---
title: "Metal detector brands: Which brands are most popular in search?"
description: "Compare the metal detector brands people buy. Share of Search among Fisher-Price, XP, Garrett, Nokta and Minelab, the metal detector brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/metal-detector-brands"
publisher: "Brandwave"
---

# Metal detector brands: Which brands are most popular in search?

Compare the metal detector brands people buy. Share of Search among Fisher-Price, XP, Garrett, Nokta and Minelab, the metal detector brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Metal detector brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Fisher-Price, 39.1%

## Which brand is most popular in search among metal detector brands worldwide?

- Fisher-Price and XP share the highest estimated Share of Search among metal detector brands worldwide, at 39.1% in August 2026.
- Across the 11 months ending August 2026, Fisher-Price’s estimated Share of Search among metal detector brands worldwide decreased from 43.1% to 39.1%.
- Across the 11 months ending August 2026, XP’s estimated Share of Search among metal detector brands worldwide increased from 35.3% to 39.1%.
- Across the 11 months ending August 2026, Garrett’s estimated Share of Search among metal detector brands worldwide increased from 10.6% to 11.8%.
- Across the 11 months ending August 2026, Nokta’s estimated Share of Search among metal detector brands worldwide decreased from 7.1% to 6.4%.
- Across the 11 months ending August 2026, Fisher-Price’s estimated Share of Search among metal detector brands worldwide peaked at 53.7% in November 2025 and was lowest at 32.8% in June 2026.
- Across the 11 months ending August 2026, XP’s estimated Share of Search among metal detector brands worldwide peaked at 43.1% in May 2026 and was lowest at 29.4% in November 2025.
- Across the 11 months ending August 2026, Garrett’s estimated Share of Search among metal detector brands worldwide peaked at 18% in June 2026 and was lowest at 8.8% in November 2025.
- Across the 11 months ending August 2026, Nokta’s estimated Share of Search among metal detector brands worldwide peaked at 7.1% in October 2025 and was lowest at 4.7% in May 2026.
- Across the 11 months ending August 2026, Minelab’s estimated Share of Search among metal detector brands worldwide peaked at 5.2% in February 2026 and was lowest at 3.2% in November 2025.
- Across the 11 months ending August 2026, Minelab held steady: its estimated Share of Search among metal detector brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Fisher-Price vs XP: compare search popularity](/demand/global-en/compare/fisher-price-vs-xp): 39.1% Share of Search each.
- [Fisher-Price vs Garrett: compare search popularity](/demand/global-en/compare/fisher-price-vs-garrett): 39.1% against 11.8% Share of Search.
- [Fisher-Price vs Nokta: compare search popularity](/demand/global-en/compare/fisher-price-vs-nokta): 39.1% against 6.4% Share of Search.
- [Fisher-Price vs Minelab: compare search popularity](/demand/global-en/compare/fisher-price-vs-minelab): 39.1% against 3.5% Share of Search.
- [XP vs Garrett: compare search popularity](/demand/global-en/compare/garrett-vs-xp): 39.1% against 11.8% Share of Search.
- [XP vs Nokta: compare search popularity](/demand/global-en/compare/nokta-vs-xp): 39.1% against 6.4% Share of Search.
- [XP vs Minelab: compare search popularity](/demand/global-en/compare/minelab-vs-xp): 39.1% against 3.5% Share of Search.
- [Garrett vs Nokta: compare search popularity](/demand/global-en/compare/garrett-vs-nokta): 11.8% against 6.4% Share of Search.
- [Garrett vs Minelab: compare search popularity](/demand/global-en/compare/garrett-vs-minelab): 11.8% against 3.5% Share of Search.
- [Nokta vs Minelab: compare search popularity](/demand/global-en/compare/minelab-vs-nokta): 6.4% against 3.5% Share of Search.

## How did search popularity change for metal detector brands worldwide in August 2026?

- In August 2026, Nokta gained estimated Share of Search among metal detector brands worldwide, from 5.3% to 6.4%.
- XP’s estimated Share of Search among metal detector brands worldwide has lost ground for 3 months in a row, from 43.1% to 39.1% in August 2026.
- Estimated monthly branded searches for Fisher-Price worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.
- Estimated monthly branded searches for Minelab worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Fisher-Price | 39.1% | 246K | 0.0% | Mattel |
| 2 | XP | 39.1% | 246K | 0.0% | XP |
| 3 | Garrett | 11.8% | 74K | 0.0% | Garrett |
| 4 | Nokta | 6.4% | 40.5K | +22.4% | Nokta |
| 5 | Minelab | 3.5% | 22.2K | 0.0% | Minelab |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fisher-Price | 301K | 43.1% | 1 |
| Oct 2025 | XP | 246K | 35.3% | 2 |
| Oct 2025 | Garrett | 74K | 10.6% | 3 |
| Oct 2025 | Nokta | 49.5K | 7.1% | 4 |
| Oct 2025 | Minelab | 27.1K | 3.9% | 5 |
| Nov 2025 | Fisher-Price | 450K | 53.7% | 1 |
| Nov 2025 | XP | 246K | 29.4% | 2 |
| Nov 2025 | Garrett | 74K | 8.8% | 3 |
| Nov 2025 | Nokta | 40.5K | 4.8% | 4 |
| Nov 2025 | Minelab | 27.1K | 3.2% | 5 |
| Dec 2025 | Fisher-Price | 450K | 53.7% | 1 |
| Dec 2025 | XP | 246K | 29.4% | 2 |
| Dec 2025 | Garrett | 74K | 8.8% | 3 |
| Dec 2025 | Nokta | 40.5K | 4.8% | 4 |
| Dec 2025 | Minelab | 27.1K | 3.2% | 5 |
| Jan 2026 | Fisher-Price | 301K | 44.2% | 1 |
| Jan 2026 | XP | 246K | 36.1% | 2 |
| Jan 2026 | Garrett | 74K | 10.9% | 3 |
| Jan 2026 | Nokta | 33.1K | 4.9% | 4 |
| Jan 2026 | Minelab | 27.1K | 4% | 5 |
| Feb 2026 | Fisher-Price | 201K | 38.5% | 1 |
| Feb 2026 | XP | 201K | 38.5% | 2 |
| Feb 2026 | Garrett | 60.5K | 11.6% | 3 |
| Feb 2026 | Nokta | 33.1K | 6.3% | 4 |
| Feb 2026 | Minelab | 27.1K | 5.2% | 5 |
| Mar 2026 | Fisher-Price | 246K | 39.7% | 1 |
| Mar 2026 | XP | 246K | 39.7% | 2 |
| Mar 2026 | Garrett | 60.5K | 9.8% | 3 |
| Mar 2026 | Nokta | 40.5K | 6.5% | 4 |
| Mar 2026 | Minelab | 27.1K | 4.4% | 5 |
| Apr 2026 | Fisher-Price | 246K | 39.7% | 1 |
| Apr 2026 | XP | 246K | 39.7% | 2 |
| Apr 2026 | Garrett | 60.5K | 9.8% | 3 |
| Apr 2026 | Nokta | 40.5K | 6.5% | 4 |
| Apr 2026 | Minelab | 27.1K | 4.4% | 5 |
| May 2026 | XP | 301K | 43.1% | 1 |
| May 2026 | Fisher-Price | 246K | 35.3% | 2 |
| May 2026 | Garrett | 90.5K | 13% | 3 |
| May 2026 | Nokta | 33.1K | 4.7% | 4 |
| May 2026 | Minelab | 27.1K | 3.9% | 5 |
| Jun 2026 | XP | 246K | 40.2% | 1 |
| Jun 2026 | Fisher-Price | 201K | 32.8% | 2 |
| Jun 2026 | Garrett | 110K | 18% | 3 |
| Jun 2026 | Nokta | 33.1K | 5.4% | 4 |
| Jun 2026 | Minelab | 22.2K | 3.6% | 5 |
| Jul 2026 | Fisher-Price | 246K | 39.6% | 1 |
| Jul 2026 | XP | 246K | 39.6% | 2 |
| Jul 2026 | Garrett | 74K | 11.9% | 3 |
| Jul 2026 | Nokta | 33.1K | 5.3% | 4 |
| Jul 2026 | Minelab | 22.2K | 3.6% | 5 |
| Aug 2026 | Fisher-Price | 246K | 39.1% | 1 |
| Aug 2026 | XP | 246K | 39.1% | 2 |
| Aug 2026 | Garrett | 74K | 11.8% | 3 |
| Aug 2026 | Nokta | 40.5K | 6.4% | 4 |
| Aug 2026 | Minelab | 22.2K | 3.5% | 5 |
| Sep 2026 | Fisher-Price | — | — | — |
| Sep 2026 | Garrett | — | — | — |
| Sep 2026 | Minelab | — | — | — |
| Sep 2026 | Nokta | — | — | — |
| Sep 2026 | XP | — | — | — |

## What is being compared

- **Fisher-Price**: Measured on the search term “fisher price”.
- **Garrett**: Measured on the search term “garrett”.
- **Minelab**: Measured on the search term “minelab”.
- **Nokta**: Measured on the search term “nokta”.
- **XP**: Measured on the search term “xp”.

- [Fisher-Price](/demand/global-en/brands/fisher-price)
- [Garrett](/demand/global-en/brands/garrett)
- [Minelab](/demand/global-en/brands/minelab)
- [Nokta](/demand/global-en/brands/nokta)
- [XP](/demand/global-en/brands/xp)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among metal detector brands worldwide?

Fisher-Price and XP share the highest estimated Share of Search among metal detector brands worldwide, at 39.1% in August 2026. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Metal detector brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/metal-detector-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/metal-detector-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
