---
title: "Fiix vs UpKeep: Which is searched more?"
description: "Is Fiix or UpKeep more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maintenance management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/maintenance-management-software/compare/fiix-vs-upkeep"
publisher: "Brandwave"
---

# Fiix vs UpKeep: Which is searched more?

Is Fiix or UpKeep more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maintenance management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fiix and UpKeep
- **Competitive set**: Maintenance management software
- **Market**: Global
- **Month measured**: Sep 2026
- **Fiix Share of Search**: 7.2%
- **UpKeep Share of Search**: 22.2%

## Is Fiix or UpKeep more popular in search?

- In September 2026, UpKeep had more branded searches than Fiix among maintenance management software worldwide. UpKeep had about 27,200 branded searches, while Fiix had 8,890. UpKeep made up 22.2% of all maintenance management software searches we track, and Fiix accounted for 7.2%.
- The lead changed hands 2 times in the 12 months ending September 2026: Fiix took it in May 2026, UpKeep took it in June 2026.
- Across the 12 months ending September 2026, Fiix’s share of searches among maintenance management software worldwide moved from 8.5% to 7.2%, and its estimated monthly branded searches moved from 11.8K to 8.9K.
- Across the 12 months ending September 2026, UpKeep’s share of searches among maintenance management software worldwide moved from 29.3% to 22.2%, and its estimated monthly branded searches moved from 40.7K to 27.2K.

## Top maintenance management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fiix appeared in all five answers. UpKeep was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Fiix was listed before UpKeep in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| MaintainX | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Limble | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Fiix | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| UpKeep | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| IBM Maximo | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| eMaint | 6th | 1 of 3 | 2 of 2 | 3 of 5 |

## Every AI answer about maintenance management software

- Asked ChatGPT "Which maintenance management platform should I use?": 1. MaintainX, 2. Limble, 3. Fiix, 4. IBM Maximo
- Asked ChatGPT "What are the best maintenance management platforms?": 1. MaintainX, 2. Limble, 3. IBM Maximo, 4. Fiix, 5. UpKeep, 6. eMaint
- Asked ChatGPT "What's the best maintenance management platform for a maintenance team?": 1. MaintainX, 2. Limble, 3. Fiix, 4. UpKeep, 5. IBM Maximo
- Searched Google, AI Overview "maintenance management software": 1. MaintainX, 2. UpKeep, 3. Fiix, 4. Limble, 5. eMaint
- Searched Google, AI Overview "cmms software": 1. MaintainX, 2. Limble, 3. UpKeep, 4. Fiix, 5. eMaint, 6. IBM Maximo

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for maintenance management software worldwide in September 2026?

- UpKeep’s share of searches among maintenance management software worldwide has gained ground for 3 months in a row, from 17.6% to 22.2% in September 2026.
- Fiix’s share of searches among maintenance management software worldwide has lost ground for 3 months in a row, from 12.5% to 7.2% in September 2026.

## Month by month

| Month | Fiix estimated searches | Fiix Share of Search | Fiix rank | UpKeep estimated searches | UpKeep Share of Search | UpKeep rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 11.8K | 8.5% | 5 | 40.7K | 29.3% | 2 |
| Nov 2025 | 11.1K | 9% | 5 | 33.3K | 27.1% | 2 |
| Dec 2025 | 9.3K | 8.5% | 5 | 33.3K | 30.6% | 2 |
| Jan 2026 | 11.1K | 8.8% | 5 | 33.3K | 26.4% | 2 |
| Feb 2026 | 10.9K | 9.1% | 5 | 27.3K | 22.7% | 2 |
| Mar 2026 | 11.6K | 8.2% | 5 | 33.3K | 23.4% | 2 |
| Apr 2026 | 10.8K | 8.5% | 5 | 27.3K | 21.4% | 2 |
| May 2026 | 29.7K | 18.7% | 2 | 27.3K | 17.2% | 3 |
| Jun 2026 | 19.4K | 12.5% | 4 | 27.2K | 17.6% | 2 |
| Jul 2026 | 9.2K | 7.4% | 5 | 27.2K | 21.7% | 2 |
| Aug 2026 | 8.9K | 7.3% | 5 | 27.2K | 22.2% | 2 |
| Sep 2026 | 8.9K | 7.2% | 5 | 27.2K | 22.2% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fiix’s and UpKeep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fiix**: Measured on the search terms “cmms fiix”, “fiix”, “fiix app”, “fiix maintenance software”, “fiix software” and “fiixsoftware com”, summed into one figure.
- **UpKeep**: Measured on the search terms “cmms upkeep”, “upkeep cmms”, “upkeep com” and “upkeep maintenance software”, summed into one figure.

- [Fiix profile](/demand/global-en/brands/fiix)
- [UpKeep profile](/demand/global-en/brands/upkeep)
- [All maintenance management software worldwide](/demand/global-en/categories/maintenance-management-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Fiix or UpKeep more popular in search?

In September 2026, UpKeep had more branded searches than Fiix among maintenance management software worldwide. UpKeep had about 27,200 branded searches, while Fiix had 8,890. UpKeep made up 22.2% of all maintenance management software searches we track, and Fiix accounted for 7.2%.

## Cite this page

Brandwave. "Fiix vs UpKeep: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/maintenance-management-software/compare/fiix-vs-upkeep

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/maintenance-management-software/compare/fiix-vs-upkeep. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
