--- title: "eToro vs Robinhood: Which is searched more?" description: "Which is more popular in search, eToro or Robinhood? Compare estimated monthly branded-search demand and Share of Search inside the Online trading platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/online-trading-platforms/compare/etoro-vs-robinhood" publisher: "Brandwave" --- # eToro vs Robinhood: Which is searched more? Which is more popular in search, eToro or Robinhood? Compare estimated monthly branded-search demand and Share of Search inside the Online trading platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: eToro and Robinhood - **Competitive set**: Online trading platforms - **Market**: Global - **Month measured**: Aug 2026 - **eToro Share of Search**: 11.5% - **Robinhood Share of Search**: 49.5% ## Which is more popular in search, eToro or Robinhood? - In August 2026, Robinhood had more branded searches than eToro among online trading platforms worldwide. Robinhood was estimated to have 2.1M branded searches compared to eToro’s 480K, and held a 49.5% Share of Search versus eToro’s 11.5%. - Robinhood was ahead of eToro in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, eToro’s estimated Share of Search among online trading platforms worldwide moved from 15.6% to 11.5%, and its estimated monthly branded searches moved from 868K to 480K. - Across the 11 months ending August 2026, Robinhood’s estimated Share of Search among online trading platforms worldwide moved from 43.3% to 49.5%, and its estimated monthly branded searches moved from 2.4M to 2.1M. ## How did search popularity change for online trading platforms worldwide in August 2026? - In August 2026, Robinhood gained estimated Share of Search among online trading platforms worldwide, from 45.5% to 49.5%. - In August 2026, eToro lost estimated Share of Search among online trading platforms worldwide, from 12.5% to 11.5%. ## Month by month | Month | eToro estimated searches | eToro Share of Search | eToro rank | Robinhood estimated searches | Robinhood Share of Search | Robinhood rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 868K | 15.6% | 3 | 2.4M | 43.3% | 1 | | Nov 2025 | 705K | 14.3% | 3 | 2.4M | 48.8% | 1 | | Dec 2025 | 584K | 13.8% | 4 | 2M | 46.7% | 1 | | Jan 2026 | 864K | 16.8% | 3 | 2M | 39.6% | 1 | | Feb 2026 | 708K | 15.5% | 3 | 2M | 44.3% | 1 | | Mar 2026 | 712K | 14.8% | 3 | 2.1M | 42.8% | 1 | | Apr 2026 | 587K | 13.1% | 4 | 2M | 45.3% | 1 | | May 2026 | 580K | 13.4% | 4 | 1.8M | 40.8% | 1 | | Jun 2026 | 578K | 12.8% | 4 | 2.1M | 46.8% | 1 | | Jul 2026 | 485K | 12.5% | 4 | 1.8M | 45.5% | 1 | | Aug 2026 | 480K | 11.5% | 4 | 2.1M | 49.5% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using eToro’s and Robinhood’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **eToro**: Measured on the search terms “app etoro”, “etoro”, “etoro app”, “etoro australia”, “etoro broker”, “etoro cfd”, “etoro club”, “etoro copy trading”, “etoro crypto”, “etoro cryptos”, “etoro download”, “etoro eu”, “etoro europe”, “etoro fees”, “etoro investing”, “etoro investment”, “etoro investors”, “etoro isa”, “etoro money”, “etoro platform”, “etoro trading”, “etoro uk” and “etoro.com”, summed into one figure. - **Robinhood**: Measured on the search terms “brokerage account robinhood”, “robinhood”, “robinhood account”, “robinhood app”, “robinhood apps”, “robinhood bank”, “robinhood brokerage account”, “robinhood crypto”, “robinhood cryptocurrency”, “robinhood financial”, “robinhood gold”, “robinhood gold card”, “robinhood investing”, “robinhood investment app”, “robinhood retirement”, “robinhood trading”, “robinhood trading app” and “robinhood.com”, summed into one figure. - [eToro profile](/demand/global-en/brands/etoro) - [Robinhood profile](/demand/global-en/brands/robinhood) - [All online trading platforms worldwide](/demand/global-en/categories/online-trading-platforms): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, eToro or Robinhood? In August 2026, Robinhood had more branded searches than eToro among online trading platforms worldwide. Robinhood was estimated to have 2.1M branded searches compared to eToro’s 480K, and held a 49.5% Share of Search versus eToro’s 11.5%. ## Cite this page Brandwave. "eToro vs Robinhood: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/online-trading-platforms/compare/etoro-vs-robinhood This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/online-trading-platforms/compare/etoro-vs-robinhood. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.