--- title: "BISSELL vs Black+Decker: Which is searched more?" description: "Is BISSELL or Black+Decker more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mini vacuum brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/mini-vacuum-brands/compare/bissell-vs-black-and-decker" publisher: "Brandwave" --- # BISSELL vs Black+Decker: Which is searched more? Is BISSELL or Black+Decker more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mini vacuum brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: BISSELL and Black+Decker - **Competitive set**: Mini vacuum brands - **Market**: Global - **Month measured**: Sep 2026 - **BISSELL Share of Search**: 1.8% - **Black+Decker Share of Search**: 77.8% ## Is BISSELL or Black+Decker more popular in search? - In September 2026, Black+Decker had more branded searches than BISSELL among mini vacuum brands worldwide. Black+Decker had about 20,200 branded searches, while BISSELL had 480. Black+Decker made up 77.8% of all mini vacuum brand searches we track, and BISSELL accounted for 1.8%. - Black+Decker was ahead of BISSELL in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, BISSELL’s share of searches among mini vacuum brands worldwide moved from 1.3% to 1.8%, and its estimated monthly branded searches moved from 390 to 480. - Across the 12 months ending September 2026, Black+Decker’s share of searches among mini vacuum brands worldwide moved from 84.8% to 77.8%, and its estimated monthly branded searches moved from 26.2K to 20.2K. ## Top mini vacuum brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Black+Decker appeared in all five answers. BISSELL was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Black+Decker was listed before BISSELL in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Shark | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Black+Decker | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | BISSELL | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Dyson | 4th | 2 of 3 | 1 of 2 | 3 of 5 | ## Every AI answer about mini vacuum brands - Asked ChatGPT "Which mini vacuum brand should I buy?": 1. Shark, 2. Black+Decker, 3. BISSELL, 4. Dyson - Asked ChatGPT "What are the best mini vacuum brands?": 1. Shark, 2. Black+Decker, 3. Dyson, 4. BISSELL - Asked ChatGPT "What's the best mini vacuum brand for small cleanups?": 1. Shark, 2. Black+Decker, 3. BISSELL - Searched Google, AI Overview "best mini vacuum": 1. Shark, 2. Black+Decker - Searched Google, AI Overview "small vacuum cleaner": 1. BISSELL, 2. Shark, 3. Black+Decker, 4. Dyson Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for mini vacuum brands worldwide in September 2026? - In September 2026, Black+Decker lost share of searches among mini vacuum brands worldwide, from 80.9% to 77.8%. - Estimated monthly branded searches for BISSELL worldwide rose 23.1% over 12 measured months, from 390 to 480 in September 2026. ## Month by month | Month | BISSELL estimated searches | BISSELL Share of Search | BISSELL rank | Black+Decker estimated searches | Black+Decker Share of Search | Black+Decker rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 390 | 1.3% | 4 | 26.2K | 84.8% | 1 | | Nov 2025 | 590 | 1.5% | 4 | 32.1K | 83% | 1 | | Dec 2025 | 1.3K | 3.3% | 4 | 32.1K | 81.5% | 1 | | Jan 2026 | 390 | 1.2% | 4 | 26.2K | 81.6% | 1 | | Feb 2026 | 320 | 1.2% | 4 | 21.4K | 77.2% | 1 | | Mar 2026 | 480 | 1.6% | 4 | 24.7K | 84.6% | 1 | | Apr 2026 | 480 | 1.9% | 4 | 21.4K | 82.7% | 1 | | May 2026 | 480 | 1.8% | 4 | 21.4K | 81.1% | 1 | | Jun 2026 | 480 | 1.8% | 4 | 22.9K | 83.6% | 1 | | Jul 2026 | 480 | 1.7% | 4 | 22.9K | 82.7% | 1 | | Aug 2026 | 590 | 2.1% | 4 | 22.9K | 80.9% | 1 | | Sep 2026 | 480 | 1.8% | 4 | 20.2K | 77.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using BISSELL’s and Black+Decker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **BISSELL**: Measured on the search term “bissell mini vacuum”. - **Black+Decker**: Measured on the search terms “black and decker dustbuster” and “black and decker handheld vacuum”, summed into one figure. - [BISSELL profile](/demand/global-en/brands/bissell) - [Black+Decker profile](/demand/global-en/brands/black-and-decker) - [All mini vacuum brands worldwide](/demand/global-en/categories/mini-vacuum-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is BISSELL or Black+Decker more popular in search? In September 2026, Black+Decker had more branded searches than BISSELL among mini vacuum brands worldwide. Black+Decker had about 20,200 branded searches, while BISSELL had 480. Black+Decker made up 77.8% of all mini vacuum brand searches we track, and BISSELL accounted for 1.8%. ## Cite this page Brandwave. "BISSELL vs Black+Decker: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/mini-vacuum-brands/compare/bissell-vs-black-and-decker This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/mini-vacuum-brands/compare/bissell-vs-black-and-decker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.