--- title: "Metrics layer platforms: Which brands are most popular in search?" description: "Compare the platforms that define shared business metrics. Share of Search among Lightdash, Supergrain, Transform, MetricFlow and Cube, the metrics layer platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/metrics-layer-platforms" publisher: "Brandwave" --- # Metrics layer platforms: Which brands are most popular in search? Compare the platforms that define shared business metrics. Share of Search among Lightdash, Supergrain, Transform, MetricFlow and Cube, the metrics layer platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Metrics layer platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Lightdash, 45.4% ## Which brand is most popular in search among metrics layer platforms worldwide? - In August 2026, Lightdash was the most searched among metrics layer platforms worldwide, with an estimated 9.9K branded searches and 45.4% estimated Share of Search within this set. - Supergrain is in 2nd place, 20.6 percentage points behind at 24.8% Share of Search. - Across the 11 months ending August 2026, Lightdash’s estimated Share of Search among metrics layer platforms worldwide increased from 32.5% to 45.4%. - Across the 11 months ending August 2026, Supergrain’s estimated Share of Search among metrics layer platforms worldwide increased from 17.7% to 24.8%. - Across the 11 months ending August 2026, Transform’s estimated Share of Search among metrics layer platforms worldwide decreased from 39.9% to 16.5%. - Across the 11 months ending August 2026, MetricFlow’s estimated Share of Search among metrics layer platforms worldwide increased from 6.4% to 7.3%. - Across the 11 months ending August 2026, Cube’s estimated Share of Search among metrics layer platforms worldwide increased from 3.5% to 6%. - Across the 11 months ending August 2026, Supergrain’s estimated Share of Search among metrics layer platforms worldwide peaked at 24.8% in August 2026 and was lowest at 14.9% in March 2026. - Across the 11 months ending August 2026, Transform’s estimated Share of Search among metrics layer platforms worldwide peaked at 40.7% in November 2025 and was lowest at 16.5% in August 2026. - Across the 11 months ending August 2026, MetricFlow’s estimated Share of Search among metrics layer platforms worldwide peaked at 9.3% in June 2026 and was lowest at 5% in February 2026. - Across the 11 months ending August 2026, Cube’s estimated Share of Search among metrics layer platforms worldwide peaked at 7.8% in June 2026 and was lowest at 3% in November 2025. - Across the 11 months ending August 2026, Lightdash rose from 2nd to 1st among metrics layer platforms worldwide. - Across the 11 months ending August 2026, Supergrain rose from 3rd to 2nd among metrics layer platforms worldwide. - Across the 11 months ending August 2026, Transform fell from 1st to 3rd among metrics layer platforms worldwide. ## Compare search popularity between leading brands - [Lightdash vs Supergrain: compare search popularity](/demand/global-en/compare/lightdash-vs-supergrain): 45.4% against 24.8% Share of Search. - [Lightdash vs Transform: compare search popularity](/demand/global-en/compare/lightdash-vs-transform-data): 45.4% against 16.5% Share of Search. - [Lightdash vs MetricFlow: compare search popularity](/demand/global-en/compare/lightdash-vs-metricflow): 45.4% against 7.3% Share of Search. - [Lightdash vs Cube: compare search popularity](/demand/global-en/compare/cube-cloud-vs-lightdash): 45.4% against 6% Share of Search. - [Supergrain vs Transform: compare search popularity](/demand/global-en/compare/supergrain-vs-transform-data): 24.8% against 16.5% Share of Search. - [Supergrain vs MetricFlow: compare search popularity](/demand/global-en/compare/metricflow-vs-supergrain): 24.8% against 7.3% Share of Search. - [Supergrain vs Cube: compare search popularity](/demand/global-en/compare/cube-cloud-vs-supergrain): 24.8% against 6% Share of Search. - [Transform vs MetricFlow: compare search popularity](/demand/global-en/compare/metricflow-vs-transform-data): 16.5% against 7.3% Share of Search. - [Transform vs Cube: compare search popularity](/demand/global-en/compare/cube-cloud-vs-transform-data): 16.5% against 6% Share of Search. - [MetricFlow vs Cube: compare search popularity](/demand/global-en/compare/cube-cloud-vs-metricflow): 7.3% against 6% Share of Search. ## How did search popularity change for metrics layer platforms worldwide in August 2026? - In August 2026, Lightdash gained estimated Share of Search among metrics layer platforms worldwide, from 42.6% to 45.4%. - In August 2026, Supergrain gained estimated Share of Search among metrics layer platforms worldwide, from 23.2% to 24.8%. - In August 2026, Transform lost estimated Share of Search among metrics layer platforms worldwide, from 18.9% to 16.5%. - In August 2026, MetricFlow lost estimated Share of Search among metrics layer platforms worldwide, from 8.4% to 7.3%. - In August 2026, Cube lost estimated Share of Search among metrics layer platforms worldwide, from 6.8% to 6%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Lightdash | 45.4% | 9.9K | +22.2% | Lightdash | | 2 | Supergrain | 24.8% | 5.4K | +22.7% | Supergrain | | 3 | Transform | 16.5% | 3.6K | 0.0% | Transform | | 4 | MetricFlow | 7.3% | 1.6K | 0.0% | MetricFlow | | 5 | Cube | 6% | 1.3K | 0.0% | Cube | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Transform | 8.1K | 39.9% | 1 | | Oct 2025 | Lightdash | 6.6K | 32.5% | 2 | | Oct 2025 | Supergrain | 3.6K | 17.7% | 3 | | Oct 2025 | MetricFlow | 1.3K | 6.4% | 4 | | Oct 2025 | Cube | 720 | 3.5% | 5 | | Nov 2025 | Transform | 8.1K | 40.7% | 1 | | Nov 2025 | Lightdash | 6.6K | 33.2% | 2 | | Nov 2025 | Supergrain | 3.6K | 18.1% | 3 | | Nov 2025 | MetricFlow | 1K | 5% | 4 | | Nov 2025 | Cube | 590 | 3% | 5 | | Dec 2025 | Lightdash | 6.6K | 38.4% | 1 | | Dec 2025 | Transform | 5.4K | 31.4% | 2 | | Dec 2025 | Supergrain | 3.6K | 20.9% | 3 | | Dec 2025 | MetricFlow | 880 | 5.1% | 4 | | Dec 2025 | Cube | 720 | 4.2% | 5 | | Jan 2026 | Lightdash | 6.6K | 36.1% | 1 | | Jan 2026 | Transform | 5.4K | 29.5% | 2 | | Jan 2026 | Supergrain | 4.4K | 24.1% | 3 | | Jan 2026 | MetricFlow | 1K | 5.5% | 4 | | Jan 2026 | Cube | 880 | 4.8% | 5 | | Feb 2026 | Lightdash | 8.1K | 40.1% | 1 | | Feb 2026 | Transform | 6.6K | 32.7% | 2 | | Feb 2026 | Supergrain | 3.6K | 17.8% | 3 | | Feb 2026 | MetricFlow | 1K | 5% | 4 | | Feb 2026 | Cube | 880 | 4.4% | 5 | | Mar 2026 | Lightdash | 9.9K | 40.9% | 1 | | Mar 2026 | Transform | 8.1K | 33.5% | 2 | | Mar 2026 | Supergrain | 3.6K | 14.9% | 3 | | Mar 2026 | Cube | 1.3K | 5.4% | 4 | | Mar 2026 | MetricFlow | 1.3K | 5.4% | 5 | | Apr 2026 | Lightdash | 9.9K | 43% | 1 | | Apr 2026 | Transform | 6.6K | 28.7% | 2 | | Apr 2026 | Supergrain | 3.6K | 15.7% | 3 | | Apr 2026 | MetricFlow | 1.6K | 7% | 4 | | Apr 2026 | Cube | 1.3K | 5.7% | 5 | | May 2026 | Lightdash | 8.1K | 38.4% | 1 | | May 2026 | Transform | 5.4K | 25.6% | 2 | | May 2026 | Supergrain | 4.4K | 20.9% | 3 | | May 2026 | Cube | 1.6K | 7.6% | 4 | | May 2026 | MetricFlow | 1.6K | 7.6% | 5 | | Jun 2026 | Lightdash | 8.1K | 39.7% | 1 | | Jun 2026 | Supergrain | 4.4K | 21.6% | 2 | | Jun 2026 | Transform | 4.4K | 21.6% | 3 | | Jun 2026 | MetricFlow | 1.9K | 9.3% | 4 | | Jun 2026 | Cube | 1.6K | 7.8% | 5 | | Jul 2026 | Lightdash | 8.1K | 42.6% | 1 | | Jul 2026 | Supergrain | 4.4K | 23.2% | 2 | | Jul 2026 | Transform | 3.6K | 18.9% | 3 | | Jul 2026 | MetricFlow | 1.6K | 8.4% | 4 | | Jul 2026 | Cube | 1.3K | 6.8% | 5 | | Aug 2026 | Lightdash | 9.9K | 45.4% | 1 | | Aug 2026 | Supergrain | 5.4K | 24.8% | 2 | | Aug 2026 | Transform | 3.6K | 16.5% | 3 | | Aug 2026 | MetricFlow | 1.6K | 7.3% | 4 | | Aug 2026 | Cube | 1.3K | 6% | 5 | | Sep 2026 | Cube | — | — | — | | Sep 2026 | Lightdash | — | — | — | | Sep 2026 | MetricFlow | — | — | — | | Sep 2026 | Supergrain | — | — | — | | Sep 2026 | Transform | — | — | — | ## What is being compared - **Cube**: Measured on the search term “cube semantic layer”. - **Lightdash**: Measured on the search term “lightdash”. - **MetricFlow**: Measured on the search term “metricflow”. - **Supergrain**: Measured on the search term “supergrain”. - **Transform**: Measured on the search term “transform data”. - [Cube](/demand/global-en/brands/cube-cloud) - [Lightdash](/demand/global-en/brands/lightdash) - [MetricFlow](/demand/global-en/brands/metricflow) - [Supergrain](/demand/global-en/brands/supergrain) - [Transform](/demand/global-en/brands/transform-data) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among metrics layer platforms worldwide? In August 2026, Lightdash was the most searched among metrics layer platforms worldwide, with an estimated 9.9K branded searches and 45.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Metrics layer platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/metrics-layer-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/metrics-layer-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.