---
title: "NETGEAR vs Ubiquiti: Which is searched more?"
description: "Is NETGEAR or Ubiquiti more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mesh wifi brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/mesh-wifi-brands/compare/netgear-vs-ubiquiti"
publisher: "Brandwave"
---

# NETGEAR vs Ubiquiti: Which is searched more?

Is NETGEAR or Ubiquiti more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mesh wifi brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: NETGEAR and Ubiquiti
- **Competitive set**: Mesh wifi brands
- **Market**: Global
- **Month measured**: Sep 2026
- **NETGEAR Share of Search**: 13.4%
- **Ubiquiti Share of Search**: 44.5%

## Is NETGEAR or Ubiquiti more popular in search?

- In September 2026, Ubiquiti had more branded searches than NETGEAR among mesh wifi brands worldwide. Ubiquiti had about 450,000 branded searches, while NETGEAR had 135,000. Ubiquiti made up 44.5% of all mesh wifi brand searches we track, and NETGEAR accounted for 13.4%.
- Ubiquiti was ahead of NETGEAR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, NETGEAR’s share of searches among mesh wifi brands worldwide moved from 13% to 13.4%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 12 months ending September 2026, Ubiquiti’s share of searches among mesh wifi brands worldwide moved from 43.2% to 44.5%, and its estimated monthly branded searches moved from 550K to 450K.

## Top mesh wifi brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NETGEAR appeared in all five answers. Ubiquiti was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. NETGEAR was listed before Ubiquiti in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| TP-Link | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| eero | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| NETGEAR | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| ASUS | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Google Nest | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Ubiquiti | 6th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about mesh wifi brands

- Asked ChatGPT "Which mesh wifi brand should I buy?": 1. TP-Link, 2. eero, 3. ASUS, 4. NETGEAR
- Asked ChatGPT "What are the best mesh wifi brands?": 1. TP-Link, 2. ASUS, 3. eero, 4. NETGEAR, 5. Google Nest, 6. Ubiquiti
- Asked ChatGPT "What's the best mesh wifi brand for whole home coverage?": 1. eero, 2. TP-Link, 3. ASUS, 4. NETGEAR
- Searched Google, AI Overview "wifi mesh system": 1. TP-Link, 2. eero, 3. NETGEAR
- Searched Google, AI Overview "best mesh wifi": 1. NETGEAR, 2. TP-Link, 3. eero, 4. ASUS

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for mesh wifi brands worldwide in September 2026?

- Ubiquiti’s share of searches among mesh wifi brands worldwide has gained ground for 3 months in a row, from 42.1% to 44.5% in September 2026.
- NETGEAR’s share of searches among mesh wifi brands worldwide has gained ground for 3 months in a row, from 12.6% to 13.4% in September 2026.

## Month by month

| Month | NETGEAR estimated searches | NETGEAR Share of Search | NETGEAR rank | Ubiquiti estimated searches | Ubiquiti Share of Search | Ubiquiti rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 13% | 3 | 550K | 43.2% | 1 |
| Nov 2025 | 165K | 12.2% | 3 | 550K | 40.6% | 1 |
| Dec 2025 | 165K | 12.2% | 3 | 550K | 40.6% | 1 |
| Jan 2026 | 165K | 13% | 3 | 550K | 43.2% | 1 |
| Feb 2026 | 135K | 12.9% | 3 | 450K | 42.9% | 1 |
| Mar 2026 | 165K | 14.4% | 3 | 550K | 47.9% | 1 |
| Apr 2026 | 135K | 13.3% | 4 | 450K | 44.2% | 1 |
| May 2026 | 135K | 12.6% | 4 | 450K | 42.1% | 1 |
| Jun 2026 | 135K | 12.6% | 4 | 450K | 42.1% | 1 |
| Jul 2026 | 135K | 12.9% | 4 | 450K | 42.8% | 1 |
| Aug 2026 | 135K | 13.2% | 4 | 450K | 44.1% | 1 |
| Sep 2026 | 135K | 13.4% | 4 | 450K | 44.5% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using NETGEAR’s and Ubiquiti’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **NETGEAR**: Measured on the search term “netgear”.
- **Ubiquiti**: Measured on the search term “ubiquiti”.

- [NETGEAR profile](/demand/global-en/brands/netgear)
- [Ubiquiti profile](/demand/global-en/brands/ubiquiti)
- [All mesh wifi brands worldwide](/demand/global-en/categories/mesh-wifi-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is NETGEAR or Ubiquiti more popular in search?

In September 2026, Ubiquiti had more branded searches than NETGEAR among mesh wifi brands worldwide. Ubiquiti had about 450,000 branded searches, while NETGEAR had 135,000. Ubiquiti made up 44.5% of all mesh wifi brand searches we track, and NETGEAR accounted for 13.4%.

## Cite this page

Brandwave. "NETGEAR vs Ubiquiti: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/mesh-wifi-brands/compare/netgear-vs-ubiquiti

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/mesh-wifi-brands/compare/netgear-vs-ubiquiti. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
