---
title: "Mental health apps: Which brands are most popular in search?"
description: "Compare the apps people use for mental health support. Share of Search among Talkspace, Calm, Headspace, Wysa and BetterHelp, the mental health apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/mental-health-apps"
publisher: "Brandwave"
---

# Mental health apps: Which brands are most popular in search?

Compare the apps people use for mental health support. Share of Search among Talkspace, Calm, Headspace, Wysa and BetterHelp, the mental health apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Mental health apps
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Talkspace, 40.2%

## Which brand is most popular in search among mental health apps worldwide?

- In August 2026, Talkspace was the most searched among mental health apps worldwide, with an estimated 60.5K branded searches and 40.2% estimated Share of Search within this set.
- Calm is in 2nd place, 7.6 percentage points behind at 32.6% Share of Search.
- Across the 11 months ending August 2026, Talkspace’s estimated Share of Search among mental health apps worldwide increased from 39.3% to 40.2%.
- Across the 11 months ending August 2026, Calm’s estimated Share of Search among mental health apps worldwide increased from 29.8% to 32.6%.
- Across the 11 months ending August 2026, Headspace’s estimated Share of Search among mental health apps worldwide decreased from 16.6% to 15.2%.
- Across the 11 months ending August 2026, Wysa’s estimated Share of Search among mental health apps worldwide decreased from 14.4% to 12%.
- Across the 11 months ending August 2026, Talkspace’s estimated Share of Search among mental health apps worldwide peaked at 41.7% in July 2026 and was lowest at 31% in February 2026.
- Across the 11 months ending August 2026, Calm’s estimated Share of Search among mental health apps worldwide peaked at 44.2% in February 2026 and was lowest at 26.9% in May 2026.
- Across the 11 months ending August 2026, Headspace’s estimated Share of Search among mental health apps worldwide peaked at 19.8% in May 2026 and was lowest at 12.1% in March 2026.
- Across the 11 months ending August 2026, Wysa’s estimated Share of Search among mental health apps worldwide peaked at 16.8% in June 2026 and was lowest at 10.6% in December 2025.
- Across the 11 months ending August 2026, BetterHelp held steady: its estimated Share of Search among mental health apps worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Talkspace vs Calm: compare search popularity](/demand/global-en/compare/calm-vs-talkspace): 40.2% against 32.6% Share of Search.
- [Talkspace vs Headspace: compare search popularity](/demand/global-en/compare/headspace-vs-talkspace): 40.2% against 15.2% Share of Search.
- [Talkspace vs Wysa: compare search popularity](/demand/global-en/compare/talkspace-vs-wysa): 40.2% against 12% Share of Search.
- [Calm vs Headspace: compare search popularity](/demand/global-en/compare/calm-vs-headspace): 32.6% against 15.2% Share of Search.
- [Calm vs Wysa: compare search popularity](/demand/global-en/compare/calm-vs-wysa): 32.6% against 12% Share of Search.
- [Headspace vs Wysa: compare search popularity](/demand/global-en/compare/headspace-vs-wysa): 15.2% against 12% Share of Search.

## How did search popularity change for mental health apps worldwide in August 2026?

- In August 2026, Calm gained estimated Share of Search among mental health apps worldwide, from 29.3% to 32.6%.
- In August 2026, Talkspace lost estimated Share of Search among mental health apps worldwide, from 41.7% to 40.2%.
- In August 2026, Headspace lost estimated Share of Search among mental health apps worldwide, from 16.5% to 15.2%.
- Estimated monthly branded searches for Wysa worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Talkspace | 40.2% | 60.5K | 0.0% | Talkspace |
| 2 | Calm | 32.6% | 49K | +15.3% | Calm |
| 3 | Headspace | 15.2% | 22.9K | -4.2% | Headspace |
| 4 | Wysa | 12% | 18.1K | 0.0% | Wysa |
| — | BetterHelp | — | — | — | BetterHelp |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Talkspace | 74K | 39.3% | 1 |
| Oct 2025 | Calm | 56.1K | 29.8% | 2 |
| Oct 2025 | Headspace | 31.2K | 16.6% | 3 |
| Oct 2025 | Wysa | 27.1K | 14.4% | 4 |
| Oct 2025 | BetterHelp | — | — | — |
| Nov 2025 | Talkspace | 60.5K | 36.6% | 1 |
| Nov 2025 | Calm | 56.1K | 34% | 2 |
| Nov 2025 | Headspace | 26.3K | 15.9% | 3 |
| Nov 2025 | Wysa | 22.2K | 13.4% | 4 |
| Nov 2025 | BetterHelp | — | — | — |
| Dec 2025 | Calm | 66.9K | 39.1% | 1 |
| Dec 2025 | Talkspace | 60.5K | 35.4% | 2 |
| Dec 2025 | Headspace | 25.6K | 15% | 3 |
| Dec 2025 | Wysa | 18.1K | 10.6% | 4 |
| Dec 2025 | BetterHelp | — | — | — |
| Jan 2026 | Calm | 86.8K | 41.5% | 1 |
| Jan 2026 | Talkspace | 74K | 35.3% | 2 |
| Jan 2026 | Headspace | 26.4K | 12.6% | 3 |
| Jan 2026 | Wysa | 22.2K | 10.6% | 4 |
| Jan 2026 | BetterHelp | — | — | — |
| Feb 2026 | Calm | 86.4K | 44.2% | 1 |
| Feb 2026 | Talkspace | 60.5K | 31% | 2 |
| Feb 2026 | Headspace | 26.3K | 13.5% | 3 |
| Feb 2026 | Wysa | 22.2K | 11.4% | 4 |
| Feb 2026 | BetterHelp | — | — | — |
| Mar 2026 | Calm | 92.1K | 41.9% | 1 |
| Mar 2026 | Talkspace | 74K | 33.7% | 2 |
| Mar 2026 | Wysa | 27.1K | 12.3% | 3 |
| Mar 2026 | Headspace | 26.5K | 12.1% | 4 |
| Mar 2026 | BetterHelp | — | — | — |
| Apr 2026 | Talkspace | 60.5K | 36.6% | 1 |
| Apr 2026 | Calm | 50.8K | 30.7% | 2 |
| Apr 2026 | Wysa | 27.1K | 16.4% | 3 |
| Apr 2026 | Headspace | 27K | 16.3% | 4 |
| Apr 2026 | BetterHelp | — | — | — |
| May 2026 | Talkspace | 60.5K | 36.8% | 1 |
| May 2026 | Calm | 44.3K | 26.9% | 2 |
| May 2026 | Headspace | 32.6K | 19.8% | 3 |
| May 2026 | Wysa | 27.1K | 16.5% | 4 |
| May 2026 | BetterHelp | — | — | — |
| Jun 2026 | Talkspace | 60.5K | 37.4% | 1 |
| Jun 2026 | Calm | 45.8K | 28.3% | 2 |
| Jun 2026 | Headspace | 28.4K | 17.5% | 3 |
| Jun 2026 | Wysa | 27.1K | 16.8% | 4 |
| Jun 2026 | BetterHelp | — | — | — |
| Jul 2026 | Talkspace | 60.5K | 41.7% | 1 |
| Jul 2026 | Calm | 42.5K | 29.3% | 2 |
| Jul 2026 | Headspace | 23.9K | 16.5% | 3 |
| Jul 2026 | Wysa | 18.1K | 12.5% | 4 |
| Jul 2026 | BetterHelp | — | — | — |
| Aug 2026 | Talkspace | 60.5K | 40.2% | 1 |
| Aug 2026 | Calm | 49K | 32.6% | 2 |
| Aug 2026 | Headspace | 22.9K | 15.2% | 3 |
| Aug 2026 | Wysa | 18.1K | 12% | 4 |
| Aug 2026 | BetterHelp | — | — | — |
| Sep 2026 | BetterHelp | — | — | — |
| Sep 2026 | Calm | — | — | — |
| Sep 2026 | Headspace | — | — | — |
| Sep 2026 | Talkspace | — | — | — |
| Sep 2026 | Wysa | — | — | — |

## What is being compared

- **BetterHelp**: Measured on the search term “betterhelp”.
- **Calm**: Measured on the search terms “calm app”, “calm com”, “calm meditation” and “calm meditation app”, summed into one figure.
- **Headspace**: Measured on the search terms “headspace app”, “headspace com” and “headspace meditation”, summed into one figure.
- **Talkspace**: Measured on the search term “talkspace”.
- **Wysa**: Measured on the search term “wysa”.

- [BetterHelp](/demand/global-en/brands/betterhelp)
- [Calm](/demand/global-en/brands/calm)
- [Headspace](/demand/global-en/brands/headspace)
- [Talkspace](/demand/global-en/brands/talkspace)
- [Wysa](/demand/global-en/brands/wysa)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among mental health apps worldwide?

In August 2026, Talkspace was the most searched among mental health apps worldwide, with an estimated 60.5K branded searches and 40.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Mental health apps: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/mental-health-apps

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/mental-health-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
