--- title: "BigQuery vs Snowflake: Which is searched more?" description: "Is BigQuery or Snowflake more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the OLAP database platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/olap-database-platforms/compare/bigquery-vs-snowflake" publisher: "Brandwave" --- # BigQuery vs Snowflake: Which is searched more? Is BigQuery or Snowflake more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the OLAP database platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: BigQuery and Snowflake - **Competitive set**: OLAP database platforms - **Market**: Global - **Month measured**: Sep 2026 - **BigQuery Share of Search**: 31% - **Snowflake Share of Search**: 2.3% ## Is BigQuery or Snowflake more popular in search? - In September 2026, BigQuery had more branded searches than Snowflake among OLAP database platforms worldwide. BigQuery had about 135,000 branded searches, while Snowflake had 9,900. BigQuery made up 31% of all OLAP database platform searches we track, and Snowflake accounted for 2.3%. - BigQuery was ahead of Snowflake in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, BigQuery’s share of searches among OLAP database platforms worldwide moved from 31.2% to 31%, and its estimated monthly branded searches held steady at 135K. - Across the 12 months ending September 2026, Snowflake’s share of searches among OLAP database platforms worldwide moved from 3.4% to 2.3%, and its estimated monthly branded searches moved from 14.8K to 9.9K. ## Top OLAP database platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both BigQuery and Snowflake showed up in all five answers. Snowflake was listed before BigQuery in four of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ClickHouse | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Snowflake | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | BigQuery | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | DuckDB | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Amazon Redshift | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Apache Pinot | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | StarRocks | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Apache Doris | 8th | 2 of 3 | 0 of 2 | 2 of 5 | | Apache Druid | 9th | 2 of 3 | 0 of 2 | 2 of 5 | | Vertica | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about OLAP database platforms - Asked ChatGPT "Which OLAP database should I use?": 1. ClickHouse, 2. DuckDB, 3. BigQuery, 4. Snowflake, 5. Apache Doris - Asked ChatGPT "What are the best OLAP databases?": 1. ClickHouse, 2. Snowflake, 3. BigQuery, 4. StarRocks, 5. DuckDB, 6. Apache Pinot, 7. Amazon Redshift, 8. Apache Doris, 9. Apache Druid - Asked ChatGPT "What's the best OLAP database for analytical queries?": 1. ClickHouse, 2. DuckDB, 3. Snowflake, 4. BigQuery, 5. Apache Pinot, 6. Amazon Redshift, 7. Apache Druid - Searched Google, AI Overview "analytics database": 1. Snowflake, 2. BigQuery, 3. ClickHouse, 4. Amazon Redshift - Searched Google, AI Overview "columnar database": 1. ClickHouse, 2. Snowflake, 3. DuckDB, 4. Amazon Redshift, 5. BigQuery Not named in any answer: Vertica. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for OLAP database platforms worldwide in September 2026? - In September 2026, BigQuery overtook ClickHouse to become the leader among OLAP database platforms worldwide, with 31% of the searches. - Estimated monthly branded searches for Snowflake worldwide fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026. ## Month by month | Month | BigQuery estimated searches | BigQuery Share of Search | BigQuery rank | Snowflake estimated searches | Snowflake Share of Search | Snowflake rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 135K | 31.2% | 1 | 14.8K | 3.4% | 6 | | Nov 2025 | 135K | 32.3% | 1 | 12.1K | 2.9% | 6 | | Dec 2025 | 110K | 30.2% | 1 | 12.1K | 3.3% | 6 | | Jan 2026 | 135K | 30.5% | 1 | 14.8K | 3.3% | 6 | | Feb 2026 | 135K | 32.7% | 1 | 12.1K | 2.9% | 6 | | Mar 2026 | 135K | 31.2% | 1 | 12.1K | 2.8% | 6 | | Apr 2026 | 135K | 31.4% | 1 | 12.1K | 2.8% | 6 | | May 2026 | 135K | 32.2% | 1 | 9.9K | 2.4% | 6 | | Jun 2026 | 135K | 32.2% | 1 | 9.9K | 2.4% | 6 | | Jul 2026 | 135K | 32.6% | 1 | 9.9K | 2.4% | 6 | | Aug 2026 | 110K | 25.5% | 2 | 9.9K | 2.3% | 6 | | Sep 2026 | 135K | 31% | 1 | 9.9K | 2.3% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using BigQuery’s and Snowflake’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **BigQuery**: Measured on the search term “bigquery”. - **Snowflake**: Measured on the search term “snowflake data”. - [BigQuery profile](/demand/global-en/brands/bigquery) - [Snowflake profile](/demand/global-en/brands/snowflake) - [All OLAP database platforms worldwide](/demand/global-en/categories/olap-database-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is BigQuery or Snowflake more popular in search? In September 2026, BigQuery had more branded searches than Snowflake among OLAP database platforms worldwide. BigQuery had about 135,000 branded searches, while Snowflake had 9,900. BigQuery made up 31% of all OLAP database platform searches we track, and Snowflake accounted for 2.3%. ## Cite this page Brandwave. "BigQuery vs Snowflake: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/olap-database-platforms/compare/bigquery-vs-snowflake This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/olap-database-platforms/compare/bigquery-vs-snowflake. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.