---
title: "Medallia vs SurveyMonkey: Which is searched more?"
description: "Is Medallia or SurveyMonkey more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the NPS feedback platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/nps-feedback-platforms/compare/medallia-vs-surveymonkey"
publisher: "Brandwave"
---

# Medallia vs SurveyMonkey: Which is searched more?

Is Medallia or SurveyMonkey more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the NPS feedback platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Medallia and SurveyMonkey
- **Competitive set**: NPS feedback platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Medallia Share of Search**: 6.1%
- **SurveyMonkey Share of Search**: 55.5%

## Is Medallia or SurveyMonkey more popular in search?

- In September 2026, SurveyMonkey had more branded searches than Medallia among NPS feedback platforms worldwide. SurveyMonkey had about 370,000 branded searches, while Medallia had 40,500. SurveyMonkey made up 55.5% of all NPS feedback platform searches we track, and Medallia accounted for 6.1%.
- SurveyMonkey was ahead of Medallia in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Medallia’s share of searches among NPS feedback platforms worldwide moved from 5.1% to 6.1%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
- Across the 12 months ending September 2026, SurveyMonkey’s share of searches among NPS feedback platforms worldwide moved from 56.2% to 55.5%, and its estimated monthly branded searches moved from 550K to 370K.

## Top NPS feedback platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Medallia and SurveyMonkey were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Medallia and SurveyMonkey were each listed first in two of the four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| AskNicely | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Survicate | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Qualtrics | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Retently | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Medallia | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| SurveyMonkey | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Refiner | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Zonka Feedback | 8th | 1 of 3 | 2 of 2 | 3 of 5 |

## Every AI answer about NPS feedback platforms

- Asked ChatGPT "Which NPS feedback platform should I use?": 1. AskNicely, 2. Survicate, 3. Retently, 4. Qualtrics, 5. SurveyMonkey
- Asked ChatGPT "What are the best NPS feedback platforms?": 1. Qualtrics, 2. AskNicely, 3. Retently, 4. Survicate, 5. SurveyMonkey, 6. Medallia, 7. Zonka Feedback
- Asked ChatGPT "What's the best NPS feedback platform for customer feedback tracking?": 1. AskNicely, 2. Survicate, 3. Retently, 4. Qualtrics, 5. Refiner, 6. Medallia
- Searched Google, AI Overview "best nps software": 1. Survicate, 2. Refiner, 3. AskNicely, 4. Zonka Feedback
- Searched Google, AI Overview "customer feedback tool": 1. Qualtrics, 2. Medallia, 3. SurveyMonkey, 4. Zonka Feedback

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for NPS feedback platforms worldwide in September 2026?

- In September 2026, SurveyMonkey lost share of searches among NPS feedback platforms worldwide, from 59.5% to 55.5%.
- Medallia’s share of searches among NPS feedback platforms worldwide has lost ground for 3 months in a row, from 7.8% to 6.1% in September 2026.

## Month by month

| Month | Medallia estimated searches | Medallia Share of Search | Medallia rank | SurveyMonkey estimated searches | SurveyMonkey Share of Search | SurveyMonkey rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 5.1% | 3 | 550K | 56.2% | 1 |
| Nov 2025 | 49.5K | 5.4% | 3 | 550K | 60.4% | 1 |
| Dec 2025 | 40.5K | 6.1% | 3 | 369K | 55.6% | 1 |
| Jan 2026 | 49.5K | 6.5% | 3 | 451K | 59.6% | 1 |
| Feb 2026 | 49.5K | 6.1% | 3 | 451K | 55.6% | 1 |
| Mar 2026 | 49.5K | 5.1% | 3 | 551K | 56.2% | 1 |
| Apr 2026 | 74K | 8.2% | 3 | 451K | 49.9% | 1 |
| May 2026 | 60.5K | 7.3% | 3 | 452K | 54.9% | 1 |
| Jun 2026 | 60.5K | 7.8% | 3 | 454K | 58.9% | 1 |
| Jul 2026 | 49.5K | 7.8% | 3 | 369K | 58.5% | 1 |
| Aug 2026 | 40.5K | 6.5% | 3 | 369K | 59.5% | 1 |
| Sep 2026 | 40.5K | 6.1% | 3 | 370K | 55.5% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Medallia’s and SurveyMonkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Medallia**: Measured on the search terms “medallia” and “medallia customer feedback”, summed into one figure.
- **SurveyMonkey**: Measured on the search terms “SurveyMonkey” and “surveymonkey nps”, summed into one figure.

- [Medallia profile](/demand/global-en/brands/medallia)
- [SurveyMonkey profile](/demand/global-en/brands/surveymonkey)
- [All NPS feedback platforms worldwide](/demand/global-en/categories/nps-feedback-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Medallia or SurveyMonkey more popular in search?

In September 2026, SurveyMonkey had more branded searches than Medallia among NPS feedback platforms worldwide. SurveyMonkey had about 370,000 branded searches, while Medallia had 40,500. SurveyMonkey made up 55.5% of all NPS feedback platform searches we track, and Medallia accounted for 6.1%.

## Cite this page

Brandwave. "Medallia vs SurveyMonkey: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/nps-feedback-platforms/compare/medallia-vs-surveymonkey

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/nps-feedback-platforms/compare/medallia-vs-surveymonkey. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
