---
title: "Datadog vs Splunk: Which is searched more?"
description: "Which is more popular in search, Datadog or Splunk? Compare estimated monthly branded-search demand and Share of Search inside the Log aggregation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/log-aggregation-brands/compare/datadog-vs-splunk"
publisher: "Brandwave"
---

# Datadog vs Splunk: Which is searched more?

Which is more popular in search, Datadog or Splunk? Compare estimated monthly branded-search demand and Share of Search inside the Log aggregation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Datadog and Splunk
- **Competitive set**: Log aggregation brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Datadog Share of Search**: 45.4%
- **Splunk Share of Search**: 26.7%

## Which is more popular in search, Datadog or Splunk?

- In September 2026, Datadog had more branded searches than Splunk among log aggregation brands worldwide. Datadog was estimated to have 246K branded searches compared to Splunk’s 145K, and held a 45.4% Share of Search versus Splunk’s 26.7%.
- Datadog was ahead of Splunk in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Datadog’s estimated Share of Search among log aggregation brands worldwide moved from 37.5% to 45.4%, and its estimated monthly branded searches held steady at 246K.
- Across the 12 months ending September 2026, Splunk’s estimated Share of Search among log aggregation brands worldwide moved from 31.9% to 26.7%, and its estimated monthly branded searches moved from 209K to 145K.

## How did search popularity change for log aggregation brands worldwide in September 2026?

- Estimated monthly branded searches for Splunk worldwide fell 30.7% over 12 measured months, from 209K to 145K in September 2026.

## Month by month

| Month | Datadog estimated searches | Datadog Share of Search | Datadog rank | Splunk estimated searches | Splunk Share of Search | Splunk rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 37.5% | 1 | 209K | 31.9% | 2 |
| Nov 2025 | 246K | 41.1% | 1 | 172K | 28.7% | 2 |
| Dec 2025 | 201K | 38.6% | 1 | 172K | 33% | 2 |
| Jan 2026 | 246K | 42.2% | 1 | 173K | 29.7% | 2 |
| Feb 2026 | 246K | 43% | 1 | 175K | 30.6% | 2 |
| Mar 2026 | 246K | 41.3% | 1 | 180K | 30.2% | 2 |
| Apr 2026 | 246K | 42.8% | 1 | 177K | 30.8% | 2 |
| May 2026 | 246K | 45.4% | 1 | 145K | 26.7% | 2 |
| Jun 2026 | 246K | 42.2% | 1 | 173K | 29.7% | 2 |
| Jul 2026 | 246K | 45.4% | 1 | 145K | 26.7% | 2 |
| Aug 2026 | 246K | 45.4% | 1 | 145K | 26.7% | 2 |
| Sep 2026 | 246K | 45.4% | 1 | 145K | 26.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Datadog’s and Splunk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Datadog**: Measured on the search term “datadog”.
- **Splunk**: Measured on the search terms “splunk” and “splunk siem”, summed into one figure.

- [Datadog profile](/demand/global-en/brands/datadog)
- [Splunk profile](/demand/global-en/brands/splunk)
- [All log aggregation brands worldwide](/demand/global-en/categories/log-aggregation-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Datadog or Splunk?

In September 2026, Datadog had more branded searches than Splunk among log aggregation brands worldwide. Datadog was estimated to have 246K branded searches compared to Splunk’s 145K, and held a 45.4% Share of Search versus Splunk’s 26.7%.

## Cite this page

Brandwave. "Datadog vs Splunk: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/log-aggregation-brands/compare/datadog-vs-splunk

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/log-aggregation-brands/compare/datadog-vs-splunk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.