--- title: "DeWalt vs FEIN: Which is searched more?" description: "Is DeWalt or FEIN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Magnetic drill press brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/magnetic-drill-press-brands/compare/dewalt-vs-fein" publisher: "Brandwave" --- # DeWalt vs FEIN: Which is searched more? Is DeWalt or FEIN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Magnetic drill press brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: DeWalt and FEIN - **Competitive set**: Magnetic drill press brands - **Market**: Global - **Month measured**: Sep 2026 - **DeWalt Share of Search**: 26.8% - **FEIN Share of Search**: 0.04% ## Is DeWalt or FEIN more popular in search? - In September 2026, DeWalt had more branded searches than FEIN among magnetic drill press brands worldwide. DeWalt had about 673,000 branded searches, while FEIN had 880. DeWalt made up 26.8% of all magnetic drill press brand searches we track, and FEIN accounted for 0.04%. - DeWalt was ahead of FEIN in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, DeWalt’s share of searches among magnetic drill press brands worldwide moved from 23% to 26.8%, and its estimated monthly branded searches held steady at 673K. - Across the 12 months ending September 2026, FEIN’s share of searches among magnetic drill press brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches held steady at 880. ## Top magnetic drill press brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, FEIN was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. FEIN was listed before DeWalt in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Hougen | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | FEIN | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Milwaukee | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | DeWalt | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Evolution | 5th | 2 of 3 | 0 of 2 | 2 of 5 | ## Every AI answer about magnetic drill press brands - Asked ChatGPT "Which magnetic drill press brand should I buy?": 1. Hougen, 2. Milwaukee, 3. FEIN, 4. Evolution - Asked ChatGPT "What are the best magnetic drill press brands?": 1. Hougen, 2. FEIN, 3. Milwaukee, 4. Evolution, 5. DeWalt - Asked ChatGPT "What's the best magnetic drill press brand for heavy metal drilling?": 1. Hougen, 2. FEIN, 3. Milwaukee - Searched Google, AI Overview "best magnetic drill press": 1. DeWalt, 2. Hougen - Searched Google, AI Overview "portable magnetic drill press": named none of the brands we track Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for magnetic drill press brands worldwide in September 2026? Neither DeWalt nor FEIN moved beyond provider rounding among magnetic drill press brands in Sep 2026. ## Month by month | Month | DeWalt estimated searches | DeWalt Share of Search | DeWalt rank | FEIN estimated searches | FEIN Share of Search | FEIN rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 673K | 23% | 2 | 880 | 0.03% | 5 | | Nov 2025 | 823K | 26.8% | 2 | 880 | 0.03% | 5 | | Dec 2025 | 823K | 26.8% | 2 | 1K | 0.03% | 5 | | Jan 2026 | 673K | 26.8% | 2 | 880 | 0.04% | 5 | | Feb 2026 | 673K | 26.8% | 2 | 880 | 0.04% | 5 | | Mar 2026 | 673K | 26.8% | 2 | 1.3K | 0.05% | 5 | | Apr 2026 | 673K | 26.8% | 2 | 1K | 0.04% | 5 | | May 2026 | 673K | 26.8% | 2 | 880 | 0.04% | 5 | | Jun 2026 | 673K | 26.8% | 2 | 720 | 0.03% | 5 | | Jul 2026 | 550K | 23% | 2 | 880 | 0.04% | 5 | | Aug 2026 | 673K | 26.8% | 2 | 880 | 0.04% | 5 | | Sep 2026 | 673K | 26.8% | 2 | 880 | 0.04% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using DeWalt’s and FEIN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **DeWalt**: Measured on the search term “dewalt”. - **FEIN**: Measured on the search terms “fein mag drill” and “fein magnetic drill”, summed into one figure. - [DeWalt profile](/demand/global-en/brands/dewalt) - [FEIN profile](/demand/global-en/brands/fein) - [All magnetic drill press brands worldwide](/demand/global-en/categories/magnetic-drill-press-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is DeWalt or FEIN more popular in search? In September 2026, DeWalt had more branded searches than FEIN among magnetic drill press brands worldwide. DeWalt had about 673,000 branded searches, while FEIN had 880. DeWalt made up 26.8% of all magnetic drill press brand searches we track, and FEIN accounted for 0.04%. ## Cite this page Brandwave. "DeWalt vs FEIN: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/magnetic-drill-press-brands/compare/dewalt-vs-fein This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/magnetic-drill-press-brands/compare/dewalt-vs-fein. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.