---
title: "Marketing attribution platforms: Which brands are most popular in search?"
description: "Compare platforms that help ecommerce and growth teams connect marketing spend with customer outcomes. Share of Search among Cometly, Triple Whale, Fospha, Northbeam and Rockerbox, the marketing attribution platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/marketing-attribution-platforms"
publisher: "Brandwave"
---

# Marketing attribution platforms: Which brands are most popular in search?

Compare platforms that help ecommerce and growth teams connect marketing spend with customer outcomes. Share of Search among Cometly, Triple Whale, Fospha, Northbeam and Rockerbox, the marketing attribution platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Marketing attribution platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Cometly, 90.3%

## Which brand is most popular in search among marketing attribution platforms worldwide?

- In August 2026, Cometly was the most searched among marketing attribution platforms worldwide, with an estimated 246K branded searches and 90.3% estimated Share of Search within this set.
- Triple Whale is in 2nd place, 81.8 percentage points behind at 8.5% Share of Search.
- Across the 11 months ending August 2026, Cometly’s estimated Share of Search among marketing attribution platforms worldwide increased from 88.1% to 90.3%.
- Across the 11 months ending August 2026, Triple Whale’s estimated Share of Search among marketing attribution platforms worldwide decreased from 10.2% to 8.5%.
- Across the 11 months ending August 2026, Fospha’s estimated Share of Search among marketing attribution platforms worldwide decreased from 1.6% to 1.1%.
- Across the 11 months ending August 2026, Cometly’s estimated Share of Search among marketing attribution platforms worldwide peaked at 90.3% in August 2026 and was lowest at 86.2% in March 2026.
- Across the 11 months ending August 2026, Triple Whale’s estimated Share of Search among marketing attribution platforms worldwide peaked at 12.2% in June 2026 and was lowest at 8.5% in August 2026.
- Across the 11 months ending August 2026, Northbeam and Rockerbox held steady: their estimated Share of Search among marketing attribution platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Cometly vs Triple Whale: compare search popularity](/demand/global-en/compare/cometly-vs-triple-whale): 90.3% against 8.5% Share of Search.

## How did search popularity change for marketing attribution platforms worldwide in August 2026?

- In August 2026, Cometly gained estimated Share of Search among marketing attribution platforms worldwide, from 88.4% to 90.3%.
- In August 2026, Triple Whale lost estimated Share of Search among marketing attribution platforms worldwide, from 10.2% to 8.5%.
- Estimated monthly branded searches for Rockerbox worldwide fell 50% over 11 measured months, from 60 to 30 in August 2026.
- Estimated monthly branded searches for Fospha worldwide fell 19.1% over 11 measured months, from 3.7K to 3K in August 2026.
- Estimated monthly branded searches for Northbeam worldwide fell 12.5% over 11 measured months, from 160 to 140 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Cometly | 90.3% | 246K | +22.4% | Cometly |
| 2 | Triple Whale | 8.5% | 23.2K | -0.3% | Triple Whale |
| 3 | Fospha | 1.1% | 3K | 0.0% | Fospha |
| 4 | Northbeam | 0.05% | 140 | 0.0% | Northbeam |
| 5 | Rockerbox | 0.01% | 30 | -25.0% | Rockerbox |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cometly | 201K | 88.1% | 1 |
| Oct 2025 | Triple Whale | 23.2K | 10.2% | 2 |
| Oct 2025 | Fospha | 3.7K | 1.6% | 3 |
| Oct 2025 | Northbeam | 160 | 0.07% | 4 |
| Oct 2025 | Rockerbox | 60 | 0.03% | 5 |
| Nov 2025 | Cometly | 201K | 88.4% | 1 |
| Nov 2025 | Triple Whale | 23.2K | 10.2% | 2 |
| Nov 2025 | Fospha | 3K | 1.3% | 3 |
| Nov 2025 | Northbeam | 120 | 0.05% | 4 |
| Nov 2025 | Rockerbox | 40 | 0.02% | 5 |
| Dec 2025 | Cometly | 201K | 88.6% | 1 |
| Dec 2025 | Triple Whale | 23.2K | 10.2% | 2 |
| Dec 2025 | Fospha | 2.5K | 1.1% | 3 |
| Dec 2025 | Northbeam | 110 | 0.05% | 4 |
| Dec 2025 | Rockerbox | 60 | 0.03% | 5 |
| Jan 2026 | Cometly | 201K | 86.3% | 1 |
| Jan 2026 | Triple Whale | 28.1K | 12.1% | 2 |
| Jan 2026 | Fospha | 3.7K | 1.6% | 3 |
| Jan 2026 | Northbeam | 150 | 0.06% | 4 |
| Jan 2026 | Rockerbox | 60 | 0.03% | 5 |
| Feb 2026 | Cometly | 201K | 88.1% | 1 |
| Feb 2026 | Triple Whale | 23.2K | 10.2% | 2 |
| Feb 2026 | Fospha | 3.7K | 1.6% | 3 |
| Feb 2026 | Northbeam | 130 | 0.06% | 4 |
| Feb 2026 | Rockerbox | 40 | 0.02% | 5 |
| Mar 2026 | Cometly | 201K | 86.2% | 1 |
| Mar 2026 | Triple Whale | 28.3K | 12.1% | 2 |
| Mar 2026 | Fospha | 3.7K | 1.6% | 3 |
| Mar 2026 | Northbeam | 160 | 0.07% | 4 |
| Mar 2026 | Rockerbox | 50 | 0.02% | 5 |
| Apr 2026 | Cometly | 201K | 86.5% | 1 |
| Apr 2026 | Triple Whale | 28.2K | 12.1% | 2 |
| Apr 2026 | Fospha | 3K | 1.3% | 3 |
| Apr 2026 | Northbeam | 160 | 0.07% | 4 |
| Apr 2026 | Rockerbox | 50 | 0.02% | 5 |
| May 2026 | Cometly | 246K | 88.7% | 1 |
| May 2026 | Triple Whale | 28.1K | 10.1% | 2 |
| May 2026 | Fospha | 3K | 1.1% | 3 |
| May 2026 | Northbeam | 180 | 0.06% | 4 |
| May 2026 | Rockerbox | 40 | 0.01% | 5 |
| Jun 2026 | Cometly | 201K | 86.7% | 1 |
| Jun 2026 | Triple Whale | 28.3K | 12.2% | 2 |
| Jun 2026 | Fospha | 2.5K | 1.1% | 3 |
| Jun 2026 | Northbeam | 120 | 0.05% | 4 |
| Jun 2026 | Rockerbox | 40 | 0.02% | 5 |
| Jul 2026 | Cometly | 201K | 88.4% | 1 |
| Jul 2026 | Triple Whale | 23.3K | 10.2% | 2 |
| Jul 2026 | Fospha | 3K | 1.3% | 3 |
| Jul 2026 | Northbeam | 140 | 0.06% | 4 |
| Jul 2026 | Rockerbox | 40 | 0.02% | 5 |
| Aug 2026 | Cometly | 246K | 90.3% | 1 |
| Aug 2026 | Triple Whale | 23.2K | 8.5% | 2 |
| Aug 2026 | Fospha | 3K | 1.1% | 3 |
| Aug 2026 | Northbeam | 140 | 0.05% | 4 |
| Aug 2026 | Rockerbox | 30 | 0.01% | 5 |
| Sep 2026 | Cometly | — | — | — |
| Sep 2026 | Fospha | — | — | — |
| Sep 2026 | Northbeam | — | — | — |
| Sep 2026 | Rockerbox | — | — | — |
| Sep 2026 | Triple Whale | — | — | — |

## What is being compared

- **Cometly**: Measured on the search term “cometly”.
- **Fospha**: Measured on the search terms “fospha”, “fospha attribution” and “fospha marketing”, summed into one figure.
- **Northbeam**: Measured on the search terms “northbeam apex” and “northbeam attribution”, summed into one figure.
- **Rockerbox**: Measured on the search terms “rockerbox attribution” and “rockerbox mmm”, summed into one figure.
- **Triple Whale**: Measured on the search terms “triple whale”, “triple whale alternatives”, “triple whale moby ai”, “triple whale pricing” and “triplewhale.com”, summed into one figure.

- [Cometly](/demand/global-en/brands/cometly)
- [Fospha](/demand/global-en/brands/fospha)
- [Northbeam](/demand/global-en/brands/northbeam)
- [Rockerbox](/demand/global-en/brands/rockerbox)
- [Triple Whale](/demand/global-en/brands/triple-whale)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among marketing attribution platforms worldwide?

In August 2026, Cometly was the most searched among marketing attribution platforms worldwide, with an estimated 246K branded searches and 90.3% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Marketing attribution platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/marketing-attribution-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/marketing-attribution-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
