---
title: "Open-ear headphone brands: Which brands are most popular in search?"
description: "Compare brands that offer open-ear headphones for activity and everyday use. Share of Search among Shokz, Soundcore, Suunto, TOZO and Cleer Audio, the open-ear headphone brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/open-ear-headphone-brands"
publisher: "Brandwave"
---

# Open-ear headphone brands: Which brands are most popular in search?

Compare brands that offer open-ear headphones for activity and everyday use. Share of Search among Shokz, Soundcore, Suunto, TOZO and Cleer Audio, the open-ear headphone brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Open-ear headphone brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Shokz, 43.9%

## Which brand is most popular in search among open-ear headphone brands worldwide?

- In August 2026, Shokz was the most searched among open-ear headphone brands worldwide, with an estimated 799K branded searches and 43.9% estimated Share of Search within this set.
- Soundcore is in 2nd place, 6.3 percentage points behind at 37.6% Share of Search.
- Across the 11 months ending August 2026, Shokz’s estimated Share of Search among open-ear headphone brands worldwide increased from 42.4% to 43.9%.
- Across the 11 months ending August 2026, Soundcore’s estimated Share of Search among open-ear headphone brands worldwide increased from 35.5% to 37.6%.
- Across the 11 months ending August 2026, Suunto’s estimated Share of Search among open-ear headphone brands worldwide decreased from 20.2% to 17.1%.
- Across the 11 months ending August 2026, Shokz’s estimated Share of Search among open-ear headphone brands worldwide peaked at 49.5% in November 2025 and was lowest at 42.4% in October 2025.
- Across the 11 months ending August 2026, Soundcore’s estimated Share of Search among open-ear headphone brands worldwide peaked at 38.3% in June 2026 and was lowest at 33.2% in November 2025.
- Across the 11 months ending August 2026, Suunto’s estimated Share of Search among open-ear headphone brands worldwide peaked at 20.2% in October 2025 and was lowest at 13.8% in December 2025.
- Across the 11 months ending August 2026, TOZO and Cleer Audio held steady: their estimated Share of Search among open-ear headphone brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Shokz vs Soundcore: compare search popularity](/demand/global-en/compare/shokz-vs-soundcore): 43.9% against 37.6% Share of Search.
- [Shokz vs Suunto: compare search popularity](/demand/global-en/compare/shokz-vs-suunto): 43.9% against 17.1% Share of Search.
- [Soundcore vs Suunto: compare search popularity](/demand/global-en/compare/soundcore-vs-suunto): 37.6% against 17.1% Share of Search.

## How did search popularity change for open-ear headphone brands worldwide in August 2026?

- In August 2026, Soundcore gained estimated Share of Search among open-ear headphone brands worldwide, from 35.1% to 37.6%.
- In August 2026, Suunto gained estimated Share of Search among open-ear headphone brands worldwide, from 15.4% to 17.1%.
- In August 2026, Shokz lost estimated Share of Search among open-ear headphone brands worldwide, from 48.1% to 43.9%.
- Estimated monthly branded searches for TOZO worldwide fell 13.9% over 11 measured months, from 28.3K to 24.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Shokz | 43.9% | 799K | +0.0% | Shokz |
| 2 | Soundcore | 37.6% | 683K | +17.2% | Anker |
| 3 | Suunto | 17.1% | 310K | +21.5% | Suunto |
| 4 | TOZO | 1.3% | 24.4K | +5.1% | TOZO |
| 5 | Cleer Audio | 0.08% | 1.5K | +22.2% | Cleer Audio |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Shokz | 660K | 42.4% | 1 |
| Oct 2025 | Soundcore | 552K | 35.5% | 2 |
| Oct 2025 | Suunto | 315K | 20.2% | 3 |
| Oct 2025 | TOZO | 28.3K | 1.8% | 4 |
| Oct 2025 | Cleer Audio | 1.6K | 0.11% | 5 |
| Nov 2025 | Shokz | 977K | 49.5% | 1 |
| Nov 2025 | Soundcore | 655K | 33.2% | 2 |
| Nov 2025 | Suunto | 312K | 15.8% | 3 |
| Nov 2025 | TOZO | 28.6K | 1.4% | 4 |
| Nov 2025 | Cleer Audio | 1.5K | 0.08% | 5 |
| Dec 2025 | Shokz | 878K | 47.5% | 1 |
| Dec 2025 | Soundcore | 682K | 36.9% | 2 |
| Dec 2025 | Suunto | 255K | 13.8% | 3 |
| Dec 2025 | TOZO | 29.6K | 1.6% | 4 |
| Dec 2025 | Cleer Audio | 1.7K | 0.09% | 5 |
| Jan 2026 | Shokz | 788K | 48.5% | 1 |
| Jan 2026 | Soundcore | 554K | 34% | 2 |
| Jan 2026 | Suunto | 254K | 15.6% | 3 |
| Jan 2026 | TOZO | 28.4K | 1.7% | 4 |
| Jan 2026 | Cleer Audio | 1.7K | 0.11% | 5 |
| Feb 2026 | Shokz | 661K | 44.9% | 1 |
| Feb 2026 | Soundcore | 535K | 36.3% | 2 |
| Feb 2026 | Suunto | 253K | 17.2% | 3 |
| Feb 2026 | TOZO | 23.2K | 1.6% | 4 |
| Feb 2026 | Cleer Audio | 1.4K | 0.09% | 5 |
| Mar 2026 | Shokz | 779K | 48.2% | 1 |
| Mar 2026 | Soundcore | 554K | 34.3% | 2 |
| Mar 2026 | Suunto | 254K | 15.7% | 3 |
| Mar 2026 | TOZO | 28.2K | 1.7% | 4 |
| Mar 2026 | Cleer Audio | 1.5K | 0.09% | 5 |
| Apr 2026 | Shokz | 782K | 48.2% | 1 |
| Apr 2026 | Soundcore | 554K | 34.2% | 2 |
| Apr 2026 | Suunto | 255K | 15.7% | 3 |
| Apr 2026 | TOZO | 28.3K | 1.7% | 4 |
| Apr 2026 | Cleer Audio | 1.4K | 0.09% | 5 |
| May 2026 | Shokz | 806K | 46.1% | 1 |
| May 2026 | Soundcore | 661K | 37.8% | 2 |
| May 2026 | Suunto | 255K | 14.6% | 3 |
| May 2026 | TOZO | 24.2K | 1.4% | 4 |
| May 2026 | Cleer Audio | 1.4K | 0.08% | 5 |
| Jun 2026 | Shokz | 799K | 45.7% | 1 |
| Jun 2026 | Soundcore | 669K | 38.3% | 2 |
| Jun 2026 | Suunto | 255K | 14.6% | 3 |
| Jun 2026 | TOZO | 23.3K | 1.3% | 4 |
| Jun 2026 | Cleer Audio | 1.4K | 0.08% | 5 |
| Jul 2026 | Shokz | 798K | 48.1% | 1 |
| Jul 2026 | Soundcore | 583K | 35.1% | 2 |
| Jul 2026 | Suunto | 255K | 15.4% | 3 |
| Jul 2026 | TOZO | 23.2K | 1.4% | 4 |
| Jul 2026 | Cleer Audio | 1.3K | 0.08% | 5 |
| Aug 2026 | Shokz | 799K | 43.9% | 1 |
| Aug 2026 | Soundcore | 683K | 37.6% | 2 |
| Aug 2026 | Suunto | 310K | 17.1% | 3 |
| Aug 2026 | TOZO | 24.4K | 1.3% | 4 |
| Aug 2026 | Cleer Audio | 1.5K | 0.08% | 5 |
| Sep 2026 | Cleer Audio | — | — | — |
| Sep 2026 | Shokz | — | — | — |
| Sep 2026 | Soundcore | — | — | — |
| Sep 2026 | Suunto | — | — | — |
| Sep 2026 | TOZO | — | — | — |

## What is being compared

- **Cleer Audio**: Measured on the search terms “cleer arc”, “cleer audio”, “cleer audio headphones”, “cleeraudio” and “cleeraudio com”, summed into one figure.
- **Shokz**: Measured on the search terms “headphones shokz”, “open ear headphones shokz”, “shokz”, “shokz com”, “shokz headphones”, “shokz open ear headphones”, “shokz openfit” and “shokz openrun”, summed into one figure.
- **Soundcore**: Measured on the search terms “bluetooth speaker soundcore”, “headphones soundcore”, “open ear headphones soundcore”, “soundcore”, “soundcore aerofit”, “soundcore boom”, “soundcore com”, “soundcore headphones”, “soundcore open ear headphones”, “soundcore speaker” and “speaker soundcore”, summed into one figure.
- **Suunto**: Measured on the search terms “suunto”, “suunto com”, “suunto headphones”, “suunto open ear headphones”, “suunto sonic” and “suunto wing”, summed into one figure.
- **TOZO**: Measured on the search terms “headphones tozo”, “tozo”, “tozo headphones”, “tozo open ear”, “tozo open ear headphones” and “tozostore com”, summed into one figure.

- [Cleer Audio](/demand/global-en/brands/cleer-audio)
- [Shokz](/demand/global-en/brands/shokz)
- [Soundcore](/demand/global-en/brands/soundcore)
- [Suunto](/demand/global-en/brands/suunto)
- [TOZO](/demand/global-en/brands/tozo)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among open-ear headphone brands worldwide?

In August 2026, Shokz was the most searched among open-ear headphone brands worldwide, with an estimated 799K branded searches and 43.9% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Open-ear headphone brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/open-ear-headphone-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/open-ear-headphone-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.