--- title: "Grafana IRM vs incident.io: Which is searched more?" description: "Is Grafana IRM or incident.io more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the On-call management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/on-call-management-platforms/compare/grafana-irm-vs-incident-io" publisher: "Brandwave" --- # Grafana IRM vs incident.io: Which is searched more? Is Grafana IRM or incident.io more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the On-call management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Grafana IRM and incident.io - **Competitive set**: On-call management platforms - **Market**: Global - **Month measured**: Sep 2026 - **Grafana IRM Share of Search**: 3.3% - **incident.io Share of Search**: 9.2% ## Is Grafana IRM or incident.io more popular in search? - In September 2026, incident.io had more branded searches than Grafana IRM among on-call management platforms worldwide. incident.io had about 8,100 branded searches, while Grafana IRM had 2,900. incident.io made up 9.2% of all on-call management platform searches we track, and Grafana IRM accounted for 3.3%. - incident.io was ahead of Grafana IRM in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Grafana IRM’s share of searches among on-call management platforms worldwide moved from 4.3% to 3.3%, and its estimated monthly branded searches moved from 4.2K to 2.9K. - Across the 12 months ending September 2026, incident.io’s share of searches among on-call management platforms worldwide moved from 12.3% to 9.2%, and its estimated monthly branded searches moved from 12.1K to 8.1K. ## Top on-call management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, incident.io was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Grafana IRM was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. incident.io was listed before Grafana IRM in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | PagerDuty | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | incident.io | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Rootly | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Jira Service Management | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | FireHydrant | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Grafana IRM | 6th | 3 of 3 | 0 of 2 | 3 of 5 | | Better Stack | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Opsgenie | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | xMatters | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about on-call management platforms - Asked ChatGPT "Which on-call management platform should I use?": 1. PagerDuty, 2. incident.io, 3. Rootly, 4. Grafana IRM - Asked ChatGPT "What are the best on-call management platforms?": 1. PagerDuty, 2. incident.io, 3. Rootly, 4. Jira Service Management, 5. Grafana IRM, 6. FireHydrant, 7. Opsgenie - Asked ChatGPT "What's the best on-call management platform for incident response?": 1. PagerDuty, 2. incident.io, 3. Rootly, 4. FireHydrant, 5. Better Stack, 6. Grafana IRM - Searched Google, AI Overview "incident management tool": 1. incident.io, 2. PagerDuty, 3. Rootly, 4. Jira Service Management, 5. Better Stack, 6. FireHydrant - Searched Google, AI Overview "on call scheduling": 1. PagerDuty Not named in any answer: xMatters. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for on-call management platforms worldwide in September 2026? - In September 2026, incident.io overtook Rootly to rank 4th among on-call management platforms worldwide, with 9.2% of the searches. - Estimated monthly branded searches for Grafana IRM worldwide fell 31% over 12 measured months, from 4.2K to 2.9K in September 2026. ## Month by month | Month | Grafana IRM estimated searches | Grafana IRM Share of Search | Grafana IRM rank | incident.io estimated searches | incident.io Share of Search | incident.io rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.2K | 4.3% | 7 | 12.1K | 12.3% | 3 | | Nov 2025 | 3.7K | 4.3% | 7 | 6.6K | 7.7% | 4 | | Dec 2025 | 3.4K | 4.3% | 7 | 6.6K | 8.3% | 4 | | Jan 2026 | 3.7K | 4.1% | 7 | 6.6K | 7.4% | 5 | | Feb 2026 | 3.7K | 4.2% | 7 | 6.6K | 7.5% | 5 | | Mar 2026 | 4.5K | 4.7% | 7 | 8.1K | 8.5% | 5 | | Apr 2026 | 4.2K | 4.7% | 7 | 8.1K | 9.1% | 4 | | May 2026 | 4K | 4.5% | 7 | 6.6K | 7.4% | 5 | | Jun 2026 | 3.2K | 3.7% | 7 | 8.1K | 9.3% | 4 | | Jul 2026 | 3.2K | 3.7% | 7 | 8.1K | 9.3% | 4 | | Aug 2026 | 2.9K | 3.7% | 7 | 6.6K | 8.3% | 5 | | Sep 2026 | 2.9K | 3.3% | 7 | 8.1K | 9.2% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Grafana IRM’s and incident.io’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Grafana IRM**: Measured on the search terms “grafana irm” and “grafana oncall”, summed into one figure. - **incident.io**: Measured on the search term “incidentio”. - [Grafana IRM profile](/demand/global-en/brands/grafana-irm) - [incident.io profile](/demand/global-en/brands/incident-io) - [All on-call management platforms worldwide](/demand/global-en/categories/on-call-management-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Grafana IRM or incident.io more popular in search? In September 2026, incident.io had more branded searches than Grafana IRM among on-call management platforms worldwide. incident.io had about 8,100 branded searches, while Grafana IRM had 2,900. incident.io made up 9.2% of all on-call management platform searches we track, and Grafana IRM accounted for 3.3%. ## Cite this page Brandwave. "Grafana IRM vs incident.io: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/on-call-management-platforms/compare/grafana-irm-vs-incident-io This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/on-call-management-platforms/compare/grafana-irm-vs-incident-io. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.