--- title: "Obd scanners: Which brands are most popular in search?" description: "Compare the obd scanners people buy. Share of Search among Innova, Autel, ANCEL, FOXWELL, BlueDriver and Veepeak, the obd scanners Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/obd-scanners" publisher: "Brandwave" --- # Obd scanners: Which brands are most popular in search? Compare the obd scanners people buy. Share of Search among Innova, Autel, ANCEL, FOXWELL, BlueDriver and Veepeak, the obd scanners Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Obd scanners - **Market**: Global - **Brands compared**: 6 - **Month measured**: Aug 2026 - **Highest Share of Search**: Innova, 68.1% ## Which brand is most popular in search among obd scanners worldwide? - In August 2026, Innova was the most searched among obd scanners worldwide, with an estimated 368K branded searches and 68.1% estimated Share of Search within this set. - Autel is in 2nd place, 43.1 percentage points behind at 25% Share of Search. - Across the 11 months ending August 2026, Innova’s estimated Share of Search among obd scanners worldwide increased from 67% to 68.1%. - Across the 11 months ending August 2026, ANCEL’s estimated Share of Search among obd scanners worldwide decreased from 3.3% to 2.7%. - Across the 11 months ending August 2026, Innova’s estimated Share of Search among obd scanners worldwide peaked at 71.7% in June 2026 and was lowest at 67% in October 2025. - Across the 11 months ending August 2026, Autel’s estimated Share of Search among obd scanners worldwide peaked at 25% in August 2026 and was lowest at 21.4% in February 2026. - Across the 11 months ending August 2026, Autel, FOXWELL, BlueDriver and Veepeak held steady: their estimated Share of Search among obd scanners worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Innova vs Autel: compare search popularity](/demand/global-en/compare/autel-obd-vs-innova): 68.1% against 25% Share of Search. - [Innova vs ANCEL: compare search popularity](/demand/global-en/compare/ancel-vs-innova): 68.1% against 2.7% Share of Search. - [Innova vs FOXWELL: compare search popularity](/demand/global-en/compare/foxwell-vs-innova): 68.1% against 2.2% Share of Search. - [Autel vs ANCEL: compare search popularity](/demand/global-en/compare/ancel-vs-autel-obd): 25% against 2.7% Share of Search. - [Autel vs FOXWELL: compare search popularity](/demand/global-en/compare/autel-obd-vs-foxwell): 25% against 2.2% Share of Search. - [ANCEL vs FOXWELL: compare search popularity](/demand/global-en/compare/ancel-vs-foxwell): 2.7% against 2.2% Share of Search. ## How did search popularity change for obd scanners worldwide in August 2026? - In August 2026, Autel gained estimated Share of Search among obd scanners worldwide, from 21.4% to 25%. - In August 2026, Innova lost estimated Share of Search among obd scanners worldwide, from 71.7% to 68.1%. - Estimated monthly branded searches for BlueDriver worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026. - Estimated monthly branded searches for FOXWELL worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026. - Estimated monthly branded searches for ANCEL worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Innova | 68.1% | 368K | 0.0% | Innova | | 2 | Autel | 25% | 135K | +22.7% | Autel | | 3 | ANCEL | 2.7% | 14.8K | +22.3% | ANCEL | | 4 | FOXWELL | 2.2% | 12.1K | 0.0% | FOXWELL | | 5 | BlueDriver | 1% | 5.4K | -18.2% | BlueDriver | | 6 | Veepeak | 1% | 5.4K | +22.7% | Veepeak | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Innova | 368K | 67% | 1 | | Oct 2025 | Autel | 135K | 24.6% | 2 | | Oct 2025 | ANCEL | 18.1K | 3.3% | 3 | | Oct 2025 | FOXWELL | 14.8K | 2.7% | 4 | | Oct 2025 | BlueDriver | 8.1K | 1.5% | 5 | | Oct 2025 | Veepeak | 5.4K | 0.98% | 6 | | Nov 2025 | Innova | 368K | 67.3% | 1 | | Nov 2025 | Autel | 135K | 24.7% | 2 | | Nov 2025 | ANCEL | 18.1K | 3.3% | 3 | | Nov 2025 | FOXWELL | 14.8K | 2.7% | 4 | | Nov 2025 | BlueDriver | 6.6K | 1.2% | 5 | | Nov 2025 | Veepeak | 4.4K | 0.8% | 6 | | Dec 2025 | Innova | 368K | 67.4% | 1 | | Dec 2025 | Autel | 135K | 24.7% | 2 | | Dec 2025 | ANCEL | 14.8K | 2.7% | 3 | | Dec 2025 | FOXWELL | 14.8K | 2.7% | 4 | | Dec 2025 | BlueDriver | 8.1K | 1.5% | 5 | | Dec 2025 | Veepeak | 5.4K | 0.99% | 6 | | Jan 2026 | Innova | 368K | 67.4% | 1 | | Jan 2026 | Autel | 135K | 24.7% | 2 | | Jan 2026 | ANCEL | 14.8K | 2.7% | 3 | | Jan 2026 | FOXWELL | 14.8K | 2.7% | 4 | | Jan 2026 | BlueDriver | 8.1K | 1.5% | 5 | | Jan 2026 | Veepeak | 5.4K | 0.99% | 6 | | Feb 2026 | Innova | 368K | 71.5% | 1 | | Feb 2026 | Autel | 110K | 21.4% | 2 | | Feb 2026 | ANCEL | 14.8K | 2.9% | 3 | | Feb 2026 | FOXWELL | 12.1K | 2.4% | 4 | | Feb 2026 | BlueDriver | 5.4K | 1% | 5 | | Feb 2026 | Veepeak | 4.4K | 0.85% | 6 | | Mar 2026 | Innova | 368K | 67.6% | 1 | | Mar 2026 | Autel | 135K | 24.8% | 2 | | Mar 2026 | ANCEL | 14.8K | 2.7% | 3 | | Mar 2026 | FOXWELL | 14.8K | 2.7% | 4 | | Mar 2026 | BlueDriver | 6.6K | 1.2% | 5 | | Mar 2026 | Veepeak | 5.4K | 0.99% | 6 | | Apr 2026 | Innova | 368K | 67.9% | 1 | | Apr 2026 | Autel | 135K | 24.9% | 2 | | Apr 2026 | ANCEL | 14.8K | 2.7% | 3 | | Apr 2026 | FOXWELL | 12.1K | 2.2% | 4 | | Apr 2026 | BlueDriver | 6.6K | 1.2% | 5 | | Apr 2026 | Veepeak | 5.4K | 1% | 6 | | May 2026 | Innova | 368K | 67.9% | 1 | | May 2026 | Autel | 135K | 24.9% | 2 | | May 2026 | ANCEL | 14.8K | 2.7% | 3 | | May 2026 | FOXWELL | 12.1K | 2.2% | 4 | | May 2026 | BlueDriver | 6.6K | 1.2% | 5 | | May 2026 | Veepeak | 5.4K | 1% | 6 | | Jun 2026 | Innova | 368K | 71.7% | 1 | | Jun 2026 | Autel | 110K | 21.4% | 2 | | Jun 2026 | ANCEL | 12.1K | 2.4% | 3 | | Jun 2026 | FOXWELL | 12.1K | 2.4% | 4 | | Jun 2026 | BlueDriver | 6.6K | 1.3% | 5 | | Jun 2026 | Veepeak | 4.4K | 0.86% | 6 | | Jul 2026 | Innova | 368K | 71.7% | 1 | | Jul 2026 | Autel | 110K | 21.4% | 2 | | Jul 2026 | ANCEL | 12.1K | 2.4% | 3 | | Jul 2026 | FOXWELL | 12.1K | 2.4% | 4 | | Jul 2026 | BlueDriver | 6.6K | 1.3% | 5 | | Jul 2026 | Veepeak | 4.4K | 0.86% | 6 | | Aug 2026 | Innova | 368K | 68.1% | 1 | | Aug 2026 | Autel | 135K | 25% | 2 | | Aug 2026 | ANCEL | 14.8K | 2.7% | 3 | | Aug 2026 | FOXWELL | 12.1K | 2.2% | 4 | | Aug 2026 | BlueDriver | 5.4K | 1% | 5 | | Aug 2026 | Veepeak | 5.4K | 1% | 6 | | Sep 2026 | ANCEL | — | — | — | | Sep 2026 | Autel | — | — | — | | Sep 2026 | BlueDriver | — | — | — | | Sep 2026 | FOXWELL | — | — | — | | Sep 2026 | Innova | — | — | — | | Sep 2026 | Veepeak | — | — | — | ## What is being compared - **ANCEL**: Measured on the search term “ancel”. - **Autel**: Measured on the search term “autel”. - **BlueDriver**: Measured on the search term “bluedriver”. - **FOXWELL**: Measured on the search term “foxwell”. - **Innova**: Measured on the search term “innova”. - **Veepeak**: Measured on the search term “veepeak”. - [ANCEL](/demand/global-en/brands/ancel) - [Autel](/demand/global-en/brands/autel-obd) - [BlueDriver](/demand/global-en/brands/bluedriver) - [FOXWELL](/demand/global-en/brands/foxwell) - [Innova](/demand/global-en/brands/innova) - [Veepeak](/demand/global-en/brands/veepeak) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among obd scanners worldwide? In August 2026, Innova was the most searched among obd scanners worldwide, with an estimated 368K branded searches and 68.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Obd scanners: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/obd-scanners This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/obd-scanners. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.