 2026 | Sea to Summit | 60.5K | 22.1% | 2 |
| Feb 2026 | Eagle Creek | 33.1K | 12.1% | 3 |
| Feb 2026 | TravelWise | 3.6K | 1.3% | 4 |
| Feb 2026 | AmazonBasics | 2.9K | 1.1% | 5 |
| Feb 2026 | Gonex | 390 | 0.14% | 6 |
| Mar 2026 | Peak Design | 214K | 63.8% | 1 |
| Mar 2026 | Sea to Summit | 74K | 22.1% | 2 |
| Mar 2026 | Eagle Creek | 40.5K | 12.1% | 3 |
| Mar 2026 | TravelWise | 3.6K | 1.1% | 4 |
| Mar 2026 | AmazonBasics | 2.9K | 0.87% | 5 |
| Mar 2026 | Gonex | 390 | 0.12% | 6 |
| Apr 2026 | Peak Design | 175K | 59.2% | 1 |
| Apr 2026 | Sea to Summit | 74K | 25% | 2 |
| Apr 2026 | Eagle Creek | 40.5K | 13.7% | 3 |
| Apr 2026 | AmazonBasics | 2.9K | 0.98% | 4 |
| Apr 2026 | TravelWise | 2.9K | 0.98% | 5 |
| Apr 2026 | Gonex | 390 | 0.13% | 6 |
| May 2026 | Peak Design | 211K | 59.1% | 1 |
| May 2026 | Sea to Summit | 90.5K | 25.3% | 2 |
| May 2026 | Eagle Creek | 49.5K | 13.8% | 3 |
| May 2026 | AmazonBasics | 2.9K | 0.81% | 4 |
| May 2026 | TravelWise | 2.9K | 0.81% | 5 |
| May 2026 | Gonex | 390 | 0.11% | 6 |
| Jun 2026 | Peak Design | 211K | 59.2% | 1 |
| Jun 2026 | Sea to Summit | 90.5K | 25.3% | 2 |
| Jun 2026 | Eagle Creek | 49.5K | 13.9% | 3 |
| Jun 2026 | TravelWise | 2.9K | 0.81% | 4 |
| Jun 2026 | AmazonBasics | 2.4K | 0.67% | 5 |
| Jun 2026 | Gonex | 480 | 0.13% | 6 |
| Jul 2026 | Peak Design | 173K | 51.2% | 1 |
| Jul 2026 | Sea to Summit | 110K | 32.5% | 2 |
| Jul 2026 | Eagle Creek | 49.5K | 14.6% | 3 |
| Jul 2026 | TravelWise | 2.9K | 0.86% | 4 |
| Jul 2026 | AmazonBasics | 2.4K | 0.71% | 5 |
| Jul 2026 | Gonex | 480 | 0.14% | 6 |
| Aug 2026 | Peak Design | 211K | 56.1% | 1 |
| Aug 2026 | Sea to Summit | 110K | 29.2% | 2 |
| Aug 2026 | Eagle Creek | 49.5K | 13.1% | 3 |
| Aug 2026 | TravelWise | 2.9K | 0.77% | 4 |
| Aug 2026 | AmazonBasics | 2.4K | 0.64% | 5 |
| Aug 2026 | Gonex | 480 | 0.13% | 6 |
| Sep 2026 | AmazonBasics | — | — | — |
| Sep 2026 | Eagle Creek | — | — | — |
| Sep 2026 | Gonex | — | — | — |
| Sep 2026 | Peak Design | — | — | — |
| Sep 2026 | Sea to Summit | — | — | — |
| Sep 2026 | TravelWise | — | — | — |

## What is being compared

- **AmazonBasics**: Measured on the search term “amazonbasics”.
- **Eagle Creek**: Measured on the search term “eagle creek”.
- **Gonex**: Measured on the search term “gonex bag”.
- **Peak Design**: Measured on the search terms “peak design”, “peak design travel backpack”, “peakdesign”, “peakdesign com” and “travel backpack peak design”, summed into one figure.
- **Sea to Summit**: Measured on the search term “sea to summit”.
- **TravelWise**: Measured on the search term “travelwise”.

- [AmazonBasics](/demand/global-en/brands/amazonbasics)
- [Eagle Creek](/demand/global-en/brands/eagle-creek)
- [Gonex](/demand/global-en/brands/gonex)
- [Peak Design](/demand/global-en/brands/peak-design)
- [Sea to Summit](/demand/global-en/brands/sea-to-summit)
- [TravelWise](/demand/global-en/brands/travelwise)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among packing cube brands worldwide?

In August 2026, Peak Design was the most searched among packing cube brands worldwide, with an estimated 211K branded searches and 56.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Packing cube brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/packing-cube-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/packing-cube-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
