---
title: "Neck pillow brands: Which are searched most?"
description: "Compare the neck pillow brands people buy. Share of Search among Samsonite, Sea to Summit, Cabeau, Trtl, Slip and Bucky, the neck pillow brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/neck-pillow-brands"
publisher: "Brandwave"
---

# Neck pillow brands: Which are searched most?

Compare the neck pillow brands people buy. Share of Search among Samsonite, Sea to Summit, Cabeau, Trtl, Slip and Bucky, the neck pillow brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Neck pillow brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: Samsonite, 87.9%

## Which brand is most popular in search among neck pillow brands worldwide?

- In September 2026, Samsonite was the most searched among neck pillow brands worldwide, with an estimated 823K branded searches and 87.9% estimated Share of Search within this set.
- Sea to Summit is in 2nd place, 80 percentage points behind at 7.9% Share of Search.
- Across the 12 months ending September 2026, Samsonite’s estimated Share of Search among neck pillow brands worldwide decreased from 89.5% to 87.9%.
- Across the 12 months ending September 2026, Sea to Summit’s estimated Share of Search among neck pillow brands worldwide increased from 6.6% to 7.9%.
- Across the 12 months ending September 2026, Samsonite’s estimated Share of Search among neck pillow brands worldwide peaked at 90.7% in November 2025 and was lowest at 85.7% in May 2026.
- Across the 12 months ending September 2026, Sea to Summit’s estimated Share of Search among neck pillow brands worldwide peaked at 9.6% in July 2026 and was lowest at 5.4% in December 2025.
- Across the 12 months ending September 2026, Slip’s estimated Share of Search among neck pillow brands worldwide peaked at 1.9% in February 2026 and was lowest at 0.57% in August 2026.
- Across the 12 months ending September 2026, Cabeau, Trtl, Slip and Bucky held steady: their estimated Share of Search among neck pillow brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Samsonite vs Sea to Summit: compare search popularity](/demand/global-en/compare/samsonite-vs-sea-to-summit): 87.9% against 7.9% Share of Search.

## How did search popularity change for neck pillow brands worldwide in September 2026?

- In September 2026, Samsonite gained estimated Share of Search among neck pillow brands worldwide, from 86.7% to 87.9%.
- In September 2026, Sea to Summit lost estimated Share of Search among neck pillow brands worldwide, from 9.5% to 7.9%.
- Estimated monthly branded searches for Bucky worldwide rose 23.8% over 12 measured months, from 210 to 260 in September 2026.
- Estimated monthly branded searches for Cabeau worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Samsonite | 87.9% | 823K | -17.7% | Samsonite |
| 2 | Sea to Summit | 7.9% | 74K | -32.7% | Sea to Summit |
| 3 | Cabeau | 1.9% | 18.1K | -18.5% | Cabeau |
| 4 | Trtl | 1.6% | 14.8K | 0.0% | Trtl |
| 5 | Slip | 0.7% | 6.6K | 0.0% | Slip |
| 6 | Bucky | 0.03% | 260 | -18.8% | Bucky |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Samsonite | 823K | 89.5% | 1 |
| Oct 2025 | Sea to Summit | 60.5K | 6.6% | 2 |
| Oct 2025 | Cabeau | 14.8K | 1.6% | 3 |
| Oct 2025 | Trtl | 14.8K | 1.6% | 4 |
| Oct 2025 | Slip | 6.6K | 0.72% | 5 |
| Oct 2025 | Bucky | 210 | 0.02% | 6 |
| Nov 2025 | Samsonite | 1.2M | 90.7% | 1 |
| Nov 2025 | Sea to Summit | 74K | 5.5% | 2 |
| Nov 2025 | Cabeau | 18.1K | 1.3% | 3 |
| Nov 2025 | Trtl | 18.1K | 1.3% | 4 |
| Nov 2025 | Slip | 14.8K | 1.1% | 5 |
| Nov 2025 | Bucky | 320 | 0.02% | 6 |
| Dec 2025 | Samsonite | 1M | 89.9% | 1 |
| Dec 2025 | Sea to Summit | 60.5K | 5.4% | 2 |
| Dec 2025 | Slip | 18.1K | 1.6% | 3 |
| Dec 2025 | Trtl | 18.1K | 1.6% | 4 |
| Dec 2025 | Cabeau | 14.8K | 1.3% | 5 |
| Dec 2025 | Bucky | 390 | 0.04% | 6 |
| Jan 2026 | Samsonite | 1M | 88.8% | 1 |
| Jan 2026 | Sea to Summit | 74K | 6.6% | 2 |
| Jan 2026 | Trtl | 22.2K | 2% | 3 |
| Jan 2026 | Cabeau | 18.1K | 1.6% | 4 |
| Jan 2026 | Slip | 12.1K | 1.1% | 5 |
| Jan 2026 | Bucky | 320 | 0.03% | 6 |
| Feb 2026 | Samsonite | 823K | 88% | 1 |
| Feb 2026 | Sea to Summit | 60.5K | 6.5% | 2 |
| Feb 2026 | Slip | 18.1K | 1.9% | 3 |
| Feb 2026 | Trtl | 18.1K | 1.9% | 4 |
| Feb 2026 | Cabeau | 14.8K | 1.6% | 5 |
| Feb 2026 | Bucky | 320 | 0.03% | 6 |
| Mar 2026 | Samsonite | 823K | 87.2% | 1 |
| Mar 2026 | Sea to Summit | 74K | 7.8% | 2 |
| Mar 2026 | Cabeau | 18.1K | 1.9% | 3 |
| Mar 2026 | Trtl | 18.1K | 1.9% | 4 |
| Mar 2026 | Slip | 9.9K | 1% | 5 |
| Mar 2026 | Bucky | 320 | 0.03% | 6 |
| Apr 2026 | Samsonite | 823K | 87.9% | 1 |
| Apr 2026 | Sea to Summit | 74K | 7.9% | 2 |
| Apr 2026 | Cabeau | 14.8K | 1.6% | 3 |
| Apr 2026 | Trtl | 14.8K | 1.6% | 4 |
| Apr 2026 | Slip | 9.9K | 1.1% | 5 |
| Apr 2026 | Bucky | 260 | 0.03% | 6 |
| May 2026 | Samsonite | 823K | 85.7% | 1 |
| May 2026 | Sea to Summit | 90.5K | 9.4% | 2 |
| May 2026 | Cabeau | 22.2K | 2.3% | 3 |
| May 2026 | Trtl | 14.8K | 1.5% | 4 |
| May 2026 | Slip | 9.9K | 1% | 5 |
| May 2026 | Bucky | 260 | 0.03% | 6 |
| Jun 2026 | Samsonite | 823K | 86.2% | 1 |
| Jun 2026 | Sea to Summit | 90.5K | 9.5% | 2 |
| Jun 2026 | Cabeau | 18.1K | 1.9% | 3 |
| Jun 2026 | Trtl | 14.8K | 1.6% | 4 |
| Jun 2026 | Slip | 8.1K | 0.85% | 5 |
| Jun 2026 | Bucky | 260 | 0.03% | 6 |
| Jul 2026 | Samsonite | 1M | 86.9% | 1 |
| Jul 2026 | Sea to Summit | 110K | 9.6% | 2 |
| Jul 2026 | Cabeau | 18.1K | 1.6% | 3 |
| Jul 2026 | Trtl | 12.1K | 1.1% | 4 |
| Jul 2026 | Slip | 9.9K | 0.86% | 5 |
| Jul 2026 | Bucky | 320 | 0.03% | 6 |
| Aug 2026 | Samsonite | 1M | 86.7% | 1 |
| Aug 2026 | Sea to Summit | 110K | 9.5% | 2 |
| Aug 2026 | Cabeau | 22.2K | 1.9% | 3 |
| Aug 2026 | Trtl | 14.8K | 1.3% | 4 |
| Aug 2026 | Slip | 6.6K | 0.57% | 5 |
| Aug 2026 | Bucky | 320 | 0.03% | 6 |
| Sep 2026 | Samsonite | 823K | 87.9% | 1 |
| Sep 2026 | Sea to Summit | 74K | 7.9% | 2 |
| Sep 2026 | Cabeau | 18.1K | 1.9% | 3 |
| Sep 2026 | Trtl | 14.8K | 1.6% | 4 |
| Sep 2026 | Slip | 6.6K | 0.7% | 5 |
| Sep 2026 | Bucky | 260 | 0.03% | 6 |

## What is being compared

- **Bucky**: Measured on the search term “bucky neck pillow”.
- **Cabeau**: Measured on the search term “cabeau”.
- **Samsonite**: Measured on the search term “samsonite”.
- **Sea to Summit**: Measured on the search term “sea to summit”.
- **Slip**: Measured on the search term “slip silk pillowcase”.
- **Trtl**: Measured on the search term “trtl”.

- [Bucky](/demand/global-en/brands/bucky)
- [Cabeau](/demand/global-en/brands/cabeau)
- [Samsonite](/demand/global-en/brands/samsonite)
- [Sea to Summit](/demand/global-en/brands/sea-to-summit)
- [Slip](/demand/global-en/brands/slip-silk)
- [Trtl](/demand/global-en/brands/trtl)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among neck pillow brands worldwide?

In September 2026, Samsonite was the most searched among neck pillow brands worldwide, with an estimated 823K branded searches and 87.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Neck pillow brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/neck-pillow-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/neck-pillow-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.