---
title: "ActiveCampaign vs Brevo: Which is more popular by branded search?"
description: "Which is more popular in search, ActiveCampaign or Brevo? Compare estimated monthly branded-search demand and Share of Search inside the Marketing automation platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/marketing-automation-platforms/compare/activecampaign-vs-brevo"
publisher: "Brandwave"
---

# ActiveCampaign vs Brevo: Which is more popular by branded search?

Which is more popular in search, ActiveCampaign or Brevo? Compare estimated monthly branded-search demand and Share of Search inside the Marketing automation platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ActiveCampaign and Brevo
- **Competitive set**: Marketing automation platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **ActiveCampaign Share of Search**: 11%
- **Brevo Share of Search**: 88.5%

## Which is more popular in search, ActiveCampaign or Brevo?

- In August 2026, Brevo had more branded searches than ActiveCampaign among marketing automation platforms worldwide. Brevo was estimated to have 590K branded searches compared to ActiveCampaign’s 73.5K, and held an 88.5% Share of Search versus ActiveCampaign’s 11%.
- Brevo was ahead of ActiveCampaign in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ActiveCampaign’s estimated Share of Search among marketing automation platforms worldwide moved from 16.9% to 11%, and its estimated monthly branded searches moved from 113K to 73.5K.
- Across the 11 months ending August 2026, Brevo’s estimated Share of Search among marketing automation platforms worldwide moved from 82.5% to 88.5%, and its estimated monthly branded searches moved from 555K to 590K.

## How did search popularity change for marketing automation platforms worldwide in August 2026?

- In August 2026, ActiveCampaign gained estimated Share of Search among marketing automation platforms worldwide, from 8.2% to 11%.
- In August 2026, Brevo lost estimated Share of Search among marketing automation platforms worldwide, from 91.3% to 88.5%.

## Month by month

| Month | ActiveCampaign estimated searches | ActiveCampaign Share of Search | ActiveCampaign rank | Brevo estimated searches | Brevo Share of Search | Brevo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 113K | 16.9% | 2 | 555K | 82.5% | 1 |
| Nov 2025 | 94K | 14.4% | 2 | 555K | 85.1% | 1 |
| Dec 2025 | 77K | 12.1% | 2 | 554K | 87.4% | 1 |
| Jan 2026 | 93.5K | 14.3% | 2 | 556K | 85.2% | 1 |
| Feb 2026 | 93.6K | 14.3% | 2 | 558K | 85.1% | 1 |
| Mar 2026 | 104K | 13.2% | 2 | 683K | 86.3% | 1 |
| Apr 2026 | 77.2K | 10% | 2 | 685K | 89.2% | 1 |
| May 2026 | 83.5K | 10.7% | 2 | 692K | 88.8% | 1 |
| Jun 2026 | 77.4K | 10% | 2 | 692K | 89.4% | 1 |
| Jul 2026 | 64K | 8.2% | 2 | 710K | 91.3% | 1 |
| Aug 2026 | 73.5K | 11% | 2 | 590K | 88.5% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using ActiveCampaign’s and Brevo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ActiveCampaign**: Measured on the search terms “activecampaign”, “activecampaign email automation”, “activecampaign email marketing software”, “activecampaign marketing automation”, “activecampaign pricing” and “activecampaign.com”, summed into one figure.
- **Brevo**: Measured on the search terms “brevo”, “brevo email automation”, “brevo email marketing”, “brevo email marketing software”, “brevo marketing automation” and “brevo.com”, summed into one figure.

- [ActiveCampaign profile](/demand/global-en/brands/activecampaign)
- [Brevo profile](/demand/global-en/brands/brevo)
- [All marketing automation platforms worldwide](/demand/global-en/categories/marketing-automation-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, ActiveCampaign or Brevo?

In August 2026, Brevo had more branded searches than ActiveCampaign among marketing automation platforms worldwide. Brevo was estimated to have 590K branded searches compared to ActiveCampaign’s 73.5K, and held an 88.5% Share of Search versus ActiveCampaign’s 11%.

## Cite this page

Brandwave. "ActiveCampaign vs Brevo: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/marketing-automation-platforms/compare/activecampaign-vs-brevo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/marketing-automation-platforms/compare/activecampaign-vs-brevo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
