---
title: "Log splitters: Which brands are most popular in search?"
description: "Compare the log splitters shoppers choose between. Share of Search among Troy-Bilt, Sun Joe, Champion, Forest Master, Boss Industrial and Stanley, the log splitters Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/log-splitters"
publisher: "Brandwave"
---

# Log splitters: Which brands are most popular in search?

Compare the log splitters shoppers choose between. Share of Search among Troy-Bilt, Sun Joe, Champion, Forest Master, Boss Industrial and Stanley, the log splitters Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Log splitters
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Troy-Bilt, 63.4%

## Which brand is most popular in search among log splitters worldwide?

- In August 2026, Troy-Bilt was the most searched among log splitters worldwide, with an estimated 33.1K branded searches and 63.4% estimated Share of Search within this set.
- Sun Joe is in 2nd place, 40.2 percentage points behind at 23.2% Share of Search.
- Across the 11 months ending August 2026, Troy-Bilt’s estimated Share of Search among log splitters worldwide increased from 58.7% to 63.4%.
- Across the 11 months ending August 2026, Sun Joe’s estimated Share of Search among log splitters worldwide decreased from 26.2% to 23.2%.
- Across the 11 months ending August 2026, Champion’s estimated Share of Search among log splitters worldwide decreased from 6.3% to 5.6%.
- Across the 11 months ending August 2026, Boss Industrial’s estimated Share of Search among log splitters worldwide decreased from 2.6% to 1.9%.
- Across the 11 months ending August 2026, Stanley’s estimated Share of Search among log splitters worldwide decreased from 1.9% to 1.4%.
- Across the 11 months ending August 2026, Troy-Bilt’s estimated Share of Search among log splitters worldwide peaked at 66% in November 2025 and was lowest at 56.6% in December 2025.
- Across the 11 months ending August 2026, Sun Joe’s estimated Share of Search among log splitters worldwide peaked at 32.6% in May 2026 and was lowest at 16.1% in November 2025.
- Across the 11 months ending August 2026, Champion’s estimated Share of Search among log splitters worldwide peaked at 11.1% in December 2025 and was lowest at 4.3% in May 2026.
- Across the 11 months ending August 2026, Forest Master’s estimated Share of Search among log splitters worldwide peaked at 6.1% in December 2025 and was lowest at 1.1% in June 2026.
- Across the 11 months ending August 2026, Boss Industrial’s estimated Share of Search among log splitters worldwide peaked at 3.4% in January 2026 and was lowest at 1.5% in May 2026.
- Across the 11 months ending August 2026, Stanley’s estimated Share of Search among log splitters worldwide peaked at 2.3% in December 2025 and was lowest at 0.87% in May 2026.
- Across the 11 months ending August 2026, Forest Master held steady: its estimated Share of Search among log splitters worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Troy-Bilt vs Sun Joe: compare search popularity](/demand/global-en/compare/sun-joe-vs-troy-bilt): 63.4% against 23.2% Share of Search.
- [Troy-Bilt vs Champion: compare search popularity](/demand/global-en/compare/champion-vs-troy-bilt): 63.4% against 5.6% Share of Search.
- [Troy-Bilt vs Forest Master: compare search popularity](/demand/global-en/compare/forest-master-vs-troy-bilt): 63.4% against 4.6% Share of Search.
- [Sun Joe vs Champion: compare search popularity](/demand/global-en/compare/champion-vs-sun-joe): 23.2% against 5.6% Share of Search.
- [Sun Joe vs Forest Master: compare search popularity](/demand/global-en/compare/forest-master-vs-sun-joe): 23.2% against 4.6% Share of Search.
- [Champion vs Forest Master: compare search popularity](/demand/global-en/compare/champion-vs-forest-master): 5.6% against 4.6% Share of Search.

## How did search popularity change for log splitters worldwide in August 2026?

- In August 2026, Forest Master gained estimated Share of Search among log splitters worldwide, from 2.4% to 4.6%.
- In August 2026, Troy-Bilt gained estimated Share of Search among log splitters worldwide, from 61.7% to 63.4%.
- In August 2026, Sun Joe lost estimated Share of Search among log splitters worldwide, from 27.6% to 23.2%.
- Champion’s estimated Share of Search among log splitters worldwide has gained ground for 3 months in a row, from 4.3% to 5.6% in August 2026.
- Stanley’s estimated Share of Search among log splitters worldwide has gained ground for 3 months in a row, from 0.87% to 1.4% in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Troy-Bilt | 63.4% | 33.1K | 0.0% | Troy-Bilt |
| 2 | Sun Joe | 23.2% | 12.1K | -18.2% | Sun Joe |
| 3 | Champion | 5.6% | 2.9K | 0.0% | Champion |
| 4 | Forest Master | 4.6% | 2.4K | +84.6% | Forest Master |
| 5 | Boss Industrial | 1.9% | 1K | 0.0% | Boss Industrial |
| 6 | Stanley | 1.4% | 720 | +22.0% | Stanley |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Troy-Bilt | 22.2K | 58.7% | 1 |
| Oct 2025 | Sun Joe | 9.9K | 26.2% | 2 |
| Oct 2025 | Champion | 2.4K | 6.3% | 3 |
| Oct 2025 | Forest Master | 1.6K | 4.2% | 4 |
| Oct 2025 | Boss Industrial | 1K | 2.6% | 5 |
| Oct 2025 | Stanley | 720 | 1.9% | 6 |
| Nov 2025 | Troy-Bilt | 22.2K | 66% | 1 |
| Nov 2025 | Sun Joe | 5.4K | 16.1% | 2 |
| Nov 2025 | Champion | 2.4K | 7.1% | 3 |
| Nov 2025 | Forest Master | 1.9K | 5.7% | 4 |
| Nov 2025 | Boss Industrial | 1K | 3% | 5 |
| Nov 2025 | Stanley | 720 | 2.1% | 6 |
| Dec 2025 | Troy-Bilt | 14.8K | 56.6% | 1 |
| Dec 2025 | Sun Joe | 5.4K | 20.6% | 2 |
| Dec 2025 | Champion | 2.9K | 11.1% | 3 |
| Dec 2025 | Forest Master | 1.6K | 6.1% | 4 |
| Dec 2025 | Boss Industrial | 880 | 3.4% | 5 |
| Dec 2025 | Stanley | 590 | 2.3% | 6 |
| Jan 2026 | Troy-Bilt | 22.2K | 58.2% | 1 |
| Jan 2026 | Sun Joe | 9.9K | 26% | 2 |
| Jan 2026 | Champion | 2.4K | 6.3% | 3 |
| Jan 2026 | Forest Master | 1.6K | 4.2% | 4 |
| Jan 2026 | Boss Industrial | 1.3K | 3.4% | 5 |
| Jan 2026 | Stanley | 720 | 1.9% | 6 |
| Feb 2026 | Troy-Bilt | 18.1K | 60.4% | 1 |
| Feb 2026 | Sun Joe | 6.6K | 22% | 2 |
| Feb 2026 | Champion | 2.4K | 8% | 3 |
| Feb 2026 | Forest Master | 1.3K | 4.3% | 4 |
| Feb 2026 | Boss Industrial | 1K | 3.3% | 5 |
| Feb 2026 | Stanley | 590 | 2% | 6 |
| Mar 2026 | Troy-Bilt | 33.1K | 61% | 1 |
| Mar 2026 | Sun Joe | 14.8K | 27.3% | 2 |
| Mar 2026 | Champion | 2.9K | 5.3% | 3 |
| Mar 2026 | Forest Master | 1.6K | 2.9% | 4 |
| Mar 2026 | Boss Industrial | 1K | 1.8% | 5 |
| Mar 2026 | Stanley | 880 | 1.6% | 6 |
| Apr 2026 | Troy-Bilt | 40.5K | 62.8% | 1 |
| Apr 2026 | Sun Joe | 18.1K | 28.1% | 2 |
| Apr 2026 | Champion | 2.9K | 4.5% | 3 |
| Apr 2026 | Forest Master | 1.3K | 2% | 4 |
| Apr 2026 | Boss Industrial | 1K | 1.5% | 5 |
| Apr 2026 | Stanley | 720 | 1.1% | 6 |
| May 2026 | Troy-Bilt | 40.5K | 59.5% | 1 |
| May 2026 | Sun Joe | 22.2K | 32.6% | 2 |
| May 2026 | Champion | 2.9K | 4.3% | 3 |
| May 2026 | Boss Industrial | 1K | 1.5% | 4 |
| May 2026 | Forest Master | 880 | 1.3% | 5 |
| May 2026 | Stanley | 590 | 0.87% | 6 |
| Jun 2026 | Troy-Bilt | 40.5K | 63.5% | 1 |
| Jun 2026 | Sun Joe | 18.1K | 28.4% | 2 |
| Jun 2026 | Champion | 2.9K | 4.5% | 3 |
| Jun 2026 | Boss Industrial | 1K | 1.6% | 4 |
| Jun 2026 | Forest Master | 720 | 1.1% | 5 |
| Jun 2026 | Stanley | 590 | 0.92% | 6 |
| Jul 2026 | Troy-Bilt | 33.1K | 61.7% | 1 |
| Jul 2026 | Sun Joe | 14.8K | 27.6% | 2 |
| Jul 2026 | Champion | 2.9K | 5.4% | 3 |
| Jul 2026 | Forest Master | 1.3K | 2.4% | 4 |
| Jul 2026 | Boss Industrial | 1K | 1.9% | 5 |
| Jul 2026 | Stanley | 590 | 1.1% | 6 |
| Aug 2026 | Troy-Bilt | 33.1K | 63.4% | 1 |
| Aug 2026 | Sun Joe | 12.1K | 23.2% | 2 |
| Aug 2026 | Champion | 2.9K | 5.6% | 3 |
| Aug 2026 | Forest Master | 2.4K | 4.6% | 4 |
| Aug 2026 | Boss Industrial | 1K | 1.9% | 5 |
| Aug 2026 | Stanley | 720 | 1.4% | 6 |
| Sep 2026 | Boss Industrial | — | — | — |
| Sep 2026 | Champion | — | — | — |
| Sep 2026 | Forest Master | — | — | — |
| Sep 2026 | Stanley | — | — | — |
| Sep 2026 | Sun Joe | — | — | — |
| Sep 2026 | Troy-Bilt | — | — | — |

## What is being compared

- **Boss Industrial**: Measured on the search term “boss industrial”.
- **Champion**: Measured on the search term “champion cap”.
- **Forest Master**: Measured on the search term “forest master log splitter”.
- **Stanley**: Measured on the search term “stanley wheelbarrow”.
- **Sun Joe**: Measured on the search term “sun joe pressure washer”.
- **Troy-Bilt**: Measured on the search term “troy bilt”.

- [Boss Industrial](/demand/global-en/brands/boss-industrial)
- [Champion](/demand/global-en/brands/champion)
- [Forest Master](/demand/global-en/brands/forest-master)
- [Stanley](/demand/global-en/brands/stanley-wheelbarrow)
- [Sun Joe](/demand/global-en/brands/sun-joe)
- [Troy-Bilt](/demand/global-en/brands/troy-bilt)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among log splitters worldwide?

In August 2026, Troy-Bilt was the most searched among log splitters worldwide, with an estimated 33.1K branded searches and 63.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Log splitters: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/log-splitters

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/log-splitters. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.