---
title: "DeWalt vs Malco: Which is searched more?"
description: "Is DeWalt or Malco more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Metal snips brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/metal-snips-brands/compare/dewalt-vs-malco-tools"
publisher: "Brandwave"
---

# DeWalt vs Malco: Which is searched more?

Is DeWalt or Malco more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Metal snips brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DeWalt and Malco
- **Competitive set**: Metal snips brands
- **Market**: Global
- **Month measured**: Sep 2026
- **DeWalt Share of Search**: 26.7%
- **Malco Share of Search**: 0.19%

## Is DeWalt or Malco more popular in search?

- In September 2026, DeWalt had more branded searches than Malco among metal snips brands worldwide. DeWalt had about 673,000 branded searches, while Malco had 4,900. DeWalt made up 26.7% of all metal snips brand searches we track, and Malco accounted for 0.19%.
- DeWalt was ahead of Malco in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among metal snips brands worldwide moved from 23% to 26.7%, and its estimated monthly branded searches held steady at 673K.
- Across the 12 months ending September 2026, Malco’s share of searches among metal snips brands worldwide moved from 0.17% to 0.19%, and its estimated monthly branded searches held steady at 4.9K.

## Top metal snips brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Malco was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. DeWalt did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Midwest Snips | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Malco | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| Wiss | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| Milwaukee | 4th | 1 of 3 | 0 of 1 | 1 of 4 |
| DeWalt | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about metal snips brands

- Asked ChatGPT "Which metal snips brand should I buy?": 1. Midwest Snips, 2. Malco, 3. Wiss
- Asked ChatGPT "What are the best metal snips brands?": 1. Malco, 2. Midwest Snips, 3. Wiss, 4. Milwaukee
- Asked ChatGPT "What's the best metal snips brand for sheet metal cutting?": 1. Midwest Snips, 2. Malco, 3. Wiss
- Searched Google, AI Overview "tin snips for metal": named none of the brands we track

Not named in any answer: DeWalt.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for metal snips brands worldwide in September 2026?

Neither DeWalt nor Malco moved beyond provider rounding among metal snips brands in Sep 2026.

## Month by month

| Month | DeWalt estimated searches | DeWalt Share of Search | DeWalt rank | Malco estimated searches | Malco Share of Search | Malco rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 23% | 2 | 4.9K | 0.17% | 5 |
| Nov 2025 | 823K | 26.7% | 2 | 4.2K | 0.14% | 5 |
| Dec 2025 | 823K | 26.7% | 2 | 4.5K | 0.15% | 5 |
| Jan 2026 | 673K | 26.7% | 2 | 3.9K | 0.15% | 5 |
| Feb 2026 | 673K | 26.7% | 2 | 5.4K | 0.21% | 4 |
| Mar 2026 | 673K | 26.7% | 2 | 5.4K | 0.21% | 5 |
| Apr 2026 | 673K | 26.7% | 2 | 5.4K | 0.21% | 4 |
| May 2026 | 673K | 26.7% | 2 | 5.4K | 0.21% | 4 |
| Jun 2026 | 673K | 26.6% | 2 | 5.4K | 0.21% | 4 |
| Jul 2026 | 550K | 23% | 2 | 4.9K | 0.2% | 5 |
| Aug 2026 | 673K | 26.7% | 2 | 4.9K | 0.19% | 5 |
| Sep 2026 | 673K | 26.7% | 2 | 4.9K | 0.19% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using DeWalt’s and Malco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DeWalt**: Measured on the search term “dewalt”.
- **Malco**: Measured on the search terms “malco snips” and “malco tools”, summed into one figure.

- [DeWalt profile](/demand/global-en/brands/dewalt)
- [Malco profile](/demand/global-en/brands/malco-tools)
- [All metal snips brands worldwide](/demand/global-en/categories/metal-snips-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is DeWalt or Malco more popular in search?

In September 2026, DeWalt had more branded searches than Malco among metal snips brands worldwide. DeWalt had about 673,000 branded searches, while Malco had 4,900. DeWalt made up 26.7% of all metal snips brand searches we track, and Malco accounted for 0.19%.

## Cite this page

Brandwave. "DeWalt vs Malco: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/metal-snips-brands/compare/dewalt-vs-malco-tools

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/metal-snips-brands/compare/dewalt-vs-malco-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
