--- title: "Midi keyboards: Which brands are most popular in search?" description: "Compare the midi keyboards people buy. Share of Search among Akai, Native Instruments, Arturia, Novation, M-Audio and Roland, the midi keyboards Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/midi-keyboards" publisher: "Brandwave" --- # Midi keyboards: Which brands are most popular in search? Compare the midi keyboards people buy. Share of Search among Akai, Native Instruments, Arturia, Novation, M-Audio and Roland, the midi keyboards Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Midi keyboards - **Market**: Global - **Brands compared**: 6 - **Month measured**: Aug 2026 - **Highest Share of Search**: Akai, 29.9% ## Which brand is most popular in search among midi keyboards worldwide? - In August 2026, Akai was the most searched among midi keyboards worldwide, with an estimated 135K branded searches and 29.9% estimated Share of Search within this set. - Native Instruments is in 2nd place, 5.5 percentage points behind at 24.4% Share of Search. - Across the 11 months ending August 2026, Akai’s estimated Share of Search among midi keyboards worldwide increased from 28.6% to 29.9%. - Across the 11 months ending August 2026, Native Instruments’ estimated Share of Search among midi keyboards worldwide decreased from 28.6% to 24.4%. - Across the 11 months ending August 2026, Arturia’s estimated Share of Search among midi keyboards worldwide increased from 19.1% to 20.1%. - Across the 11 months ending August 2026, Novation’s estimated Share of Search among midi keyboards worldwide increased from 12.8% to 13.4%. - Across the 11 months ending August 2026, Roland’s estimated Share of Search among midi keyboards worldwide increased from 3.8% to 4.9%. - Across the 11 months ending August 2026, Akai’s estimated Share of Search among midi keyboards worldwide peaked at 30.8% in April 2026 and was lowest at 23.2% in January 2026. - Across the 11 months ending August 2026, Native Instruments’ estimated Share of Search among midi keyboards worldwide peaked at 42.2% in January 2026 and was lowest at 24.2% in June 2026. - Across the 11 months ending August 2026, Arturia’s estimated Share of Search among midi keyboards worldwide peaked at 24.7% in November 2025 and was lowest at 15.4% in January 2026. - Across the 11 months ending August 2026, Novation’s estimated Share of Search among midi keyboards worldwide peaked at 16.3% in June 2026 and was lowest at 10.4% in January 2026. - Across the 11 months ending August 2026, M-Audio’s estimated Share of Search among midi keyboards worldwide peaked at 7.5% in March 2026 and was lowest at 5.7% in January 2026. - Across the 11 months ending August 2026, Roland’s estimated Share of Search among midi keyboards worldwide peaked at 4.9% in August 2026 and was lowest at 3.1% in January 2026. - Across the 11 months ending August 2026, M-Audio held steady: its estimated Share of Search among midi keyboards worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Akai vs Native Instruments: compare search popularity](/demand/global-en/compare/akai-vs-native-instruments): 29.9% against 24.4% Share of Search. - [Akai vs Arturia: compare search popularity](/demand/global-en/compare/akai-vs-arturia): 29.9% against 20.1% Share of Search. - [Akai vs Novation: compare search popularity](/demand/global-en/compare/akai-vs-novation): 29.9% against 13.4% Share of Search. - [Akai vs M-Audio: compare search popularity](/demand/global-en/compare/akai-vs-m-audio): 29.9% against 7.3% Share of Search. - [Native Instruments vs Arturia: compare search popularity](/demand/global-en/compare/arturia-vs-native-instruments): 24.4% against 20.1% Share of Search. - [Native Instruments vs Novation: compare search popularity](/demand/global-en/compare/native-instruments-vs-novation): 24.4% against 13.4% Share of Search. - [Native Instruments vs M-Audio: compare search popularity](/demand/global-en/compare/m-audio-vs-native-instruments): 24.4% against 7.3% Share of Search. - [Arturia vs Novation: compare search popularity](/demand/global-en/compare/arturia-vs-novation): 20.1% against 13.4% Share of Search. - [Arturia vs M-Audio: compare search popularity](/demand/global-en/compare/arturia-vs-m-audio): 20.1% against 7.3% Share of Search. - [Novation vs M-Audio: compare search popularity](/demand/global-en/compare/m-audio-vs-novation): 13.4% against 7.3% Share of Search. ## How did search popularity change for midi keyboards worldwide in August 2026? - In August 2026, M-Audio gained estimated Share of Search among midi keyboards worldwide, from 6% to 7.3%. - In August 2026, Roland gained estimated Share of Search among midi keyboards worldwide, from 4% to 4.9%. - In August 2026, Novation lost estimated Share of Search among midi keyboards worldwide, from 16.3% to 13.4%. - Estimated monthly branded searches for Native Instruments worldwide fell 33.3% over 11 measured months, from 165K to 110K in August 2026. - Estimated monthly branded searches for Akai worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026. - Estimated monthly branded searches for Arturia worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Akai | 29.9% | 135K | 0.0% | Akai | | 2 | Native Instruments | 24.4% | 110K | 0.0% | Native Instruments | | 3 | Arturia | 20.1% | 90.5K | 0.0% | Arturia | | 4 | Novation | 13.4% | 60.5K | -18.2% | Novation | | 5 | M-Audio | 7.3% | 33.1K | +22.1% | M-Audio | | 6 | Roland | 4.9% | 22.2K | +22.7% | Roland | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Akai | 165K | 28.6% | 1 | | Oct 2025 | Native Instruments | 165K | 28.6% | 2 | | Oct 2025 | Arturia | 110K | 19.1% | 3 | | Oct 2025 | Novation | 74K | 12.8% | 4 | | Oct 2025 | M-Audio | 40.5K | 7% | 5 | | Oct 2025 | Roland | 22.2K | 3.8% | 6 | | Nov 2025 | Native Instruments | 201K | 30.1% | 1 | | Nov 2025 | Akai | 165K | 24.7% | 2 | | Nov 2025 | Arturia | 165K | 24.7% | 3 | | Nov 2025 | Novation | 74K | 11.1% | 4 | | Nov 2025 | M-Audio | 40.5K | 6.1% | 5 | | Nov 2025 | Roland | 22.2K | 3.3% | 6 | | Dec 2025 | Native Instruments | 201K | 31.5% | 1 | | Dec 2025 | Akai | 165K | 25.9% | 2 | | Dec 2025 | Arturia | 135K | 21.2% | 3 | | Dec 2025 | Novation | 74K | 11.6% | 4 | | Dec 2025 | M-Audio | 40.5K | 6.4% | 5 | | Dec 2025 | Roland | 22.2K | 3.5% | 6 | | Jan 2026 | Native Instruments | 301K | 42.2% | 1 | | Jan 2026 | Akai | 165K | 23.2% | 2 | | Jan 2026 | Arturia | 110K | 15.4% | 3 | | Jan 2026 | Novation | 74K | 10.4% | 4 | | Jan 2026 | M-Audio | 40.5K | 5.7% | 5 | | Jan 2026 | Roland | 22.2K | 3.1% | 6 | | Feb 2026 | Native Instruments | 165K | 30.8% | 1 | | Feb 2026 | Akai | 135K | 25.2% | 2 | | Feb 2026 | Arturia | 110K | 20.6% | 3 | | Feb 2026 | Novation | 74K | 13.8% | 4 | | Feb 2026 | M-Audio | 33.1K | 6.2% | 5 | | Feb 2026 | Roland | 18.1K | 3.4% | 6 | | Mar 2026 | Akai | 165K | 30.4% | 1 | | Mar 2026 | Native Instruments | 135K | 24.9% | 2 | | Mar 2026 | Arturia | 110K | 20.3% | 3 | | Mar 2026 | Novation | 74K | 13.6% | 4 | | Mar 2026 | M-Audio | 40.5K | 7.5% | 5 | | Mar 2026 | Roland | 18.1K | 3.3% | 6 | | Apr 2026 | Akai | 165K | 30.8% | 1 | | Apr 2026 | Native Instruments | 135K | 25.2% | 2 | | Apr 2026 | Arturia | 110K | 20.6% | 3 | | Apr 2026 | Novation | 74K | 13.8% | 4 | | Apr 2026 | M-Audio | 33.1K | 6.2% | 5 | | Apr 2026 | Roland | 18.1K | 3.4% | 6 | | May 2026 | Akai | 165K | 30.2% | 1 | | May 2026 | Native Instruments | 165K | 30.2% | 2 | | May 2026 | Arturia | 90.5K | 16.6% | 3 | | May 2026 | Novation | 74K | 13.6% | 4 | | May 2026 | M-Audio | 33.1K | 6.1% | 5 | | May 2026 | Roland | 18.1K | 3.3% | 6 | | Jun 2026 | Akai | 135K | 29.7% | 1 | | Jun 2026 | Native Instruments | 110K | 24.2% | 2 | | Jun 2026 | Arturia | 90.5K | 19.9% | 3 | | Jun 2026 | Novation | 74K | 16.3% | 4 | | Jun 2026 | M-Audio | 27.1K | 6% | 5 | | Jun 2026 | Roland | 18.1K | 4% | 6 | | Jul 2026 | Akai | 135K | 29.7% | 1 | | Jul 2026 | Native Instruments | 110K | 24.2% | 2 | | Jul 2026 | Arturia | 90.5K | 19.9% | 3 | | Jul 2026 | Novation | 74K | 16.3% | 4 | | Jul 2026 | M-Audio | 27.1K | 6% | 5 | | Jul 2026 | Roland | 18.1K | 4% | 6 | | Aug 2026 | Akai | 135K | 29.9% | 1 | | Aug 2026 | Native Instruments | 110K | 24.4% | 2 | | Aug 2026 | Arturia | 90.5K | 20.1% | 3 | | Aug 2026 | Novation | 60.5K | 13.4% | 4 | | Aug 2026 | M-Audio | 33.1K | 7.3% | 5 | | Aug 2026 | Roland | 22.2K | 4.9% | 6 | | Sep 2026 | Akai | — | — | — | | Sep 2026 | Arturia | — | — | — | | Sep 2026 | M-Audio | — | — | — | | Sep 2026 | Native Instruments | — | — | — | | Sep 2026 | Novation | — | — | — | | Sep 2026 | Roland | — | — | — | ## What is being compared - **Akai**: Measured on the search term “akai”. - **Arturia**: Measured on the search term “arturia”. - **M-Audio**: Measured on the search term “m audio”. - **Native Instruments**: Measured on the search term “native instruments”. - **Novation**: Measured on the search term “novation”. - **Roland**: Measured on the search term “roland keyboard”. - [Akai](/demand/global-en/brands/akai) - [Arturia](/demand/global-en/brands/arturia) - [M-Audio](/demand/global-en/brands/m-audio) - [Native Instruments](/demand/global-en/brands/native-instruments) - [Novation](/demand/global-en/brands/novation) - [Roland](/demand/global-en/brands/roland) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among midi keyboards worldwide? In August 2026, Akai was the most searched among midi keyboards worldwide, with an estimated 135K branded searches and 29.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Midi keyboards: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/midi-keyboards This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/midi-keyboards. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.