---
title: "Klean Kanteen vs YETI: Which is searched more?"
description: "Is Klean Kanteen or YETI more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Metal straw brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/metal-straw-brands/compare/klean-kanteen-vs-yeti"
publisher: "Brandwave"
---

# Klean Kanteen vs YETI: Which is searched more?

Is Klean Kanteen or YETI more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Metal straw brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Klean Kanteen and YETI
- **Competitive set**: Metal straw brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Klean Kanteen Share of Search**: 12.8%
- **YETI Share of Search**: 0.5%

## Is Klean Kanteen or YETI more popular in search?

- In September 2026, Klean Kanteen had more branded searches than YETI among metal straw brands worldwide. Klean Kanteen had about 74,000 branded searches, while YETI had 2,900. Klean Kanteen made up 12.8% of all metal straw brand searches we track, and YETI accounted for 0.5%.
- Klean Kanteen was ahead of YETI in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Klean Kanteen’s share of searches among metal straw brands worldwide moved from 10.9% to 12.8%, and its estimated monthly branded searches held steady at 74K.
- Across the 12 months ending September 2026, YETI’s share of searches among metal straw brands worldwide moved from 0.43% to 0.5%, and its estimated monthly branded searches held steady at 2.9K.

## Top metal straw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Klean Kanteen was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. YETI did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Klean Kanteen | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| OXO | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Hiware | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Stanley | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Hydro Flask | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| YETI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about metal straw brands

- Asked ChatGPT "Which metal straw brand should I buy?": 1. Klean Kanteen, 2. Hiware, 3. OXO, 4. Stanley
- Asked ChatGPT "What are the best metal straw brands?": 1. Klean Kanteen, 2. OXO, 3. Hiware
- Asked ChatGPT "What's the best metal straw brand for everyday drinks?": 1. Klean Kanteen, 2. OXO, 3. Hiware, 4. Stanley
- Searched Google, AI Overview "best metal straws": 1. OXO, 2. Klean Kanteen, 3. Hiware
- Searched Google, AI Overview "reusable metal straws": named none of the brands we track

Not named in any answer: Hydro Flask and YETI.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for metal straw brands worldwide in September 2026?

- In September 2026, Klean Kanteen gained share of searches among metal straw brands worldwide, from 10.9% to 12.8%.

## Month by month

| Month | Klean Kanteen estimated searches | Klean Kanteen Share of Search | Klean Kanteen rank | YETI estimated searches | YETI Share of Search | YETI rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 74K | 10.9% | 2 | 2.9K | 0.43% | 4 |
| Nov 2025 | 90.5K | 10.9% | 2 | 3.6K | 0.43% | 4 |
| Dec 2025 | 90.5K | 10.9% | 2 | 3.6K | 0.43% | 5 |
| Jan 2026 | 74K | 10.9% | 2 | 2.9K | 0.43% | 5 |
| Feb 2026 | 60.5K | 10.9% | 2 | 2.4K | 0.43% | 5 |
| Mar 2026 | 74K | 12.8% | 2 | 2.4K | 0.41% | 5 |
| Apr 2026 | 74K | 13% | 2 | 2.4K | 0.42% | 5 |
| May 2026 | 90.5K | 15.4% | 2 | 3.6K | 0.61% | 4 |
| Jun 2026 | 74K | 12.7% | 2 | 5.4K | 0.93% | 4 |
| Jul 2026 | 90.5K | 13% | 2 | 4.4K | 0.63% | 4 |
| Aug 2026 | 90.5K | 10.9% | 2 | 3.6K | 0.43% | 4 |
| Sep 2026 | 74K | 12.8% | 2 | 2.9K | 0.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Klean Kanteen’s and YETI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Klean Kanteen**: Measured on the search term “klean kanteen”.
- **YETI**: Measured on the search term “yeti drinkware”.

- [Klean Kanteen profile](/demand/global-en/brands/klean-kanteen)
- [YETI profile](/demand/global-en/brands/yeti)
- [All metal straw brands worldwide](/demand/global-en/categories/metal-straw-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Klean Kanteen or YETI more popular in search?

In September 2026, Klean Kanteen had more branded searches than YETI among metal straw brands worldwide. Klean Kanteen had about 74,000 branded searches, while YETI had 2,900. Klean Kanteen made up 12.8% of all metal straw brand searches we track, and YETI accounted for 0.5%.

## Cite this page

Brandwave. "Klean Kanteen vs YETI: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/metal-straw-brands/compare/klean-kanteen-vs-yeti

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/metal-straw-brands/compare/klean-kanteen-vs-yeti. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
