---
title: "Naan breads: Which are searched most?"
description: "Compare the naan breads shoppers choose between. Share of Search among Mission, Clay Oven, Hiwatha, Bakestone, Sharwood's and Patak's, the naan breads Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/naan-breads"
publisher: "Brandwave"
---

# Naan breads: Which are searched most?

Compare the naan breads shoppers choose between. Share of Search among Mission, Clay Oven, Hiwatha, Bakestone, Sharwood's and Patak's, the naan breads Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Naan breads
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Mission, 79.8%

## Which brand is most popular in search among naan breads worldwide?

- In August 2026, Mission was the most searched among naan breads worldwide, with an estimated 450K branded searches and 79.8% estimated Share of Search within this set.
- Clay Oven is in 2nd place, 69.1 percentage points behind at 10.7% Share of Search.
- Across the 11 months ending August 2026, Mission’s estimated Share of Search among naan breads worldwide decreased from 80.5% to 79.8%.
- Across the 11 months ending August 2026, Bakestone’s estimated Share of Search among naan breads worldwide increased from 0.43% to 1.4%.
- Across the 11 months ending August 2026, Mission’s estimated Share of Search among naan breads worldwide peaked at 80.5% in October 2025 and was lowest at 74.4% in December 2025.
- Across the 11 months ending August 2026, Clay Oven’s estimated Share of Search among naan breads worldwide peaked at 15% in December 2025 and was lowest at 10.5% in March 2026.
- Across the 11 months ending August 2026, Hiwatha’s estimated Share of Search among naan breads worldwide peaked at 8.5% in November 2025 and was lowest at 5.9% in January 2026.
- Across the 11 months ending August 2026, Bakestone’s estimated Share of Search among naan breads worldwide peaked at 3% in December 2025 and was lowest at 0.43% in October 2025.
- Across the 11 months ending August 2026, Bakestone rose from 5th to 4th among naan breads worldwide.
- Across the 11 months ending August 2026, Sharwood's fell from 4th to 5th among naan breads worldwide.
- Across the 11 months ending August 2026, Clay Oven, Hiwatha and Patak's held steady: their estimated Share of Search among naan breads worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Mission vs Clay Oven: compare search popularity](/demand/global-en/compare/clay-oven-vs-mission): 79.8% against 10.7% Share of Search.
- [Mission vs Hiwatha: compare search popularity](/demand/global-en/compare/hiwatha-vs-mission): 79.8% against 7.2% Share of Search.
- [Clay Oven vs Hiwatha: compare search popularity](/demand/global-en/compare/clay-oven-vs-hiwatha): 10.7% against 7.2% Share of Search.

## How did search popularity change for naan breads worldwide in August 2026?

- In August 2026, Mission gained estimated Share of Search among naan breads worldwide, from 76.5% to 79.8%.
- In August 2026, Clay Oven lost estimated Share of Search among naan breads worldwide, from 12.6% to 10.7%.
- In August 2026, Hiwatha lost estimated Share of Search among naan breads worldwide, from 8.4% to 7.2%.
- Estimated monthly branded searches for Bakestone worldwide rose 237.5% over 11 measured months, from 2.4K to 8.1K in August 2026.
- Estimated monthly branded searches for Patak's worldwide fell 35.5% over 11 measured months, from 1.7K to 1.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Mission | 79.8% | 450K | +22.3% | Mission |
| 2 | Clay Oven | 10.7% | 60.5K | 0.0% | Clay Oven |
| 3 | Hiwatha | 7.2% | 40.5K | 0.0% | Hiwatha |
| 4 | Bakestone | 1.4% | 8.1K | 0.0% | Bakestone |
| 5 | Sharwood's | 0.64% | 3.6K | +24.1% | Sharwood's |
| 6 | Patak's | 0.19% | 1.1K | 0.0% | Patak's |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Mission | 450K | 80.5% | 1 |
| Oct 2025 | Clay Oven | 60.5K | 10.8% | 2 |
| Oct 2025 | Hiwatha | 40.5K | 7.2% | 3 |
| Oct 2025 | Sharwood's | 3.6K | 0.64% | 4 |
| Oct 2025 | Bakestone | 2.4K | 0.43% | 5 |
| Oct 2025 | Patak's | 1.7K | 0.3% | 6 |
| Nov 2025 | Mission | 368K | 77.1% | 1 |
| Nov 2025 | Clay Oven | 60.5K | 12.7% | 2 |
| Nov 2025 | Hiwatha | 40.5K | 8.5% | 3 |
| Nov 2025 | Sharwood's | 3.6K | 0.75% | 4 |
| Nov 2025 | Bakestone | 2.9K | 0.61% | 5 |
| Nov 2025 | Patak's | 1.7K | 0.35% | 6 |
| Dec 2025 | Mission | 368K | 74.4% | 1 |
| Dec 2025 | Clay Oven | 74K | 15% | 2 |
| Dec 2025 | Hiwatha | 33.1K | 6.7% | 3 |
| Dec 2025 | Bakestone | 14.8K | 3% | 4 |
| Dec 2025 | Sharwood's | 3.6K | 0.73% | 5 |
| Dec 2025 | Patak's | 1.1K | 0.22% | 6 |
| Jan 2026 | Mission | 450K | 80% | 1 |
| Jan 2026 | Clay Oven | 60.5K | 10.8% | 2 |
| Jan 2026 | Hiwatha | 33.1K | 5.9% | 3 |
| Jan 2026 | Bakestone | 12.1K | 2.2% | 4 |
| Jan 2026 | Sharwood's | 5.4K | 0.96% | 5 |
| Jan 2026 | Patak's | 1.7K | 0.3% | 6 |
| Feb 2026 | Mission | 368K | 77.4% | 1 |
| Feb 2026 | Clay Oven | 60.5K | 12.7% | 2 |
| Feb 2026 | Hiwatha | 33.1K | 7% | 3 |
| Feb 2026 | Bakestone | 8.1K | 1.7% | 4 |
| Feb 2026 | Sharwood's | 4.4K | 0.93% | 5 |
| Feb 2026 | Patak's | 1.4K | 0.29% | 6 |
| Mar 2026 | Mission | 450K | 78.4% | 1 |
| Mar 2026 | Clay Oven | 60.5K | 10.5% | 2 |
| Mar 2026 | Hiwatha | 40.5K | 7.1% | 3 |
| Mar 2026 | Bakestone | 14.8K | 2.6% | 4 |
| Mar 2026 | Sharwood's | 6.6K | 1.2% | 5 |
| Mar 2026 | Patak's | 1.4K | 0.25% | 6 |
| Apr 2026 | Mission | 450K | 79.6% | 1 |
| Apr 2026 | Clay Oven | 60.5K | 10.7% | 2 |
| Apr 2026 | Hiwatha | 40.5K | 7.2% | 3 |
| Apr 2026 | Bakestone | 9.9K | 1.8% | 4 |
| Apr 2026 | Sharwood's | 3.6K | 0.64% | 5 |
| Apr 2026 | Patak's | 1.1K | 0.19% | 6 |
| May 2026 | Mission | 450K | 79.5% | 1 |
| May 2026 | Clay Oven | 60.5K | 10.7% | 2 |
| May 2026 | Hiwatha | 40.5K | 7.2% | 3 |
| May 2026 | Bakestone | 9.9K | 1.7% | 4 |
| May 2026 | Sharwood's | 3.6K | 0.64% | 5 |
| May 2026 | Patak's | 1.4K | 0.24% | 6 |
| Jun 2026 | Mission | 368K | 76.4% | 1 |
| Jun 2026 | Clay Oven | 60.5K | 12.6% | 2 |
| Jun 2026 | Hiwatha | 40.5K | 8.4% | 3 |
| Jun 2026 | Bakestone | 8.1K | 1.7% | 4 |
| Jun 2026 | Sharwood's | 3.6K | 0.75% | 5 |
| Jun 2026 | Patak's | 1.1K | 0.22% | 6 |
| Jul 2026 | Mission | 368K | 76.5% | 1 |
| Jul 2026 | Clay Oven | 60.5K | 12.6% | 2 |
| Jul 2026 | Hiwatha | 40.5K | 8.4% | 3 |
| Jul 2026 | Bakestone | 8.1K | 1.7% | 4 |
| Jul 2026 | Sharwood's | 2.9K | 0.6% | 5 |
| Jul 2026 | Patak's | 1.1K | 0.23% | 6 |
| Aug 2026 | Mission | 450K | 79.8% | 1 |
| Aug 2026 | Clay Oven | 60.5K | 10.7% | 2 |
| Aug 2026 | Hiwatha | 40.5K | 7.2% | 3 |
| Aug 2026 | Bakestone | 8.1K | 1.4% | 4 |
| Aug 2026 | Sharwood's | 3.6K | 0.64% | 5 |
| Aug 2026 | Patak's | 1.1K | 0.19% | 6 |
| Sep 2026 | Bakestone | — | — | — |
| Sep 2026 | Clay Oven | — | — | — |
| Sep 2026 | Hiwatha | — | — | — |
| Sep 2026 | Mission | — | — | — |
| Sep 2026 | Patak's | — | — | — |
| Sep 2026 | Sharwood's | — | — | — |

## What is being compared

- **Bakestone**: Measured on the search term “bakestone”.
- **Clay Oven**: Measured on the search term “clay oven”.
- **Hiwatha**: Measured on the search term “hiwatha”.
- **Mission**: Measured on the search term “mission”.
- **Patak's**: Measured on the search terms “patak s” and “pataks curry”, summed into one figure.
- **Sharwood's**: Measured on the search term “sharwoods”.

- [Bakestone](/demand/global-en/brands/bakestone)
- [Clay Oven](/demand/global-en/brands/clay-oven)
- [Hiwatha](/demand/global-en/brands/hiwatha)
- [Mission](/demand/global-en/brands/mission)
- [Patak's](/demand/global-en/brands/patak-s)
- [Sharwood's](/demand/global-en/brands/sharwood-s)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among naan breads worldwide?

In August 2026, Mission was the most searched among naan breads worldwide, with an estimated 450K branded searches and 79.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Naan breads: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/naan-breads

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/naan-breads. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.