---
title: "Mortise machine brands: Which are searched most?"
description: "Compare the mortise machine brands people buy. Share of Search among Makita, Grizzly and Jet, the mortise machine brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/mortise-machine-brands"
publisher: "Brandwave"
---

# Mortise machine brands: Which are searched most?

Compare the mortise machine brands people buy. Share of Search among Makita, Grizzly and Jet, the mortise machine brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Mortise machine brands
- **Market**: Global
- **Brands compared**: 3
- **Month measured**: Sep 2026
- **Highest Share of Search**: Makita, 95.8%

## Which brand is most popular in search among mortise machine brands worldwide?

- In September 2026, Makita was the most searched among mortise machine brands worldwide, with an estimated 884K branded searches and 95.8% estimated Share of Search within this set.
- Grizzly is in 2nd place, 92.2 percentage points behind at 3.6% Share of Search.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among mortise machine brands worldwide decreased from 96.9% to 95.8%.
- Across the 12 months ending September 2026, Grizzly’s estimated Share of Search among mortise machine brands worldwide increased from 2.5% to 3.6%.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among mortise machine brands worldwide peaked at 96.9% in October 2025 and was lowest at 94.7% in January 2026.
- Across the 12 months ending September 2026, Grizzly’s estimated Share of Search among mortise machine brands worldwide peaked at 4.4% in April 2026 and was lowest at 2.5% in October 2025.
- Across the 12 months ending September 2026, Jet held steady: its estimated Share of Search among mortise machine brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Makita vs Grizzly: compare search popularity](/demand/global-en/compare/grizzly-vs-makita): 95.8% against 3.6% Share of Search.

## How did search popularity change for mortise machine brands worldwide in September 2026?

- Estimated monthly branded searches for Jet worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
- Estimated monthly branded searches for Makita worldwide fell 31% over 12 measured months, from 1.3M to 884K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Makita | 95.8% | 884K | 0.0% | Makita |
| 2 | Grizzly | 3.6% | 33.1K | 0.0% | Grizzly |
| 3 | Jet | 0.59% | 5.4K | -45.5% | Jet |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Makita | 1.3M | 96.9% | 1 |
| Oct 2025 | Grizzly | 33.1K | 2.5% | 2 |
| Oct 2025 | Jet | 8.1K | 0.61% | 3 |
| Nov 2025 | Makita | 1.3M | 96.9% | 1 |
| Nov 2025 | Grizzly | 33.1K | 2.5% | 2 |
| Nov 2025 | Jet | 8.1K | 0.61% | 3 |
| Dec 2025 | Makita | 1.1M | 95.7% | 1 |
| Dec 2025 | Grizzly | 40.5K | 3.7% | 2 |
| Dec 2025 | Jet | 6.6K | 0.6% | 3 |
| Jan 2026 | Makita | 873K | 94.7% | 1 |
| Jan 2026 | Grizzly | 40.5K | 4.4% | 2 |
| Jan 2026 | Jet | 8.1K | 0.88% | 3 |
| Feb 2026 | Makita | 873K | 95.6% | 1 |
| Feb 2026 | Grizzly | 33.1K | 3.6% | 2 |
| Feb 2026 | Jet | 6.6K | 0.72% | 3 |
| Mar 2026 | Makita | 1M | 95.7% | 1 |
| Mar 2026 | Grizzly | 40.5K | 3.7% | 2 |
| Mar 2026 | Jet | 6.6K | 0.6% | 3 |
| Apr 2026 | Makita | 873K | 94.9% | 1 |
| Apr 2026 | Grizzly | 40.5K | 4.4% | 2 |
| Apr 2026 | Jet | 6.6K | 0.72% | 3 |
| May 2026 | Makita | 884K | 95.1% | 1 |
| May 2026 | Grizzly | 40.5K | 4.4% | 2 |
| May 2026 | Jet | 5.4K | 0.58% | 3 |
| Jun 2026 | Makita | 884K | 95.8% | 1 |
| Jun 2026 | Grizzly | 33.1K | 3.6% | 2 |
| Jun 2026 | Jet | 5.4K | 0.59% | 3 |
| Jul 2026 | Makita | 723K | 94.9% | 1 |
| Jul 2026 | Grizzly | 33.1K | 4.3% | 2 |
| Jul 2026 | Jet | 5.4K | 0.71% | 3 |
| Aug 2026 | Makita | 884K | 95.4% | 1 |
| Aug 2026 | Grizzly | 33.1K | 3.6% | 2 |
| Aug 2026 | Jet | 9.9K | 1.1% | 3 |
| Sep 2026 | Makita | 884K | 95.8% | 1 |
| Sep 2026 | Grizzly | 33.1K | 3.6% | 2 |
| Sep 2026 | Jet | 5.4K | 0.59% | 3 |

## What is being compared

- **Grizzly**: Measured on the search term “grizzly tools”.
- **Jet**: Measured on the search term “jet tools”.
- **Makita**: Measured on the search terms “makita” and “makita battery”, summed into one figure.

- [Grizzly](/demand/global-en/brands/grizzly)
- [Jet](/demand/global-en/brands/jet)
- [Makita](/demand/global-en/brands/makita)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among mortise machine brands worldwide?

In September 2026, Makita was the most searched among mortise machine brands worldwide, with an estimated 884K branded searches and 95.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Mortise machine brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/mortise-machine-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/mortise-machine-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
