---
title: "Maple syrup brands: Which brands are most popular in search?"
description: "Compare the maple syrup brands people buy. Share of Search among Shady Maple, Mrs Butterworth's, Butternut Mountain, Maple Grove, Coomb Farm and Grade A, the maple syrup brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/maple-syrup-brands"
publisher: "Brandwave"
---

# Maple syrup brands: Which brands are most popular in search?

Compare the maple syrup brands people buy. Share of Search among Shady Maple, Mrs Butterworth's, Butternut Mountain, Maple Grove, Coomb Farm and Grade A, the maple syrup brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Maple syrup brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Shady Maple, 70.7%

## Which brand is most popular in search among maple syrup brands worldwide?

- In August 2026, Shady Maple was the most searched among maple syrup brands worldwide, with an estimated 60.5K branded searches and 70.7% estimated Share of Search within this set.
- Mrs Butterworth's is in 2nd place, 44.7 percentage points behind at 25.9% Share of Search.
- Across the 11 months ending August 2026, Shady Maple’s estimated Share of Search among maple syrup brands worldwide decreased from 77.7% to 70.7%.
- Across the 11 months ending August 2026, Mrs Butterworth's’ estimated Share of Search among maple syrup brands worldwide increased from 19.1% to 25.9%.
- Across the 11 months ending August 2026, Shady Maple’s estimated Share of Search among maple syrup brands worldwide peaked at 78.2% in November 2025 and was lowest at 66.3% in January 2026.
- Across the 11 months ending August 2026, Mrs Butterworth's’ estimated Share of Search among maple syrup brands worldwide peaked at 29.7% in January 2026 and was lowest at 19.1% in October 2025.
- Across the 11 months ending August 2026, Butternut Mountain’s estimated Share of Search among maple syrup brands worldwide peaked at 2.5% in January 2026 and was lowest at 1.3% in July 2026.
- Across the 11 months ending August 2026, Coomb Farm’s estimated Share of Search among maple syrup brands worldwide peaked at 2.2% in April 2026 and was lowest at 0.34% in November 2025.
- Across the 11 months ending August 2026, Maple Grove rose from 5th to 4th among maple syrup brands worldwide.
- Across the 11 months ending August 2026, Coomb Farm fell from 4th to 5th among maple syrup brands worldwide.
- Across the 11 months ending August 2026, Butternut Mountain and Grade A held steady: their estimated Share of Search among maple syrup brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Shady Maple vs Mrs Butterworth's: compare search popularity](/demand/global-en/compare/mrs-butterworths-vs-shady-maple): 70.7% against 25.9% Share of Search.

## How did search popularity change for maple syrup brands worldwide in August 2026?

- In August 2026, Mrs Butterworth's gained estimated Share of Search among maple syrup brands worldwide, from 22.5% to 25.9%.
- In August 2026, Butternut Mountain gained estimated Share of Search among maple syrup brands worldwide, from 1.3% to 1.9%.
- In August 2026, Shady Maple lost estimated Share of Search among maple syrup brands worldwide, from 75% to 70.7%.
- Estimated monthly branded searches for Maple Grove worldwide rose 22% over 11 measured months, from 590 to 720 in August 2026.
- Estimated monthly branded searches for Coomb Farm worldwide fell 18.1% over 11 measured months, from 720 to 590 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Shady Maple | 70.7% | 60.5K | -18.2% | Shady Maple |
| 2 | Mrs Butterworth's | 25.9% | 22.2K | 0.0% | Mrs Butterworth's |
| 3 | Butternut Mountain | 1.9% | 1.6K | +23.1% | Butternut Mountain |
| 4 | Maple Grove | 0.84% | 720 | 0.0% | Maple Grove |
| 5 | Coomb Farm | 0.69% | 590 | +22.9% | Coomb Farm |
| — | Grade A | — | — | — | Grade A |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Shady Maple | 90.5K | 77.7% | 1 |
| Oct 2025 | Mrs Butterworth's | 22.2K | 19.1% | 2 |
| Oct 2025 | Butternut Mountain | 2.4K | 2.1% | 3 |
| Oct 2025 | Coomb Farm | 720 | 0.62% | 4 |
| Oct 2025 | Maple Grove | 590 | 0.51% | 5 |
| Oct 2025 | Grade A | — | — | — |
| Nov 2025 | Shady Maple | 90.5K | 78.2% | 1 |
| Nov 2025 | Mrs Butterworth's | 22.2K | 19.2% | 2 |
| Nov 2025 | Butternut Mountain | 1.9K | 1.6% | 3 |
| Nov 2025 | Maple Grove | 720 | 0.62% | 4 |
| Nov 2025 | Coomb Farm | 390 | 0.34% | 5 |
| Nov 2025 | Grade A | — | — | — |
| Dec 2025 | Shady Maple | 60.5K | 70.8% | 1 |
| Dec 2025 | Mrs Butterworth's | 22.2K | 26% | 2 |
| Dec 2025 | Butternut Mountain | 1.9K | 2.2% | 3 |
| Dec 2025 | Maple Grove | 590 | 0.69% | 4 |
| Dec 2025 | Coomb Farm | 320 | 0.37% | 5 |
| Dec 2025 | Grade A | — | — | — |
| Jan 2026 | Shady Maple | 49.5K | 66.3% | 1 |
| Jan 2026 | Mrs Butterworth's | 22.2K | 29.7% | 2 |
| Jan 2026 | Butternut Mountain | 1.9K | 2.5% | 3 |
| Jan 2026 | Maple Grove | 720 | 0.96% | 4 |
| Jan 2026 | Coomb Farm | 320 | 0.43% | 5 |
| Jan 2026 | Grade A | — | — | — |
| Feb 2026 | Shady Maple | 49.5K | 70.7% | 1 |
| Feb 2026 | Mrs Butterworth's | 18.1K | 25.9% | 2 |
| Feb 2026 | Butternut Mountain | 1.3K | 1.9% | 3 |
| Feb 2026 | Maple Grove | 720 | 1% | 4 |
| Feb 2026 | Coomb Farm | 390 | 0.56% | 5 |
| Feb 2026 | Grade A | — | — | — |
| Mar 2026 | Shady Maple | 60.5K | 73.4% | 1 |
| Mar 2026 | Mrs Butterworth's | 18.1K | 22% | 2 |
| Mar 2026 | Butternut Mountain | 1.6K | 1.9% | 3 |
| Mar 2026 | Coomb Farm | 1.3K | 1.6% | 4 |
| Mar 2026 | Maple Grove | 880 | 1.1% | 5 |
| Mar 2026 | Grade A | — | — | — |
| Apr 2026 | Shady Maple | 49.5K | 69.2% | 1 |
| Apr 2026 | Mrs Butterworth's | 18.1K | 25.3% | 2 |
| Apr 2026 | Butternut Mountain | 1.6K | 2.2% | 3 |
| Apr 2026 | Coomb Farm | 1.6K | 2.2% | 4 |
| Apr 2026 | Maple Grove | 720 | 1% | 5 |
| Apr 2026 | Grade A | — | — | — |
| May 2026 | Shady Maple | 60.5K | 74.7% | 1 |
| May 2026 | Mrs Butterworth's | 18.1K | 22.4% | 2 |
| May 2026 | Butternut Mountain | 1.3K | 1.6% | 3 |
| May 2026 | Maple Grove | 590 | 0.73% | 4 |
| May 2026 | Coomb Farm | 480 | 0.59% | 5 |
| May 2026 | Grade A | — | — | — |
| Jun 2026 | Shady Maple | 60.5K | 74.7% | 1 |
| Jun 2026 | Mrs Butterworth's | 18.1K | 22.4% | 2 |
| Jun 2026 | Butternut Mountain | 1.3K | 1.6% | 3 |
| Jun 2026 | Maple Grove | 590 | 0.73% | 4 |
| Jun 2026 | Coomb Farm | 480 | 0.59% | 5 |
| Jun 2026 | Grade A | — | — | — |
| Jul 2026 | Shady Maple | 74K | 75% | 1 |
| Jul 2026 | Mrs Butterworth's | 22.2K | 22.5% | 2 |
| Jul 2026 | Butternut Mountain | 1.3K | 1.3% | 3 |
| Jul 2026 | Maple Grove | 720 | 0.73% | 4 |
| Jul 2026 | Coomb Farm | 480 | 0.49% | 5 |
| Jul 2026 | Grade A | — | — | — |
| Aug 2026 | Shady Maple | 60.5K | 70.7% | 1 |
| Aug 2026 | Mrs Butterworth's | 22.2K | 25.9% | 2 |
| Aug 2026 | Butternut Mountain | 1.6K | 1.9% | 3 |
| Aug 2026 | Maple Grove | 720 | 0.84% | 4 |
| Aug 2026 | Coomb Farm | 590 | 0.69% | 5 |
| Aug 2026 | Grade A | — | — | — |
| Sep 2026 | Butternut Mountain | — | — | — |
| Sep 2026 | Coomb Farm | — | — | — |
| Sep 2026 | Grade A | — | — | — |
| Sep 2026 | Maple Grove | — | — | — |
| Sep 2026 | Mrs Butterworth's | — | — | — |
| Sep 2026 | Shady Maple | — | — | — |

## What is being compared

- **Butternut Mountain**: Measured on the search term “butternut mountain farm”.
- **Coomb Farm**: Measured on the search term “coomb farm”.
- **Grade A**: Measured on the search term “grade a”.
- **Maple Grove**: Measured on the search term “maple grove syrup”.
- **Mrs Butterworth's**: Measured on the search term “mrs butterworths”.
- **Shady Maple**: Measured on the search term “shady maple”.

- [Butternut Mountain](/demand/global-en/brands/butternut-mountain)
- [Coomb Farm](/demand/global-en/brands/coomb-farm)
- [Grade A](/demand/global-en/brands/grade-a)
- [Maple Grove](/demand/global-en/brands/maple-grove)
- [Mrs Butterworth's](/demand/global-en/brands/mrs-butterworths)
- [Shady Maple](/demand/global-en/brands/shady-maple)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among maple syrup brands worldwide?

In August 2026, Shady Maple was the most searched among maple syrup brands worldwide, with an estimated 60.5K branded searches and 70.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Maple syrup brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/maple-syrup-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/maple-syrup-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.