--- title: "Figma vs Photopea: Which is searched more?" description: "Is Figma or Photopea more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online design tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/online-design-tools/compare/figma-vs-photopea" publisher: "Brandwave" --- # Figma vs Photopea: Which is searched more? Is Figma or Photopea more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online design tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Figma and Photopea - **Competitive set**: Online design tools - **Market**: Global - **Month measured**: Sep 2026 - **Figma Share of Search**: 2.5% - **Photopea Share of Search**: 1.7% ## Is Figma or Photopea more popular in search? - In September 2026, Figma had more branded searches than Photopea among online design tools worldwide. Figma had about 5 million branded searches, while Photopea had 3.4 million. Figma made up 2.5% of all online design tool searches we track, and Photopea accounted for 1.7%. - Figma was ahead of Photopea in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Figma’s share of searches among online design tools worldwide held steady at 2.5%, and its estimated monthly branded searches moved from 6.1M to 5M. - Across the 12 months ending September 2026, Photopea’s share of searches among online design tools worldwide held steady at 1.7%, and its estimated monthly branded searches moved from 4.2M to 3.4M. ## Top online design tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Figma appeared in all five answers. Photopea was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Figma was listed before Photopea in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Canva | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Adobe Express | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Figma | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Photopea | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Kittl | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Picsart | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Pixlr | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fotor | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Microsoft Designer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Visme | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | VistaCreate | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about online design tools - Asked ChatGPT "Which online design tool should I use?": 1. Canva, 2. Figma, 3. Adobe Express - Asked ChatGPT "What are the best online design tools?": 1. Canva, 2. Figma, 3. Adobe Express, 4. Photopea - Asked ChatGPT "What's the best online design tool for graphic design?": 1. Canva, 2. Adobe Express, 3. Figma, 4. Kittl - Searched Google, AI Overview "online design tools": 1. Canva, 2. Adobe Express, 3. Figma, 4. Photopea - Searched Google, AI Overview "graphic design software": 1. Canva, 2. Adobe Express, 3. Figma Not named in any answer: Picsart, Pixlr, Fotor, Microsoft Designer, Visme and VistaCreate. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for online design tools worldwide in September 2026? - Estimated monthly branded searches for Figma worldwide fell 18.3% over 12 measured months, from 6.1M to 5M in September 2026. - Estimated monthly branded searches for Photopea worldwide fell 17.6% over 12 measured months, from 4.2M to 3.4M in September 2026. ## Month by month | Month | Figma estimated searches | Figma Share of Search | Figma rank | Photopea estimated searches | Photopea Share of Search | Photopea rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.1M | 2.5% | 2 | 4.2M | 1.7% | 3 | | Nov 2025 | 6.1M | 3% | 2 | 3.4M | 1.7% | 3 | | Dec 2025 | 5M | 3% | 2 | 3.4M | 2% | 3 | | Jan 2026 | 5M | 2.5% | 2 | 3.4M | 1.7% | 3 | | Feb 2026 | 5M | 2.5% | 2 | 3.4M | 1.7% | 3 | | Mar 2026 | 6.1M | 3% | 2 | 3.5M | 1.7% | 3 | | Apr 2026 | 6.1M | 3% | 2 | 3.4M | 1.7% | 3 | | May 2026 | 6.1M | 3% | 2 | 3.4M | 1.7% | 3 | | Jun 2026 | 5M | 3% | 2 | 3.4M | 2% | 3 | | Jul 2026 | 5M | 3.5% | 2 | 3.5M | 2.5% | 3 | | Aug 2026 | 4.1M | 2.4% | 2 | 3.5M | 2.1% | 3 | | Sep 2026 | 5M | 2.5% | 2 | 3.4M | 1.7% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Figma’s and Photopea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Figma**: Measured on the search term “figma”. - **Photopea**: Measured on the search terms “photo pea”, “photo pea ai”, “photo pea app”, “photo pea editor”, “photopea”, “photopea ai”, “photopea android”, “photopea app”, “photopea editor”, “photopea graphic design”, “photopea image editor”, “photopea ipad”, “photopea iphone”, “photopea linux”, “photopea mac”, “photopea photo editing”, “photopea photo editor”, “photopea pro” and “photopea software”, summed into one figure. - [Figma profile](/demand/global-en/brands/figma) - [Photopea profile](/demand/global-en/brands/photopea) - [All online design tools worldwide](/demand/global-en/categories/online-design-tools): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Figma or Photopea more popular in search? In September 2026, Figma had more branded searches than Photopea among online design tools worldwide. Figma had about 5 million branded searches, while Photopea had 3.4 million. Figma made up 2.5% of all online design tool searches we track, and Photopea accounted for 1.7%. ## Cite this page Brandwave. "Figma vs Photopea: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/online-design-tools/compare/figma-vs-photopea This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/online-design-tools/compare/figma-vs-photopea. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.