---
title: "Online whiteboard platforms: Which brands are most popular in search?"
description: "Compare services and tools used to collaborate on a shared online whiteboard. Share of Search among FigJam, Miro, Lucidspark, Mural and Whimsical, the online whiteboard platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/online-whiteboard-platforms"
publisher: "Brandwave"
---

# Online whiteboard platforms: Which brands are most popular in search?

Compare services and tools used to collaborate on a shared online whiteboard. Share of Search among FigJam, Miro, Lucidspark, Mural and Whimsical, the online whiteboard platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Online whiteboard platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: FigJam, 65.3%

## Which brand is most popular in search among online whiteboard platforms worldwide?

- In August 2026, FigJam was the most searched among online whiteboard platforms worldwide, with an estimated 168K branded searches and 65.3% estimated Share of Search within this set.
- Miro is in 2nd place, 39.1 percentage points behind at 26.2% Share of Search.
- Across the 11 months ending August 2026, FigJam’s estimated Share of Search among online whiteboard platforms worldwide increased from 58.3% to 65.3%.
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among online whiteboard platforms worldwide decreased from 28.3% to 26.2%.
- Across the 11 months ending August 2026, Lucidspark’s estimated Share of Search among online whiteboard platforms worldwide decreased from 11.7% to 7.3%.
- Across the 11 months ending August 2026, FigJam’s estimated Share of Search among online whiteboard platforms worldwide peaked at 67.7% in December 2025 and was lowest at 51.2% in February 2026.
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among online whiteboard platforms worldwide peaked at 39% in February 2026 and was lowest at 22% in December 2025.
- Across the 11 months ending August 2026, Lucidspark’s estimated Share of Search among online whiteboard platforms worldwide peaked at 11.7% in October 2025 and was lowest at 6.8% in July 2026.
- Across the 11 months ending August 2026, Mural and Whimsical held steady: their estimated Share of Search among online whiteboard platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [FigJam vs Miro: compare search popularity](/demand/global-en/compare/figjam-vs-miro): 65.3% against 26.2% Share of Search.
- [FigJam vs Lucidspark: compare search popularity](/demand/global-en/compare/figjam-vs-lucidspark): 65.3% against 7.3% Share of Search.
- [Miro vs Lucidspark: compare search popularity](/demand/global-en/compare/lucidspark-vs-miro): 26.2% against 7.3% Share of Search.

## How did search popularity change for online whiteboard platforms worldwide in August 2026?

- In August 2026, FigJam gained estimated Share of Search among online whiteboard platforms worldwide, from 58.6% to 65.3%.
- In August 2026, Miro lost estimated Share of Search among online whiteboard platforms worldwide, from 32.8% to 26.2%.
- Estimated monthly branded searches for Whimsical worldwide fell 49.7% over 11 measured months, from 2K to 990 in August 2026.
- Estimated monthly branded searches for Lucidspark worldwide fell 44.7% over 11 measured months, from 33.8K to 18.7K in August 2026.
- Estimated monthly branded searches for Mural worldwide fell 35.8% over 11 measured months, from 3K to 1.9K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | FigJam | 65.3% | 168K | +48.3% | Figma |
| 2 | Miro | 26.2% | 67.6K | +6.4% | Miro |
| 3 | Lucidspark | 7.3% | 18.7K | +42.4% | Lucid Software |
| 4 | Mural | 0.75% | 1.9K | -0.5% | Mural |
| 5 | Whimsical | 0.38% | 990 | -29.8% | Whimsical |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | FigJam | 169K | 58.3% | 1 |
| Oct 2025 | Miro | 81.9K | 28.3% | 2 |
| Oct 2025 | Lucidspark | 33.8K | 11.7% | 3 |
| Oct 2025 | Mural | 3K | 1% | 4 |
| Oct 2025 | Whimsical | 2K | 0.68% | 5 |
| Nov 2025 | FigJam | 169K | 63.3% | 1 |
| Nov 2025 | Miro | 66.2K | 24.8% | 2 |
| Nov 2025 | Lucidspark | 27.7K | 10.4% | 3 |
| Nov 2025 | Mural | 2.7K | 1% | 4 |
| Nov 2025 | Whimsical | 1.4K | 0.52% | 5 |
| Dec 2025 | FigJam | 169K | 67.7% | 1 |
| Dec 2025 | Miro | 55K | 22% | 2 |
| Dec 2025 | Lucidspark | 22.6K | 9.1% | 3 |
| Dec 2025 | Mural | 2.1K | 0.84% | 4 |
| Dec 2025 | Whimsical | 950 | 0.38% | 5 |
| Jan 2026 | FigJam | 170K | 64% | 1 |
| Jan 2026 | Miro | 69.5K | 26.2% | 2 |
| Jan 2026 | Lucidspark | 22.7K | 8.6% | 3 |
| Jan 2026 | Mural | 2.3K | 0.85% | 4 |
| Jan 2026 | Whimsical | 1.1K | 0.42% | 5 |
| Feb 2026 | FigJam | 116K | 51.2% | 1 |
| Feb 2026 | Miro | 88.1K | 39% | 2 |
| Feb 2026 | Lucidspark | 18.5K | 8.2% | 3 |
| Feb 2026 | Mural | 2.4K | 1.1% | 4 |
| Feb 2026 | Whimsical | 1.1K | 0.49% | 5 |
| Mar 2026 | FigJam | 140K | 57.1% | 1 |
| Mar 2026 | Miro | 79.2K | 32.2% | 2 |
| Mar 2026 | Lucidspark | 22.8K | 9.3% | 3 |
| Mar 2026 | Mural | 2.4K | 0.98% | 4 |
| Mar 2026 | Whimsical | 1.1K | 0.45% | 5 |
| Apr 2026 | FigJam | 115K | 55.1% | 1 |
| Apr 2026 | Miro | 71K | 34.1% | 2 |
| Apr 2026 | Lucidspark | 18.6K | 8.9% | 3 |
| Apr 2026 | Mural | 2.7K | 1.3% | 4 |
| Apr 2026 | Whimsical | 1.1K | 0.52% | 5 |
| May 2026 | FigJam | 114K | 55% | 1 |
| May 2026 | Miro | 74.4K | 36% | 2 |
| May 2026 | Lucidspark | 15.4K | 7.4% | 3 |
| May 2026 | Mural | 2.3K | 1.1% | 4 |
| May 2026 | Whimsical | 1.1K | 0.54% | 5 |
| Jun 2026 | FigJam | 138K | 57.5% | 1 |
| Jun 2026 | Miro | 79.3K | 32.9% | 2 |
| Jun 2026 | Lucidspark | 19K | 7.9% | 3 |
| Jun 2026 | Mural | 2.5K | 1.1% | 4 |
| Jun 2026 | Whimsical | 1.4K | 0.58% | 5 |
| Jul 2026 | FigJam | 113K | 58.6% | 1 |
| Jul 2026 | Miro | 63.5K | 32.8% | 2 |
| Jul 2026 | Lucidspark | 13.1K | 6.8% | 3 |
| Jul 2026 | Mural | 1.9K | 1% | 4 |
| Jul 2026 | Whimsical | 1.4K | 0.73% | 5 |
| Aug 2026 | FigJam | 168K | 65.3% | 1 |
| Aug 2026 | Miro | 67.6K | 26.2% | 2 |
| Aug 2026 | Lucidspark | 18.7K | 7.3% | 3 |
| Aug 2026 | Mural | 1.9K | 0.75% | 4 |
| Aug 2026 | Whimsical | 990 | 0.38% | 5 |
| Sep 2026 | FigJam | — | — | — |
| Sep 2026 | Lucidspark | — | — | — |
| Sep 2026 | Miro | — | — | — |
| Sep 2026 | Mural | — | — | — |
| Sep 2026 | Whimsical | — | — | — |

## What is being compared

- **FigJam**: Measured on the search terms “figjam”, “figjam ai”, “figjam app”, “figjam software” and “figjam whiteboard”, summed into one figure.
- **Lucidspark**: Measured on the search terms “lucidspark”, “lucidspark app”, “lucidspark com” and “lucidspark whiteboard”, summed into one figure.
- **Miro**: Measured on the search terms “miro ai”, “miro com”, “miro online whiteboard”, “miro whiteboard”, “online whiteboard miro” and “whiteboard miro”, summed into one figure.
- **Mural**: Measured on the search terms “mural co”, “mural online whiteboard”, “mural whiteboard” and “online whiteboard mural”, summed into one figure.
- **Whimsical**: Measured on the search terms “whimsical com” and “whimsical whiteboard”, summed into one figure.

- [FigJam](/demand/global-en/brands/figjam)
- [Lucidspark](/demand/global-en/brands/lucidspark)
- [Miro](/demand/global-en/brands/miro)
- [Mural](/demand/global-en/brands/mural)
- [Whimsical](/demand/global-en/brands/whimsical)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among online whiteboard platforms worldwide?

In August 2026, FigJam was the most searched among online whiteboard platforms worldwide, with an estimated 168K branded searches and 65.3% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Online whiteboard platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/online-whiteboard-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/online-whiteboard-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.