--- title: "Nipple cream brands: Which are searched most?" description: "Compare the nipple cream brands people buy. Share of Search among Mother Earth, Lansinoh and Medela, the nipple cream brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/nipple-cream-brands" publisher: "Brandwave" --- # Nipple cream brands: Which are searched most? Compare the nipple cream brands people buy. Share of Search among Mother Earth, Lansinoh and Medela, the nipple cream brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Nipple cream brands - **Market**: Global - **Brands compared**: 3 - **Month measured**: Sep 2026 - **Highest Share of Search**: Mother Earth, 85.7% ## Which brand is most popular in search among nipple cream brands worldwide? - In September 2026, Mother Earth was the most searched among nipple cream brands worldwide, with an estimated 110K branded searches and 85.7% estimated Share of Search within this set. - Lansinoh is in 2nd place, 74.1 percentage points behind at 11.5% Share of Search. - Across the 12 months ending September 2026, Mother Earth’s estimated Share of Search among nipple cream brands worldwide peaked at 88% in December 2025 and was lowest at 83.5% in January 2026. - Across the 12 months ending September 2026, Lansinoh’s estimated Share of Search among nipple cream brands worldwide peaked at 13.7% in January 2026 and was lowest at 9.6% in December 2025. - Across the 12 months ending September 2026, Mother Earth, Lansinoh and Medela held steady: their estimated Share of Search among nipple cream brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Mother Earth vs Lansinoh: compare search popularity](/demand/global-en/compare/lansinoh-vs-mother-earth): 85.7% against 11.5% Share of Search. - [Mother Earth vs Medela: compare search popularity](/demand/global-en/compare/medela-vs-mother-earth): 85.7% against 2.8% Share of Search. - [Lansinoh vs Medela: compare search popularity](/demand/global-en/compare/lansinoh-vs-medela): 11.5% against 2.8% Share of Search. ## How did search popularity change for nipple cream brands worldwide in September 2026? - In September 2026, Medela gained estimated Share of Search among nipple cream brands worldwide, from 2.3% to 2.8%. - Estimated monthly branded searches for Mother Earth worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026. - Estimated monthly branded searches for Lansinoh worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Mother Earth | 85.7% | 110K | -18.5% | Mother Earth | | 2 | Lansinoh | 11.5% | 14.8K | -18.2% | Lansinoh | | 3 | Medela | 2.8% | 3.6K | 0.0% | Medela | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Mother Earth | 135K | 85.7% | 1 | | Oct 2025 | Lansinoh | 18.1K | 11.5% | 2 | | Oct 2025 | Medela | 4.4K | 2.8% | 3 | | Nov 2025 | Mother Earth | 165K | 88% | 1 | | Nov 2025 | Lansinoh | 18.1K | 9.7% | 2 | | Nov 2025 | Medela | 4.4K | 2.3% | 3 | | Dec 2025 | Mother Earth | 135K | 88% | 1 | | Dec 2025 | Lansinoh | 14.8K | 9.6% | 2 | | Dec 2025 | Medela | 3.6K | 2.3% | 3 | | Jan 2026 | Mother Earth | 135K | 83.5% | 1 | | Jan 2026 | Lansinoh | 22.2K | 13.7% | 2 | | Jan 2026 | Medela | 4.4K | 2.7% | 3 | | Feb 2026 | Mother Earth | 135K | 88% | 1 | | Feb 2026 | Lansinoh | 14.8K | 9.6% | 2 | | Feb 2026 | Medela | 3.6K | 2.3% | 3 | | Mar 2026 | Mother Earth | 135K | 85.7% | 1 | | Mar 2026 | Lansinoh | 18.1K | 11.5% | 2 | | Mar 2026 | Medela | 4.4K | 2.8% | 3 | | Apr 2026 | Mother Earth | 135K | 88% | 1 | | Apr 2026 | Lansinoh | 14.8K | 9.6% | 2 | | Apr 2026 | Medela | 3.6K | 2.3% | 3 | | May 2026 | Mother Earth | 135K | 88% | 1 | | May 2026 | Lansinoh | 14.8K | 9.6% | 2 | | May 2026 | Medela | 3.6K | 2.3% | 3 | | Jun 2026 | Mother Earth | 110K | 85.7% | 1 | | Jun 2026 | Lansinoh | 14.8K | 11.5% | 2 | | Jun 2026 | Medela | 3.6K | 2.8% | 3 | | Jul 2026 | Mother Earth | 135K | 88% | 1 | | Jul 2026 | Lansinoh | 14.8K | 9.6% | 2 | | Jul 2026 | Medela | 3.6K | 2.3% | 3 | | Aug 2026 | Mother Earth | 135K | 86.2% | 1 | | Aug 2026 | Lansinoh | 18.1K | 11.6% | 2 | | Aug 2026 | Medela | 3.6K | 2.3% | 3 | | Sep 2026 | Mother Earth | 110K | 85.7% | 1 | | Sep 2026 | Lansinoh | 14.8K | 11.5% | 2 | | Sep 2026 | Medela | 3.6K | 2.8% | 3 | ## What is being compared - **Lansinoh**: Measured on the search term “breast pump lansinoh”. - **Medela**: Measured on the search term “breast pump medela”. - **Mother Earth**: Measured on the search term “mother earth”. - [Lansinoh](/demand/global-en/brands/lansinoh) - [Medela](/demand/global-en/brands/medela) - [Mother Earth](/demand/global-en/brands/mother-earth) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among nipple cream brands worldwide? In September 2026, Mother Earth was the most searched among nipple cream brands worldwide, with an estimated 110K branded searches and 85.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Nipple cream brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/nipple-cream-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/nipple-cream-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.