---
title: "Hydro Flask vs Stanley: Which is searched more?"
description: "Which is more popular in search, Hydro Flask or Stanley? Compare estimated monthly branded-search demand and Share of Search inside the Metal straw brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/metal-straw-brands/compare/hydro-flask-vs-stanley"
publisher: "Brandwave"
---

# Hydro Flask vs Stanley: Which is searched more?

Which is more popular in search, Hydro Flask or Stanley? Compare estimated monthly branded-search demand and Share of Search inside the Metal straw brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hydro Flask and Stanley
- **Competitive set**: Metal straw brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hydro Flask Share of Search**: 89.6%
- **Stanley Share of Search**: 9.9%

## Which is more popular in search, Hydro Flask or Stanley?

- In September 2026, Hydro Flask had more branded searches than Stanley among metal straw brands worldwide. Hydro Flask was estimated to have 450K branded searches compared to Stanley’s 49.5K, and held an 89.6% Share of Search versus Stanley’s 9.9%.
- Hydro Flask was ahead of Stanley in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hydro Flask’s estimated Share of Search among metal straw brands worldwide moved from 91.3% to 89.6%, and its estimated monthly branded searches moved from 550K to 450K.
- Across the 12 months ending September 2026, Stanley’s estimated Share of Search among metal straw brands worldwide moved from 8.2% to 9.9%, and its estimated monthly branded searches held steady at 49.5K.

## How did search popularity change for metal straw brands worldwide in September 2026?

- In September 2026, Stanley gained estimated Share of Search among metal straw brands worldwide, from 8.2% to 9.9%.
- In September 2026, Hydro Flask lost estimated Share of Search among metal straw brands worldwide, from 91.3% to 89.6%.

## Month by month

| Month | Hydro Flask estimated searches | Hydro Flask Share of Search | Hydro Flask rank | Stanley estimated searches | Stanley Share of Search | Stanley rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 91.3% | 1 | 49.5K | 8.2% | 2 |
| Nov 2025 | 673K | 91.3% | 1 | 60.5K | 8.2% | 2 |
| Dec 2025 | 673K | 91.3% | 1 | 60.5K | 8.2% | 2 |
| Jan 2026 | 550K | 91.3% | 1 | 49.5K | 8.2% | 2 |
| Feb 2026 | 450K | 91.3% | 1 | 40.5K | 8.2% | 2 |
| Mar 2026 | 450K | 89.7% | 1 | 49.5K | 9.9% | 2 |
| Apr 2026 | 450K | 91.3% | 1 | 40.5K | 8.2% | 2 |
| May 2026 | 450K | 91.1% | 1 | 40.5K | 8.2% | 2 |
| Jun 2026 | 450K | 89.1% | 1 | 49.5K | 9.8% | 2 |
| Jul 2026 | 550K | 91.1% | 1 | 49.5K | 8.2% | 2 |
| Aug 2026 | 673K | 91.3% | 1 | 60.5K | 8.2% | 2 |
| Sep 2026 | 450K | 89.6% | 1 | 49.5K | 9.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hydro Flask’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hydro Flask**: Measured on the search term “hydro flask”.
- **Stanley**: Measured on the search term “stanley iceflow”.

- [Hydro Flask profile](/demand/global-en/brands/hydro-flask)
- [Stanley profile](/demand/global-en/brands/stanley)
- [All metal straw brands worldwide](/demand/global-en/categories/metal-straw-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hydro Flask or Stanley?

In September 2026, Hydro Flask had more branded searches than Stanley among metal straw brands worldwide. Hydro Flask was estimated to have 450K branded searches compared to Stanley’s 49.5K, and held an 89.6% Share of Search versus Stanley’s 9.9%.

## Cite this page

Brandwave. "Hydro Flask vs Stanley: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/metal-straw-brands/compare/hydro-flask-vs-stanley

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/metal-straw-brands/compare/hydro-flask-vs-stanley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.